Executives and officials concede that cable’s business image suffers from rising rates, service failures and the dreaded wait for the cable technician.
More features and events have been added to an area called the Block, including more expensive items like designer toys, art prints and books.
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For Advertising Week, 90,000 people, at more than a dozen locations, are attending 198 events featuring 798 speakers.
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An advertising group’s decision to combine conferences is still striving to appeal to all of the attendees, who come from media agencies and the management and creative realms.
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