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Advertising Agency: Leo Burnett, Dubai
Executive Creative Director: Malek Ghorayeb
Creative Director: Yayati Godbole
Copywriter: Abraham Varughese
Account Supervisor: Marwan Farraj
Art Buyer: Sylvia Trinidad
Art Director: Mahesh Salgaonkar
Other Credits: Clockworks – Retouching
Via [DubaiLynx]
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Advertising Agency: Percept Gulf, Dubai
Executive Creative Director: Prashant Sankhe
Copywriter: Wayne Fernandes
Account Manager: Saurabh Ail, Hafsa Qureshi
Art Director: Pramod Surwase
Illustrator: Ratheesh Radhakrishnan
Photographer: Prakash Brags
Other Credits: Carlton D’Cruz
Via [DubaiLynx]
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Advertising Agency: TBWA, Egypt
Creative Director: Arindam Sengupta
Art Directors / Copywriters: Sameh George, Youssef Gadallah
Photographer: Hussien Shaban
Via [AdsOfTheWorld]
Over 1 million children are secretly employed in industries across India. To end this exploitation, log on to www. rcmsp.org and vote for the use of ‘No Child Labour’ labels on products.
Advertising Agency: Publicis, Mumbai, India
Executive Creative Directors: Ashish Khajanchi, Prasanna Sankhe
Creative Directors: Akash Das, Vivek Rao
Art Directors: Ashish Phatak, Siddhesh Khatavkar, Snehal Bhuvad
Copywriter: Denise D’Silva
Illustrator: Sahebrao
Photographer: Avadhut Hembade
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Advertising Agency: Y&R, Dubai
Chief Creative Officer: Shahir Zag
Creative Director: Shahir Zag, Kalpesh Patankar, Parixit Bhattacharya
Copywriter: Parixit Bhattacharya, Kalpesh Patankar
Advertiser’s Supervisor: Sukhpreet Singh
Planner: Nadine Ghossoub
Account Manager: Uday Desai
Account Supervisor: Daymonde Marks
Art Director: Kalpesh Patankar, Parixit Bhattacharya
Illustrator: Lee Sin Eng, Tan Kee Hong
Photographer: Wizard Photography
Via [Dubai Lynx]
Creative agency: Y&R Dubai
Client: Colgate-Palmolive MaxFresh
Campaign name: Breath Abuse
Brief: Drive the freshness segment with Colgate Max Fresh and stay top of mind. The campaign builds on a simple truth that people are often not aware of the fact they have bad breath when they are in conversations that are of importance and in some instances life changing. The idea is that Max Fresh comes in to save people from embarrassing moments caused by bad breath. The execution uses speech bubbles to illustrate the effect of bad breath on people.
Chief creative officer: Shahir Zag
Executive creative director : Komal Bedi Sohal
Creative directors: Shahir Zag, Komal Bedi Sohal
Creatives: Shahir Zag, Komal Bedi Sohal
Illustratot: Celine Artigau
Planner (creative agency) : Nadine Ghossoub
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Advertising Agency: TBWA, Egypt
Chief Creative Officer: Arindam Sengupta
Art Directors: Sameh George, Youssef Gadallah
Copywriters: Sameh George, Youssef Gadallah, Ahmed Younis
Account Manager: Mohamed Dawood
Via [AdsOfTheWorld]
Creative agency: Y&R Dubai
Client: Land Rover
Campaign name: Languages
Brief: To promote the globe-trotting spirit of the Land Rover.. We chose to demonstrate Land Rover as a brand that crosses language barriers with clever use of foreign language puzzles. Where other car brands might consider a crossword in French or German, the Land Rover puzzles are in the far more exotic Inuktitut, Cherokee, Tamazight, Tibetan or Mongolian.
Chief creative officer: Shahir Zag
Executive creative director : Komal Bedi Sohal
Creative directors: Shahir Zag, Komal Bedi Sohal
Creatives: Shahir Zag, Komal Bedi Sohal
Planner (creative agency) : Nadine Ghossoub
DesiCreative brings to you new fonts and font news from myfonts.com
Based in Highland Park, Illinois, TipografiaRamis has been one of the most successful young foundries on MyFonts lately. After Compass TRF and Croog, their new Bouclé family is yet another exploration of geometrically constructed letterforms. Bouclé experiments with unusual solutions, artfully combining Art Deco elements with a postmodern “whatever works” attitude. In some of its details the typeface is reminiscent of Rudy Vanderlans’ Suburban; however, it is a very different typeface indeed. Bouclé offers a choice between the rather straightforward and clear-cut Plain and the more whimsical Round (which has rounded terminals), with a bold variety for each. Bouclé Loopy is, well, the loopy one. A fun family.
