Thank you for helping us recognize the top advertising and marketing technology providers by voting in our second annual Adweek Readers’ Choice: Best of Tech Partner Awards. We are once again putting the power in the hands of our community and want to offer you–the readers–a say in who should rise to the top. The…
It’s not up to Arnold Donald, the CEO and president of the world’s largest cruise line, Carnival Corporation, to decide when his ships are back in the water. It’s a decision that consumers will make. “When society has decided at what level of risk it’s willing to live with this particular virus, then we can…
At a time when civil rights protests across the country have prompted companies to take an inward look at their own diversity picture, Mars’ lead CMO Jane Wakely believes that all brands can and should do more to address these issues. “I just want to say, personally, that it’s really important that we stand up…
Stadium seats still sit empty, but professional sports leagues are looking forward to eventual recovery. And younger audiences will lead that return, according to a new survey from sports marketing agency Octagon. Despite the global pandemic, younger fans–between ages 18 and 29–never stopped paying attention to their favorite teams and athletes. That’s thanks in large…
Matt Rivitz, founder of the advertising activism org Sleeping Giants, spent the months leading up to the coronavirus pandemic trying to reimagine what an ad network could be. Partnered with a non-governmental organization, the agency veteran wanted to formulate a more ethical version of the business model he sees as profiting off of misinformation and…
Facebook will temporarily halt integrating popular GIF database Giphy into its company, according to a source familiar with the situation, after the U.K.’s antitrust authority said it would investigate whether the acquisition is anti-competitive. The British Competition and Markets Authority confirmed Friday that it would investigate whether the acquisition will result in the “substantial lessening…
For the approximately 30 million small-business stores across the United States, when stay-at-home orders went into place in the middle of March, it wrought challenges they had never seen. And in recent weeks, many independent restaurants and retailers found themselves facing another crisis: looting and damage to their storefronts. The looting occurred in cities across…
Starbucks today announced plans to shutter some 400 U.S. locations while also opening 300 net new stores during fiscal 2020 instead of the 600 it had originally planned at the beginning of the year. In addition to the store closures in the U.S., Starbucks will close up to 200 additional stores in Canada over the…
Like most adult consumers, Matthew Herman has shopped the aisles of personal-care products for years. And like any other male consumer, he’d naturally find himself looking at shampoos and shave creams geared toward men. But there was something about the experience that troubled him–a question, actually: Why do body products for guys nearly always smell…
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. 600 Black Advertising Professionals Demand Meaningful Action From Leadership in…
Potbelly Sandwich Shop has hired Alvarez and Marsal as its restructuring adviser, according to sources familiar with the situation, and is said to be weighing its financial options, including bankruptcy. Potbelly and Alvarez and Marsal did not respond to a request for comment. Sources said although Potbelly, which was founded in 1977, was one of…
D&AD, a global association for advertising and design communities best known for its annual awards program and festival, has made a “significant reduction” in staffing due to revenue lost from the stay-at-home orders put in place as a result of Covid-19. CEO Patrick Burgoyne, who has held the role since December, “unselfishly volunteered to relinquish…
Reddit users want the site to do more to root out racism and hate speech on the platform. More than 200 communities on the site signed an open letter today addressed to CEO Steve Huffman, urging him to take on a series of reforms they believe will help cut down the behavior. The letter, which…
Furniture rental subscription service Fernish has seen home office furniture rentals at the company more than triple as of May 16, year-over-year as many Americans continue to work from home. A service like Fernish may make a lot of sense for people that began working from home on a temporary basis. That’s because furniture rental…
Summer is historically bread-and-butter season for the people at Traeger, the manufacturer that’s sold its high-end, wood-fired grills from Mt. Angel, Ore., for three decades now. The fundamentals of cooking over wood may not have changed since the stone age, but one of Traeger’s latest offerings, the Pro Series 575, is a smart cooker that…
The coronavirus pandemic is ongoing, but some people are finding the urge to hop on a plane–despite the risks–to be irresistible. American Airlines’ numbers in April had tanked amid the coronavirus outbreak, subsequent lockdowns and restrictive policies–the airline only served an average 32,000 daily customers on a domestic flight schedule reduced by 65%. But in…
On Tuesday, a number of major league sports teams posted on social media to condemn racism and show support for Black Lives Matter protests sweeping the globe. In support of #BlackoutTuesday, when many brands and organizations posted support for the Black community in response to police killings, the Redskins tweeted a black square captioned with…
So far, 2020 isn’t shaping up the way anyone has planned. But for 3-year-old insurtech startup Next Insurance, this was the year it was going to drop some serious cash on a good ad agency, invest in a rebrand and then introduce itself to the country through its first national television campaign. But then Covid-19…
Parenting is already hard work. Add in a pandemic, and it’s merciless. Parent-teacher conferences have taken on a whole new meaning these last few months, mostly because millions of parents have become teachers–or at least teacher’s aides–as their kids learn from home. On this week’s episode of Adweek Radio, we focus on parenting and what…
The hospitality industry will likely have the effects of the Covid-19 crisis seared into its collective memory for years to come–but, week by week, the troubled sector is beginning to recover. That optimism was the primary takeaway from a panel discussion featuring executive leadership of the world’s largest hotel brands. The virtual event, hosted by…
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