It’s Super Bowl season–that time of year when everyone with a beer in their hand and guac in their belly is judge, jury and executioner. The one time the public waits with bated breath for advertising they will not skip. More than 100 million of them will laugh, cry or tell anyone within earshot they…
Managing freelancers efficiently is an ongoing challenge for agencies, from onboarding to budgeting, payments, and more, but these tips can make it easier.
(TrendHunter.com) The Vacheron Constantin Overseas Chronograph has been updated by the brand to give it a decidedly minimalist style aesthetic perfect for discerning wearers to don on a daily basis. The timepiece has…
Yahoo is shutting down its supply-side platform and pivoting its ad-tech business to focus on its demand-side platform, CEO Jim Lanzone told Adweek Thursday. In the process, the company is laying off more than 20% of its total workforce and more than 50% of its ad-tech employees for a total of more than 1,600 people,…
The majority of casts, crews and directors behind the 2023 Big Game commercials are white men, according to Ad Age’s early analysis.
(TrendHunter.com) The Potential Motors Adventure 1 Electric Camper is a compact, well-equipped transportation solution ready to handle the demands of any environment that an adventurer wants to explore. The vehicle…
For many Super Bowl advertisers, their moment on America’s biggest stage is over in a matter of seconds. Only a handful are remembered beyond watercooler chatter the next morning–and even fewer remain in viewers’ collective consciousness in the days, weeks and even months following the Big Game. The latter brands achieve something of a cult…
Regional Super Bowl ads worth noting, Mojo’s money toilet and Tombras wins Casey’s convenience stores.
Your playlist of music featured in the Big Game ads so far.
For the first time in decades, Anheuser-Busch won’t be the only alcohol brand running national ads during the game.
Several brand and agency executives share how they’ve reshaped their social game plan for the Big Game.
Adam Driver estrela o comercial de Squarespace para o Super Bowl com uma questionamento sobre a teoria da relatividade. Se algo pode criar a si mesmo, então seria capaz de alcançar a singularidade. Dessa forma, um exército de Adam Drivers entram em um colapso gravitacional, desabando sua massa em direção a um buraco negro. Essa …
Leia Super Bowl 2023: Adam Driver se multiplica e colapsa o espaço-tempo em comercial da Squarespace na íntegra no B9.
O casal de jovens pais chega ao destino de férias e descobrem que esqueceram a chupeta favorita do bebê. O pai então banca o herói e dirigindo seu Telluride X-Pro cruza o país para buscar a chupeta em casa. Ao som da música tema de Rocky, “Gonna Fly Now”, a aventura épica do pai vira …
Leia Super Bowl 2023: Kia coloca seu carro à prova na busca pela chupeta favorita de uma criança na íntegra no B9.
Zach Braff, Donald Faison e John Travolta estrelam o comercial da T-Mobile para o Super Bowl deste ano. O trio canta uma paródia de “Summer Nights” do musical “Grease” para destacar os méritos do 5G da operadora. A produção da Panay Films é a décima exibição consecutiva da T-Mobile no Super Bowl..
Leia Super Bowl 2023: T-Mobile reúne astros de “Scrubs” e John Travolta em musical na íntegra no B9.
(TrendHunter.com) The Miyoo Mini Plus is the successor to the Miyoo Mini compact pocket-sized gaming console. The original Miyoo Mini was designed to play games up to the 32-bit era, such as the PlayStation 1. The…
In her early 20s she co-founded the groundbreaking spoken-word record label Caedmon, which had a hit with Dylan Thomas’s “A Child’s Christmas in Wales.”
This year Kia’s shying away from the emotional, purpose-driven ads it’s focused on recently in favor of lighthearted, relatable content spotlighting its Telluride X-Pro SUV. “Binky Dad,” created with Kia’s longtime creative agency of record David & Goliath, is the brand’s 14th Super Bowl spot. And it’s relatable, despite the larger-than-life stunts that make up…
The covert and coordinated campaign was disclosed in a new report that also addressed misinformation, fake accounts and moderation struggles.
T-Mobile is hosting a musical Scrubs reunion again for this year’s Super Bowl–this time with a special guest appearance from John Travolta. The carrier will run a minutelong ad in the fourth quarter of the Big Game with Zach Braff, Donald Faison and the Grease star harmonizing on the merits of T-Mobile’s 5G home internet…
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