Google releases ChatGPT rival AI ‘Bard’ to early testers

Google is getting its ChatGPT competitor ready for primetime.

While inflation is making your eggs more expensive – it's also making IKEA cheaper. "Inflation-proof" campaign from INGO for Al-Futtaim IKEA

IKEA INFLATION-PROOF Lack table

Household

Unlike so many other industries, IKEA has such a long-standing and pre-planned production of all their classic furniture, that they don’t have to

Jeep and Ram Are Both Running 60-Second Ads in Super Bowl 57

Automaker Stellantis Group will run two 60-second Super Bowl ads this Sunday–one for Jeep and one for Ram–after sitting out last year’s Big Game. The Jeep spot will air in the 2-minute break during the second quarter, while the Ram commercial is slated for the beginning of the fourth. Stellantis previously appeared in the Big…

Philadelphia Eagles address the city’s devastating gun violence in poetic new ad

In a celebratory week, the team is making a sobering statement via the agency The Perception.

K-Pop Group Tomorrow X Together Ends SZA’s Seven-Week Run at No. 1

The boy band topped the Billboard album chart for the first time thanks to an array of collectible CDs for sale.

The CW Network Taps Chris Spadaccini as Marketing Chief

The (new) CW Network has its marketing leader. Nexstar, the network’s parent company, named former WarnerMedia executive Chris Spadaccini as The CW’s new head of marketing. He’s the latest executive hire since Nexstar closed its acquisition of the network in October. “It is very rare that any company gets to add someone of Chris Spadaccini’s…

UM names Sasha Savic global CEO

Savic fills the role that Eileen Kiernan vacated when she became global CEO of IPG Mediabrands in 2022.

PopCorners – “Breaking Bad” (2023) :30 (USA)

Food

Jesse Pinkman and Walter White are cooking up something new for Super Bowl LVII.

McDonald’s “na sua porta” promove serviço de delivery da rede de fast-food

McDonalds Door Fries

O McDonald’s já tem um histórico de trabalhar campanhas minimalistas na França, geralmente fortemente baseadas em fotografia e ilustrações. Como o M aparecendo em letreiros neon, chuva pra lembrar que é hora do delivery, e batatinhas que mostram o caminho. Agora, novamente para promover o serviço de entrega do Méqui, a TBWA/Paris fez aparecer em …

Leia McDonald’s “na sua porta” promove serviço de delivery da rede de fast-food na íntegra no B9.

“Breaking Bad” está de volta: agora como um comercial no Super Bowl 2023

Breaking Bad Comercial Super Bowl

A linha de de salgadinhos de milho PopCorners, da Frito-Lay, alega ser a primeira a promover o revival de uma série aclamada para o Super Bowl. Carece de fontes, mas, de qualquer maneira, é o primeiro “retorno” de “Breaking Bad” após o fim da série há quase 10 anos. Bryan Cranston como Walter White, Aaron …

Leia “Breaking Bad” está de volta: agora como um comercial no Super Bowl 2023 na íntegra no B9.

Elon Musk Is His Own Spokesman

Under its new owner, Twitter has done away with its press department. One reporter who writes about the company compares it to a “giant black box.”

A Hendrick’s Gin Blimp Will Fly the Glitterati to the Super Bowl. Or Not.

The last time Americans saw this giant flying cucumber–not a euphemism–it was traveling at a low altitude snail’s pace across 13 U.S. cities as the eccentric brand emissary for Hendrick’s Gin. After resting for a few years, the 133-foot airship with a Victorian vibe is back in action, headed for Glendale, Ariz., on Feb. 12….

See PopCorners' 'Breaking Bad' Super Bowl ad

Spot reimagines famous TV show characters as snack makers.

FamousGrey provides a new and powerful memory for parents of stillborn babies: the Shortest Lives project

Uncategorized

FamousGrey has created ‘Shortest Lives’ together with non-profit organization Berrefonds and the University Hospital of Ghent.

Booking.com – Somewhere, Anywhere / Melissa McCarthy (2023) :30 (USA)

Melissa McCarthy Superbowl LVII

Transport & Travel

Melissa McCarthy does a little musical number about wanting to travel in this Super Bowl LVII commercial.

Rakuten – Not So Clueless / Alicia Silverstone (2023) :30 (USA)

Telecom & Dotcoms

Alicia Silverstone is back as her “Clueless” character Cher. She debates her arch-nemesis Amber, played by Elisa Donovan.

Workday’s Super Bowl Ad Wants Execs to Stop Calling Each Other ‘Rock Stars’

The adoption around the use of the description “rock star” in the business world has gone too far, according to enterprise software company Workday’s Super Bowl spot, which features actual rock stars to make its point. The 60-second ad from Ogilvy, which will run nationally during the third quarter of the game Feb. 12, features…

Watch the newest commercials from Nissan, Rakuten, Samsung and more

Jay Ellis and Brie Larson help hype the 2023 Nissan Ariya, an electric crossover SUV.

Hellmanns -" Whos in the Fridge / Jon-Hamm Brie-Larson Pete-Davidson (2023) :30 (USA)

Food

Hamm & Brie are stuck in a fridge because they’re dinner in Superbowl LVII

Workday – Rockstar (2023) :60 (USA)

Telecom & Dotcoms

Ozzy Osbourne, Paul Stanley, Joan Jett, Sting, and Gary Clark Jr take on corporate who use the term “rock star” was over their limit.