de la Croix: Wines 500 yards cheaper, 2

de la Croix: Wines 500 yards cheaper, 2

Advertising Agency: LEW’LARA\TBWA, Sao Paulo, Brazil
Executive Creative Directors: Jaques Lewkowicz, André Laurentino
Creative Directors: Manir Fadel, Luciano Lincoln
Copywriter: Manir Fadel
Art Director: Luciano Lincoln
Photographer: Luiz Moretti
Illustrator: Daniel Caballero
Account Supervisor: Marcio Oliveira
Advertiser’s Supervisor: Renata Rocco

de la Croix: Wines 500 yards cheaper, 1

de la Croix: Wines 500 yards cheaper, 1

Advertising Agency: LEW’LARA\TBWA, Sao Paulo, Brazil
Executive Creative Directors: Jaques Lewkowicz, André Laurentino
Creative Directors: Manir Fadel, Luciano Lincoln
Copywriter: Manir Fadel
Art Director: Luciano Lincoln
Photographer: Luiz Moretti
Illustrator: Daniel Caballero
Account Supervisor: Marcio Oliveira
Advertiser’s Supervisor: Renata Rocco

Banco AV Villas: Fiber optics

Banco AV Villas: Fiber optics

Advertising Agency: SANCHO BBDO Colombia

Banco AV Villas: Satellite

Banco AV Villas: Satellite

Advertising Agency: SANCHO BBDO Colombia

Hot Wheels: Forma 1

Hot Wheels: Forma 1

Advertising Agency: Ogilvy, Mexico
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Rafael Martínez, Luis Elizalde, Sandra Flores
Copywriter: Armando Castelán
Art Directors: Iván Carrasco, Alejandro Beltrán, Luis Mata
Photographer: José Ramón Cagigas
Illustrator: Luis Mata
Account Supervisor: Paola Mayoral
Advertiser’s Supervisor: Roberto Guzmán

Hot Wheels: Mustang

Hot Wheels: Mustang

Advertising Agency: Ogilvy, Mexico
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Rafael Martínez, Luis Elizalde, Sandra Flores
Copywriter: Armando Castelán
Art Directors: Iván Carrasco, Alejandro Beltrán, Luis Mata
Photographer: José Ramón Cagigas
Illustrator: Luis Mata
Account Supervisor: Paola Mayoral
Advertiser’s Supervisor: Roberto Guzmán

Hot Wheels: Ferrari

Hot Wheels: Ferrari

Advertising Agency: Ogilvy, Mexico
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Rafael Martínez, Luis Elizalde, Sandra Flores
Copywriter: Armando Castelán
Art Directors: Iván Carrasco, Alejandro Beltrán, Luis Mata
Photographer: José Ramón Cagigas
Illustrator: Luis Mata
Account Supervisor: Paola Mayoral
Advertiser’s Supervisor: Roberto Guzmán

Nelka rent-a-car: Holes

Nelka rent-a-car: Holes

If you drive through Costa Rica do it with a car that’s not yours.

Advertising Agency: JWT, San Jose, Costa Rica
Art Director: Alfredo Enciso
Creative Director: Christian Caldwell
Director: Khalo, Grupo Produccion Creativa

Energizer Max: Car

Energizer Max: Car

‘I didn’t know the real speed’
After a long wait, Jaimito recovered his car.
‘I wanted to feel the new sensation. I didn’t know what real speed was until they changed my battery. Then I switched on the engine and never wanted to stop.’

Advertising Agency: LV Buenos Aires, Argentina
Creative Director / Art Director: Andres Benavides
Copywriter: Jorge Orozco
Published: June 2008

Energizer Max: Robot

Energizer Max: Robot

‘Couldn’t stand to be switched off, so I escaped.’
Santiago´s Robot turned up after intense search.
‘When I was switched on, I discovered the power. Two hours of pure adrenalin. They wanted to switch me off. I just couldn’t, so I escaped.’

Advertising Agency: LV Buenos Aires, Argentina
Creative Director / Art Director: Andres Benavides
Copywriter: Jorge Orozco
Published: June 2008

Panasonic Lumix: Basketball

Panasonic Lumix: Basketball

Lumix Panasonic with mega OIS image stabilizer.

Advertising Agency: Fischer America Comunicacao Total, Sao Paulo, Brazil
Executive Creative Directors / Creative Directors: Flávio Casarotti, Pedro Cappeletti
Copywriter: Pedro Guerra
Art Director: Ricardo Big Passos
Photographer: Pedro Dimitrov
Art Buyer: Felipe Cunha
Account Supervisor: Paula Borges
Advertiser’s Supervisor: Mauricio Guarnieri

Panasonic Lumix: Ballet

Panasonic Lumix: Ballet

Lumix Panasonic with mega OIS image stabilizer.

Advertising Agency: Fischer America Comunicacao Total, Sao Paulo, Brazil
Executive Creative Directors / Creative Directors: Flávio Casarotti, Pedro Cappeletti
Copywriter: Pedro Guerra
Art Director: Ricardo Big Passos
Photographer: Pedro Dimitrov
Art Buyer: Felipe Cunha
Account Supervisor: Paula Borges
Advertiser’s Supervisor: Mauricio Guarnieri

BC Lions:

BC Lions:

Advertising Agency: Rethink, Canada

MonkeyFist Brands: Polo

MonkeyFist Brands: Polo

You girlfriend’s less likely to steal a sweatshirt that upsets her.

Advertising Agency: Hill Holliday, USA
Creative Director / Art Director: Kevin Daley
Copywriter: Tim Cawley

MonkeyFist Brands: Handsome

MonkeyFist Brands: Handsome

You girlfriend’s less likely to steal a sweatshirt that upsets her.

Advertising Agency: Hill Holliday, USA
Creative Director / Art Director: Kevin Daley
Copywriter: Tim Cawley

MonkeyFist Brands: Girlfriend

MonkeyFist Brands: Girlfriend

You girlfriend’s less likely to steal a sweatshirt that upsets her.

Advertising Agency: Hill Holliday, USA
Creative Director / Art Director: Kevin Daley
Copywriter: Tim Cawley

Dentyne Ice: Tornado

Dentyne Ice: Tornado

Seriously intense

Advertising Agency: McCann Erickson Puerto Rico
Creative Directors: Juan Santiago
Art Director: Jason Seda
Copywriter: Juan Santiago
Illustrator: Jason Seda
Photographer: Say Cheese Studio
Published: May 2008

Dentyne Ice: Avalanche

Dentyne Ice: Avalanche

Seriously intense

Advertising Agency: McCann Erickson Puerto Rico
Creative Directors: Juan Santiago
Art Director: Jason Seda
Copywriter: Juan Santiago
Illustrator: Jason Seda
Photographer: Say Cheese Studio
Published: May 2008

Burn Energy Drink: Party 2

Burn Energy Drink: Party 2

Advertising Agency: McCann Erickson Perú
Creative Directors: Ricardo Mares, Mauricio Fernandez
Art Director: Ricardo Toyohama
Copywriter: Rolando Roncallo
Illustrator: Holman Ciudad
Photographer: Juan Viacava
Other additional credits: Anggelo Franceschi
Published: June 2008

Burn Energy Drink: Work

Burn Energy Drink: Work

Advertising Agency: McCann Erickson Perú
Creative Directors: Ricardo Mares, Mauricio Fernandez
Art Director: Ricardo Toyohama
Copywriter: Rolando Roncallo
Illustrator: Holman Ciudad
Photographer: Juan Viacava
Other additional credits: Anggelo Franceschi
Published: June 2008