Advertising: Courting Thrifty Consumers With Value and Quality Brands Stress Value and Quality to Reach Thrifty Consumers

Companies like Procter & Gamble are promoting their value by introducing less expensive alternatives to their premium products to court cost-conscious shoppers.

    

No Responses to “Advertising: Courting Thrifty Consumers With Value and Quality Brands Stress Value and Quality to Reach Thrifty Consumers”

Post a Comment