Creative agency: Y&R Dubai
Client: Ecobility
Ad title: Emotional Blackmail
Brief: Ecobility wanted to promote its energy efficient light bulbs, Illume by highlighting the benefit of the using CFLs over incandescent bulbs. The challenge was in presenting a social message linking back to the product. CFL’s are a better alternative for our environment than regular lightbulbs, this fact is well known yet people remain apathetic to the cause. Hence the ad features an innocent looking baby polar bear playing on peoples guilt conscious by looking helplessly and begging them to save his future.
Chief creative officer: Shahir Zag
Executive creative director : Komal Bedi Sohal
Creative directors: Shahir Zag, Komal Bedi Sohal
Creatives: Shahir Zag, Komal Bedi Sohal
Photographer: Garrigosa Studio
Illustrator: Garrigosa Studio
Planner (creative agency) : Nadine Ghossoub
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Advertising Agency: Memac Ogilvy & Mather, Dubai
Creative Director: Guy Sinclair
Creative: Rafael Rizuto
Illustrators: Chris Pottinger, Rafael Rizuto
Account Manager/PR: Adriano Konialidis
Via [AdsOfTheWorld]
Advertising Agency: Promoseven Riyadh, Saudi Arabia
Executive Creative Director & Art Director: Ahmad Beck
Copywriter: Marwan Saab
Account Manager: Claude Aboud
Via [ Ads Of The World ]
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Advertising Agency: TNA, Egypt
Creative: Reem El-Sheikh
Artwork: Reem El-Sheikh
Click To Go to Event Website & Register
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Advertising Agency: Pencil Advertising, Kuwait
Creative Director: Gilbert S. Semillano
Art Director: Maxwell
Senior graphic Designer: Islam Etman
Creative agency: Y&R Dubai
Client: Neenah Paper
Campaign name: Full Life
Brief: Neenah’s reputation for specialty paper overshadows its sustainability initiatives. The task is to convince individuals and companies that premium-quality paper should not come at the expense of the environment. This campaign celebrates the beauty in the cycle of life and death. Portraits of animals that expired of old age in their natural habitat depict the long-term effect of Neenah’s commitment to the conservation of natural resources.
Chief creative officer: Shahir Zag
Executive creative director : Komal Bedi Sohal
Creative directors: Shahir Zag, Komal Bedi Sohal
Creatives: Shahir Zag, Komal Bedi Sohal
Planner (creative agency): Nadine Ghossoub
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Advertising Agency: Brandcom Middle East, Dubai
Creative Director: Manoj Ammanath
Copywriter: Karuna Murthy, Melissa Andrews, Nayaab Rais
Account Manager: Vinay Mahadevan
Art Director: Sabina Mustafa
Illustrator: Sanu Raju
Typographer: Sabina Mustafa
Other Credits: Samir Shanbhag
Via [Dubai Lynx]
Advertising Agency: McCann Worldgroup, Mumbai, India
Regional Executive Creative Director: Prasoon Joshi
Executive Creative Director: Ryan Menezes
Art Director: Sandip Gaikwad, Milind Palav
Copywriter: Lolita D’souza
Photographer: Saish Kambli
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Advertising Agency: TBWA\RAAD, Dubai
Chief Creative Officer: Nirmal Diwadkar
Executive Creative Director: Milos Ilic
Creative Director: Raman R.s. Minhas, Nandu Oturkar
Copywriter: Raman R.s. Minhas
Advertiser’s Supervisor: Monal Zeidan
Account Supervisor: Nael Badr
Art Buyer: Pamela Prior
Art Director: Nandu Oturkar
Photographer: Clive Stewart
Via [mediaME Creative Gallery]
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Advertising Agency: Y&R, Dubai
Chief Creative Officer: Shahir Zag
Creative Director: Shahir Zag, Komal Bedi Sohal
Copywriter: Shahir Zag, Komal Bedi Sohal
Advertiser’s Supervisor: Samir Idichchou
Planner: Nadine Ghossoub
Account Supervisor: Nadine Ghossoub, Souha Khouri
Art Director: Komal Bedi Sohal, Shahir Zag
Illustrator: Céline Artigau
Via [Dubai Lynx]
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