LONDON – Despite spending millions of pounds on advertising, mobile and broadband operators still suffer from low brand loyalty. Meanwhile, handset manufacturers are experiencing a significant power shift toward their brands, with Apple’s iPhone commanding an army of devoted fans.
LONDON – The lack of loyalty to telecoms networks was top of the agenda when Marketing and Yahoo! hosted the latest in a series of round table discussions.
LONDON – U2’s next gig will reach beyond the Rose Bowl stadium in California to an audience of millions around the world by being streamed live on YouTube, with accompanying Twitter feed.
O2 Media has boosted its sales team with four new hires, the first raft of key appointments following Shaun Gregory’s arrival as managing director of media in February from Blyk.
LONDON – Mirror Group Newspapers, publisher of the Daily Mirror, is to review its estimated £6.5m UK and Republic of Ireland media planning and buying account.
LONDON – Arqiva has appointed Vizeum to handle the estimated £5m media planning and buying account for SeeSaw, its soon-to-launch video-on-demand service.
This font I just finished is based on the local alcohol stores around the beach in the city of Cartagena over here in Chile. It was a project for our school workshop class and I’ll be giving it out for free in the upcoming days, just gotta adjust some minor tweaks, add a few more characters and maybe, just maybe release it in a couple more weights.
Anyways stay sharp for the release of this and a couple more fonts of mine.
Thanks for dropping by.
(TrendHunter.com) Fashion keeps on looking to the past for inspiration for its future. This is evident in the Lyell Fall 2009 collection which is a series of designs that take an 80’s ballerina vibe and run with it.
With…
Le projet Color.NOISE est une animation expérimentale imaginée par le graphic-designer russe Andrew Morev, associé à une bande son de Combustion “Fake ID”. Un travail très réussi sous After Effects et le logiciel 3D Studio Max, à découvrir dans la suite.
MINNEAPOLIS (AdAge.com) — Frustrated by the rush to judgment in his attempt to be an NFL co-owner, Rush Limbaugh wrote an op-ed for Saturday's Wall Street Journal titled "The Race Card, Football and Me."
In it, he refers to reactions from critics, including Jesse Jackson and Al Sharpton, that "'Racism' is too often their sledgehammer," adding, "and it is being used to try to keep citizens who don't share the left's agenda from participating in the full array of opportunities this nation otherwise affords each of us." But it's more likely the ratings card, as much as the race card, that led to his partners thinking his deal would be better off without Limbaugh on board.
(TrendHunter.com) Tiny-sized pets have long been the latest and greatest fad to bombard our senses, but maybe the tide is turning in favor of extra large pets. Meet Magic: a giant Savannah cat that is breaking records and…
“Think twice before you take the last slice.”
Advertising Agency: Ogilvy, Durban, South Africa
Creative Director: Christo Nel
Art Director: Robyn Cook
Copywriters: Christo Nel, Liza Kleinloog
Illustrators: Steven Fellmore, Cliff Brown
Published: June 2009
Lest anyone accuse us of ignoring negative publicity about a company we’re in bed with (which we very much are when it comes to ad:tech), it’s our duty to let you know about a little pay for play snafu.
On the same day former Illinois governor Rod Blagojevich is expected in district court to see if the judge will let him participate in the reality show I found him casually leaning toward a pair of suits with pen to pad of paper, taking orders.
Shel Israel and I conducted an experiment — we did an interview via Twitter last week. I found the content interesting, but the delay between when tweets are entered and when they appear made this challenging. Twitter has the reputation of being real-time, and it is a very immediate medium, but measured in minutes, not in seconds.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
