When Brands Bite Back: World Cup Edition

Just when you thought nothing interesting was going to come of the World Cup following that gut-wrenching tie against Portugal, we have a notable player accused of mastication.

During a game that pitted Uruguay against Italy, Luis Suarez (the gentleman seen checking his incisors above) got in a tangle with Italy’s Giorgio Chiellini (the other guy). And then, Suarez got the munchies and bit Chiellini. Thank God for Twitter, because some notable brands decided to have some fun at Suarez’s expense with hashtags, original thoughts, subtle product placement, and even a few sponsored tweets.

It was all in fun, of course, until Suarez got suspended for nine games and banned from “any football-related activity” for four months.

(more…)

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Listerine | The Great Indian Snake Charmer

Filme bacana. Muito pelo exotismo das locações e da trilha. Mas é daquelas propagandas clássicas: uma só coisa para dizer, viradinha e piada no final, enfim, tudo do jeito e no lugar certos.

A criação é da JWT India e a produção da Good Morning Films.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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