Gollog Express is Gol Airlines’ delivery service that finds recipients fast, no matter where they are. To prove this in digital magazines we created an ad that combined geolocation with the Google Street View API. In the ad, the reader saw the street view image of the exact location he or she was at, followed by an animated hand delivering the Gollog package.
Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Luiz Sanches
Creative Director: Marcos Medeiros, Andre Kassu, Bruno Prosperi, Renato Simões
Art Director: Guiga Giacomo, Tiago Pinho
Copywriter: Ricardo Wolff
Advertising Agency: Trunk, London, United Kingdom
Art Director: Miles Donovan
Director: Pete Mellor
Designer: Spencer Wilson
Animation: Nicol Scott, Rok Predin, Leslie Dart, Winston Duke
Music: Ivan Arnold
Sound: Fonic
Producer: Richard Barnett
Leo Burnett Lisbon created the “The exhibition that shouldn’t exist” campaign for Control Arms – a worldwide coalition fighting to approve the Arms Trade Treaty later this month. The exhibition is a collection of paintings designed to look like abstract artworks in a first sight. But then, when people read their placards, they realize they’re actually in front of gunshots stories.
Through a QR code on each placard, people can see the ballistics test that simulated the related story on the painting. “The Exhibition that shouldn’t exist” portrays the reality of the irresponsible arms trade around the world, turning visible a violent truth that many don’t see. The paintings will be displayed in the Electricity Museum in Lisbon and then sent to Control Arms in NY. They will show them in their opening press briefing, held at the UN Secretariat. The exhibition also has an online version, where people can have the same experience with the paintings and their videos.
Advertising Agency: Leo Burnett, Lisbon, Portugal
ECD: Luciana Cani
Copywriter: Pedro Ribeiro, Steve Colmar
Art Director: Emanuel Serôdio, Fabio Cristo
Digital Creatives: Emanuel Serôdio
Designer: Emanuel Serôdio
Digital production: ComOn
Account Director: Marta Guimarães
Account Executive: Teresa Ferreira
Production director: Cristina Almeida
Producer: Hugo Lage, António Franca
Edition: Hugo Lage
Production Company: Take it Easy
Advertising Agency: 358, Helsinki, Finland
Art Director: Joel Parsons
Copywriter: Jonathan Mander
Creative Director: Antero Jokinen
Client Team Director: Maria Falcken
Producer: Sonja Eiramo and Peggy Petrell
Animation: Fake Graphics
Creative Director : Sami Syrjä and Carlos Santos, Tommi Rapeli
Producer: Molla Karjaluoto
Sound: Karo Broman / Silencio
Photographer: Kimmo Virtanen
Creatives: Peter Heron, Walt Connelly
Director: Walt Connelly
Editor: Heather Danosky
Asst: Nat Magee
Editorial/Post: FLUID
Executive Producer: Laura Relovsky
Mix: Mr. Bronx Audio
Mixer: David Wolfe
Music: Bleeding knees Club
The problem we were asked to solve for Mount Pleasant Group (one of Canada’s most prominent cemeteries) was a tricky one. People don’t like talking about their own death – much less planning for it. Our work needed to find a way to start this delicate conversation without scaring people off. So we created a campaign about life.
Working with Academy Award-nominated documentary filmmaker Hubert Davis, we created The Art of Saying Goodbye – a series of shorts that explored the emotional journey of real life people pondering the end and reflecting on their legacies.
Advertising Agency: Crispin Porter + Bogusky / Union Creative, Toronto, Canada
Creative Directors: Sean Ganann, Lance Martin
Art Director: Pedro Izzo
Copywriter: David Strasser
Director: Hubert Davis
Editor: Dave de Carlo
Agency Producer: Kevin Saffer
Production Company: Untitled Films
Advertising Agency: Ogilvy, Sao Paulo, Brazil
Creative Director: Fred Saldanha, Claudio Lima, Gaston Bigio, Anselmo Ramos
Copywriter: Marcelo Padoca, Beto Cocito
Art Director: Douglas Kozonoe, Fernando Reis
Account Manager: Luis Carlos Franco, Ana Paula Perdigão, Gabriela Malta
Director: Henry-Alex Rubin
Production Company: Smuggler
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.