“A book can change the story of your life.”
Advertising Agency: Y&R, Beijing, China
Executive Creative Director: Nils Andersson
Creative Directors: Ronnie Wu, Donghai Liu
Art Directors: Candy Wang, Ronnie Wu, Jianjun Geng, Nils Andersson
Copywriters: Gao Han, Donghai Liu, Nils Andersson
Account Service: Charles Sampson
Designer: Bruce Xie
Illustrator: Louis Roskosch
“Just because it fits, doesn’t mean it’ll work.
Choose Volkswagen Genuine Parts.”
Advertising Agency: Ogilvy & Mather, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Directors: Jamie Mietz, Prabashan Gopalakrishnan Pather, Sanjiv Mistry
Copywriter: Sanjiv Mistry
Art Directors: Jamie Mietz, Prabashan Gopalakrishnan Pather
Account Supervisor: Ryan Laubscher
Account Manager: Greg Tebbutt
Retouchers: Byron Craemer, Juan Stockenstroom, Gavin Haywood
Advertising Agency: Y&R, Beijing, China
Executive Creative Director: Nils Andersson
Creative Directors: Ronnie Wu, Donghai Liu, Chen Lei
Art Directors: Chen Mo, Jianjun Geng, Ronnie Wu, Nils Andersson
Copywriters: Donghai Liu, Gao Han, Nils Andersson
Designers: Chen Mo, Jianjun Geng
Advertising Agency: McCann Worldgroup, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Director: Talha Nazim, Rohit Devgun
Copywriter: Talha Nazim, Rohit Devgun
Art Director: Rohit Devgun, Talha Nazim
Illustrator: Lamanoestudio.cl
Typographer: Rohit Devgun
Account Supervisor: Bhakti Malik
Advertiser’s Supervisor: Hemali Sodhi
Senior Visualiser: Nobin Dutta
“When you see the logo, you know it’s funny.”
Advertising Agency: Grey, Buenos Aires, Argentina
Chief Creative Officer: Lucas Panizza
Creative Director: Hernan Kritzer, Lisandro Cardozo
Copywriter: Daniel Arango
Art Director: Carlos Mendez, Ariel Chiesa
Illustrator: Carlos Baragli
Account Supervisor: Florencia Pereyra
“Don’t rely on something just because it fits.”
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Luiz Sanches
Creative Director: Marcos Medeiros, André Kassu, Bruno Prosperi, Renato Simões
Copywriter: Daniel Oksenberg
Art Director: Andre Nassar
Photographer: Hugo Treu
Illustrator: 6b Estudio
Art Buyer: Teresa Setti/Paula Feijo
Account Supervisor: Gustavo Burnier, Filipe Bartholomeu, Christiano Bock, Caio Henrique ,Sabrina Peralta
Advertiser’s Supervisor: Daniel Morroni, Cecília Bianchi
Planner: Cintia Gonçalves, Sergio Katz
“Kid proof.”
Advertising Agency : JWT, Shanghai, China
Executive Creative Director: Yang Yeo, Elvis Chau
Creative Director: Rojana Chuasakul
Copywriter: Jun Qian
Art Director: Komson Yamshuen, Visionary Bangkok
Illustrator: Visionary Bangkok
Art Buyer: Liza Law, Isaac Xu
Account Supervisor: Dana Ho
Production House/Retouching: Visionary
Designer: Komson Yamshuen, Visionary
“Separate them.”
Advertising Agency: LOWE, Bangkok, Thailand
Chief Creative Officer: Eric Yeo, Dominic Stallard
Creative Director: Ricardo Turcios, Ruchi Sharma
Copywriter: Ej Galang, Sarah Ko, Gabriele Espaldon
Art Director: Katrina Encanto
Photographer: Surachai Puthikulangkura
Illustrator: Surachai Puthikulangkura, Supachai U-Rairat
Account Manager: Blair Wang, Yarita Witoelar
Ceo: Jeremy Hine
Computer Art: Naphaphorn Jaengsri
Print Producer: Piyachat Cholasap, Nuch Lertviwatchai
Global Creative Director: Basil Mina
“Helping sports fans get through summer.”
Advertising Agency: Hasan & Partners, Helsinki, Finland
Creative Director: Mikael Nemeschansky
Art Director: Bruno Ribeiro
Copywriter: Mick Scheinin
Photographer: FLC Helsinki
Account Director: Reino Tikkanen / Jussi Lindholm
Account Manager: Liisa Frick
“LG Cinema 3D Smart TV.
With 2D to 3D converter.”
Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Executive Creative Director: Flavio Casarotti
Creative Directors: Rui Branquinho, Flavio Casarotti
Copywriters: Marcelo Conde, Fabio Tedeschi
Art Directors: Eiji Kozaka, Leandro Camara
Illustrator: Rabiskeria
Art Buyers: Monica Beretta, Stephanie Wang
Account Supervisors: Alessandro Cardoni, Sandra Borges, Ticiana Cardoso, Bianca Paulucci
Producers: Elaine Cravalho, Ronaldo Cavalcante
Planners: David Laloum, André Chui De Menezes, Fernando Takey
Media: Gustavo Gaion, Gabriela Ben David
“Liking isn’t helping.
