Meta, when it was still known as Facebook, quietly discontinued a suite of store-visit tools. Since the switch earlier this year, marketers have been trying to piecemeal ways to tie social spend to offline activity in order to keep proving the value of social media marketing. The features, which included the Store Visits Optimization and…
In her 17 years at the helm of the fashion magazine, she took a more practical-minded approach, in line with a rise in women’s participation in the work force.
Comments by Jesse Watters, a host of “The Five,” were in keeping with previous derogatory remarks about Dr. Anthony Fauci by hosts and conservatives.
Electronics show promises to move forward in Las Vegas, but many attendees are keeping options open.
Entre a chegada recente no circuito de premiações e a elevação ao status de autor em Hollywood, a carreira de Adam McKay é dessas trajetórias curiosas da indústria estadunidense pelo grau de modulação que passou em todo o processo enquanto na busca para manter intacta suas vocações originais. Passível da classificação de “sobrevivente” na tal …
Leia Com foco no cinismo, Adam McKay retorna à sátira em “Não Olhe Para Cima” na íntegra no B9.
“Open Internet,” “Web 3.0” and “Decentralized Web” are all terms increasingly being used across digital circles. But what exactly is the Open Internet and what does it mean for businesses and marketers? The Open Internet is global, accessible to all, secure and built on open, shared standards. It is an Internet where people can access…
Independent book shop McNally Jackson staged a public protest with a melodic twist in New York this week, reworking classic seasonal songs and sending carolers to perform in front of the Amazon four-star store in New York. The newly written lyrics, from agency DCX Growth Accelerator, were merciless in their attack, drilling into “Amazon and…
Technology has advanced quite a bit over the past couple of decades, especially when it comes to photo sharing and video conferencing. Snapping, archiving, and sharing those special memories–whether we send them through our devices or over a quick video call–now comes with the ease of clicking a button, making our ability to connect much…
Fresh n’ Lean wants you to know that it delivers “meals ready to heat and eat in under three minutes.”
TikTok released a Visual Enhancement tool that users can activate to have the application automatically improve their videos’ exposure, low-light and color correction before sharing it. This tool can be applied to videos taken with the TikTok camera, as well as those imported from a user’s camera roll. Our guide will show you how to…
The winter holiday is a time for music with its ability to unite listeners with their favorite tracks, generating memories and feelings to get them in the mood. With that in mind, streaming service Amazon Music has released a spot that features various forms of animation, from claymation to some terrifying puppetry as it explores…
She established a distinctive voice in American fiction before turning to political reporting and screenplay writing. But it was California, her native state, that provided her with her richest material.
Lina Khan, the head of the agency, is advancing a probe started several years ago by her predecessor.
Got any mouths that need to be filled? There’s a lot of hullabaloo we can’t escape. And sometimes, we just need a moment of peace. When the people around you won’t shut their d**mn traps — cupcakes aren’t for you to enjoy… they’re for everyone else to devour. They’re for the sake of peace and quiet.
Charmis from the house of ITC, a 90-year old brand widely known for its cold cream, now caters to the various skin-related needs of the young women who are always on the move. They believe that skincare should be democratised, and have been launching efficacious new-age skin products, beginning with serums. The new campaign, “Swish-Dab-Dab” brings alive how to use a face serum and how the Deep Radiance Face Serum benefits the skin.
The film features the new brand ambassador of Charmis, the young, beautiful, and one-of-the-most sought-after actors, Kiara Advani, whose vitality and radiant skin rightly fit the brand personality.
Reddit teamed up with K-pop superstars BTS on an initiative to give Redditors who are K-pop fans the chance to design billboards celebrating the group in Los Angeles and New York. The moderators of Reddit’s r/bangtan and r/kpop communities created the r/ptb subreddit specifically for the event. Fans can submit their mock-up billboard designs through…
Players of Activision’s battle royale game Call of Duty: Warzone Pacific have discovered hidden spots on the map where they can briefly dip out of bounds to escape their opponents or set up a surprise attack. A new “Heinz Hidden Spots” campaign from agency Gut S?o Paulo uses the same exploits to give gamers a…
When Eva Longoria reached out to a group of Latinx influencers for help marketing her tequila brand, Whalar director Jake Rosenblatt was reminded of just how powerful the creator economy is in 2021. “It’s 100% emblematic of where the world of social is today,” said Rosenblatt, who handles the agency’s DirecTV account. “We’re seeing a…
(TrendHunter.com) The ‘Olympus Grip’ is a multifunctional, all-in-one, portable exercise solution that will work to drastically enhance a person’s ability to partake in an effective workout of their…
Real Plaza is the largest mall chain in Peru, with more than 20 malls nationwide. Today these are considerate as new public spaces in the city: here, families spend quality time. That’s why the brand purpose is spreading happiness to all families, cultivating tolerance, understanding and freedom of choice. This is a Christmas story that builds on the brand territory and, in a season full of sales and discounts, seeks to connect with their audience through emotion.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
