Feb 11

Get Married in Cheetos Chapel and Walk the ‘Chip Strip,’ Inside Frito-Lay’s Super Bowl Experience in Las Vegas

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This weekend, as the Super Bowl looms large, brand mascot Chester Cheetah is marrying people in his Cheetos Chapel on the Las Vegas Strip. Or at least, a digitized version of Chester appears to welcome bystanders into the “cheesy” pop up chapel. On Saturday a real officiant legally married Frito-Lay employees. The brand’s CEO was…

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