Be a volunteer. Change a life.
crisisrelief.org”
Advertising Agency: Publicis, Singapore
Chief Creative Officer: Erik Vervroegen
Executive Creative Director: Ajay Thrivikraman
Creative Director: Kris Ng
Copywriter: Dunstan Lee
Art Directors: Tan Zi Wei, Chua Xiu Lu
Photographer: Sebastian Siah / Shooting Gallery / Getty Images
Producer: Lynn Cheng
Account Manager: Khoo Kai Qi
Other Credits: Wishing Well
“Finding while searching. Terra Search Engine.”
Advertising Agency: DDB, Mexico
Chief Creative Officers: Hernán Ibarra, Walter Aregger
Creative Directors: David Castellanos, Mariela Rueda
Copywriters: Eduardo Espinoza, Alejandro López
Art Directors: Alejandro López, Sergio Ramírez
Photographer: Ricardo Salamanca
Producer: Monica Del Moral
Account Manager: Alejandro Cantón
Other Credits: Nt Producciones
“Don’t let a call interrupt your photo.”
Advertising Agency: JWT, Mexico
Chief Creative Officer: Andres Martinez
Executive Creative Directors: Enrique Codesido, Leonardo Varela
Copywriter: Svenja Euler
Art Directors: Luis Reyes, Julio Lopez
Photographer: Martin Sigal
Account Supervisors: Alfredo Espinosa, Myrna Pena
Producer: Silvia Gomez
Account Manager: Kenneth Murphy
Dans le cadre d’Ordinary Behavior, voici ce projet cherchant à explorer les rapports entre l’homme et la technologie au quotidien. Kevin LCK nous invite à découvrir de superbes dioramas de papier reprenant divers objets électroniques connus de tous en y intégrant le lieu où se déroulent leurs usages.
Zaven Najjar est un directeur artistique vivant à Paris et amoureux de hip-hop. Avec ce projet Rap Posters, il nous propose d’illustrer avec talent des paroles de différents MCs et chanteurs, allant de Kanye West à Oxmo Puccino en passant par Gil Scott Heron. Un projet nourri au quotidien à découvrir dans la suite.
Advertising Agency: Herezie, Paris, France
Creative Director: Andrea Stillacci
Copywriter: David Campese
Art Directors: Jacques Denain & Nicolas Duménil
Illustrator: Stéphane Getas (spig.fr)
Retoucher: Jacques Denain & Nicolas Duménil
Head of planning: Luc Wise
Planner: Claire Placenti
Print Producer: Capucine Lhermitte
Art buyer: Johanna Warlus
“The ad that helps people to go further
In 2012, Ford launched the all-new EcoSport. It was the first global campaign with the brand’s new concept: Go further. So we decided to make a print ad that could literally take people further.
We started a partnership with a road toll company in Rio de Janeiro, Brazil – Auto Expresso – and placed pre-paid chips inside every ad. The ads allowed for one free pass through the automatic tolls.
Over 70% of ads were used as toll payment, helping the New EcoSport to achieve the leadership in its segment with record sales in december.
1. Take away the adhesives.
2. Stick the ad on the car’s windshield.
3. Pass through an Auto Expresso toll and have a nice trip.”
Advertising Agency: JWT, Brazil
CCO: Toby Barlow
Creative Director: Fabio Brandão
Art Director: Fábio Santoro
Copywriter: Pedro Furtado
Planner: Newton Nagumo
Media: Ricardo Medeiros, Camilla Rodrigues, Gabriela Dib e Beatriz Guerzoni
Account: Sergio Silveira, Daniel Baena, Graziela Guido e Camila Marcondes
Rtvc: Luana Aghata e Fernanda Peixoto
Graphic producers: Flávio Schaefer / Flavio Colella
Production: Conspiração
Director: Diogo Cunha
Audio: Saxsofunny
“For those stains that destroy your clothes.”
Advertising Agency: KEVLAR, La Paz, Bolivia
Creative Director: Federico Alonso G.
Art Director: Alejandro Sejas G.
Copywriter: Federico Alonso G.
Account Manager: Mariana Fernandez-Davila M., Andreina Peralta S.
Advertising Agency: Hermandad, Brazil
Creative Director: Paulo Lima
Art Director: Glauber Dorotheu
Copywriter: Thiago Monteiro
Illustrator: Mariana Valente
Planner: Rafael Forti
“Volkswagen Beetle Cabriolet. For sun addicted.”
Advertising Agency: DDB, Milan, Italy
Executive Creative Director: Aurelio Tortelli
Creative Director: Michela Grasso, Daniele Ricci
Art Director: Christian Popodi
Copywriter: Maurizio Tozzini
Account Supervisor: Anna Chiara Pelletti
Post Production: Silvia Brumana
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
