Hasta La Creative!

This is not a viral. Viral is a result.

The car salesman-cum-lounge-singer is the personification of class.

“This guy, whether we like it or not, is the future.” So says a very angry Friday Night Lights author Buzz Bissinger of Deadspin Editor Will Lietch in a Gawker Media promotional reel released today.

Wed the dreamy, slightly disengaged world of Rene Magritte to the youthful warped whimsy of Alice in Wonderland.

– The magic that is Cleveland — deux!

We had to laugh when we saw this spot for Madison Avenue Cookware (“The only thing that cooks better … is a woman!”), which uses an old-school sexist tenor to push its shiny pots and pans — the perfect after-hours treat for a tired lady.

Agency: CAA, Los Angeles
Executive Creative Director: Jae Goodman
Creative Directors: John Kaplan, Jesse Coulter, Andrew Ault
Agency Producer: Matt Bijarchi
Director: Belen Gayan
Screenwriters: Belen Gayan, Andres Duque
Producers: Allison Kunzman, Rafia Montilla, Toni Moreno
Executive Producers: Patrick Milling Smith, Brian Carmody
Production Company: Smuggler, NY/LA
Editors: Anna Oriol, Gabriela Soria
Cinematographer: Sergi Vilanova
Production Designer: Marta Marrero
Sound: Xevi Masip, Alex Perez
Music: La Crem

“When presented with bold new ideas, people reference what they know more than what they can conceive.”

Tiger Woods, Derek Jeter and Roger Federer lend modern swagger to “Stayin’ Alive” — or try to, anyway.

We need your help. Rather, Samsung needs your help.