Dec
31
‘Biggest Loser: Australia’ Trainer Brings Weight-Loss Program to U.S.
Posted in: UncategorizedThe race to make Ms. Bridges a U.S. fitness brand.
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May
06
Advertising: Destination XL Caters to Plus-Size Men
Posted in: UncategorizedA new commercial from Destination XL takes an unusual approach of featuring chubby men.
| |
Mar
28
Advertising: Weight Watchers Online Teams Up With Ana Gasteyer
Posted in: UncategorizedAfter Weight Watchers’ social media team discovered the comedian Ana Gasteyer’s Twitter messages about the program, the company asked her to appear in a campaign.
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