Cellebrite: The Heroes Behind The Heroes

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National Institute of Mental Health and Apple: Context Matters

Case study video to help fix the casual use of normalized mental health words.

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TikTok is getting into the restaurant business

Food and recipe videos have become a key part of the video platform’s programming.

Novo filme do diretor de “A Bruxa”, “The Northman” ganha trailer

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Depois de “A Bruxa” e “O Farol”, Robert Eggers agora mira os vikings. A Focus Features divulgou nesta segunda-feira (20) o primeiro trailer de “The Northman”, novo filme do diretor que pelas primeiras imagens ensaia ser um épico nórdico de vingança, com direito a Alexander Skarsgard trincado e Björk sangrando pelos olhos. Confira acima na …

Leia Novo filme do diretor de “A Bruxa”, “The Northman” ganha trailer na íntegra no B9.

“A Noite Estrelada” de Van Gogh é recriada acidentalmente em experimento com bactérias

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Cientistas da Rice University e da University of Wyoming estavam observando a Myxococcus xanthus, uma bactéria que se move e se alimenta em enxames. Nesse contexto, ocorreu uma superexpressão, que é quando há muitas cópias da bactéria, e uma certa proteína fez com que os microorganismos se auto organizassem em bolhas giratórias.  Esse cenário criou “formações estelares” semelhantes …

Leia “A Noite Estrelada” de Van Gogh é recriada acidentalmente em experimento com bactérias na íntegra no B9.

Unitel T+: Gift

Today, technology makes people’s lives easier, but, on the other hand, it ends up driving them away. This campaign is based on this reality to launch an appeal for proximity. With this message, the Cape Verdean telecommunications company reinforces its presence during the festive season with a message that values ??family relationships.

LeBron James shoots for the underdogs in new Ruffles ad

NBA superstar heads ‘Own Your Ridges’ campaign; Lay’s Vodka sells out upon debut.

Miller Lite projeta latas de cerveja que viram enfeites de Natal quando estão vazias

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Com a intenção de deixar seu produtos mais natalinos e multifuncionais, a Miller Lite lançou um pacote de seis “enfeites bebíveis” que servem tanto como porta-cerveja quanto como bolas decorativas para árvore de Natal. Os “beernaments” – ou ornamentos de cerveja – são objetos com o meio oco para inserir sua lata Miller Lite, todos …

Leia Miller Lite projeta latas de cerveja que viram enfeites de Natal quando estão vazias na íntegra no B9.

Sem concorrência, “Homem-Aranha: Sem Volta Para Casa” se torna 3° maior estreia de todos os tempos na bilheteria

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Não teve pra ninguém, literalmente: nesse último fim de semana, “Homem-Aranha: Sem Volta Para Casa” se tornou a terceira maior estreia da história na bilheteria global, vencendo até mesmo as preocupações da atual pandemia e da variante ômicron. O filme da Sony Pictures e do Marvel Studios acumulou US$ 587,2 milhões nestes primeiros quatro dias …

Leia Sem concorrência, “Homem-Aranha: Sem Volta Para Casa” se torna 3° maior estreia de todos os tempos na bilheteria na íntegra no B9.

14 Top TV and Streaming Execs on the Most Important Thing They Learned in 2021

While the TV industry did not have to weather the prolonged Covid-related production shutdowns and the major, streaming-focused reorganizations that it saw in 2020, it has still been another wild year. Between the accelerated migration to streaming and continued pandemic pitfalls, 2021 provided more than its share of challenges–and we wanted to hear from the…

How Legacy Packaged Food Brands Plan to Maintain Momentum in 2022

As 2021 comes to an end, Big Food remains on solid ground. “The biggest surprise this year is that consumption of packaged foods remained elevated despite mobility returning and food-service establishments regaining customers,” said Robert Moskow, a senior analyst at investment bank Credit Suisse. Part of this is due to the same trends that fueled…

The top 5 creative campaigns you need to know about right now

Really funny ideas ring in the holidays, help you survive travel hell and more.

The identity depression of 2022—how marketers should prepare

The key to survival is to recognize the reality and respond early.

How Cadbury Focused on Generosity to Deepen Consumer Connections

It’s been more than three years since the Mondelez-owned chocolatier Cadbury refocused from being a brand that would deliver “joy” to one that could inspire kindness in consumers. That strategy is apparently turning around the fortunes of the company, it says, and is it is one that will continue into next year too. Acquired by…

Watch live at 11:30 a.m. EST: L'Oréal's Shenan Reed on advertising as a service

The head of media for one of Ad Age’s marketers of the year discusses how the brand is trying to treat people as people, not targets.

The biggest creative executive shuffles of 2021

Watching the leadership shifts across the industry’s prominent shops over the last year could give you whiplash.

5 social media slam dunks of 2021

These brands tapped into viral moments and led trends across social platforms. 

A plea to women thinking of leaving the ad business

The industry needs you to help advocate for evolution, flexibility and opportunity.

5 things everyone was talking about in 2021

Because the world needs another metaverse article.

Apple: Trigger Blocker

It’s time for social media users to take back control of their algorithms.

We were tasked with solving a problem using technology from the past three years. A huge problem we found was that 25% of occasional dieters develop eating disorders. Through our research, we discovered that dieters are often triggered by the overwhelming presence of diet culture on social media. So, we decided to create a feature on Apple’s next IOS software update to help users take back control of their algorithms.

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