Nov 10

The Glenlivet Single Malt Whiskey: The Glenlivet 'Seize the Season' Campaign

Posted in: Uncategorized
The Glenlivet Single Malt Whiskey Integrated Ad - The Glenlivet 'Seize the Season' Campaign

This season, the brand most known for breaking from convention is launching a campaign to encourage fans to ‘Seize the Season’, taking the reins on these holiday hassles – with the launch of The Glenlivet Holiday Concierge – a premium service dedicated to helping consumers seize the season from begrudging to beguiling kicking off on November 16. As part of the efforts, The Glenlivet ‘Seize the Season’ campaign will run from November 8th through January 1st across paid social media, digital display & online video, radio, and connected TV via a :15 TVC.

Video of Seize The Season, Seize The Glenlivet

No Comments
Nov 10

Shelter: The Good Fire

Posted in: Uncategorized

Above+Beyond has created a virtual log fire on YouTube that will raise vital funds for the housing and homelessness charity, Shelter. Virtual fireplace videos are an online phenomenon and their popularity has soared during the pandemic – as home became a sanctuary from the unpredictable outside world. But that security isn’t enjoyed by the thousands of people facing homelessness this winter.

To raise funds to support Shelter, consumers can watch ‘The Good Fire’ from the comfort of their own homes. By simply watching the fire on YouTube – for as little as a minute or all day long – advertising revenue will be generated and donated directly to Shelter.

Video of The Good Fire Launch Film

No Comments
Nov 10

Facebook Releases Widely Viewed Content Report for Q3 2021

Posted in: Uncategorized

Facebook released its Widely Viewed Content Report for the third quarter of 2021, detailing the most viewed organic content in the U.S. on News Feed during that time period. The report includes domains, links, pages and posts, including content recommended by Facebook, and it excludes advertising content. Head of Facebook application integrity Anna Stepanov wrote…

No Comments
Nov 10

Cat Stars of Embarrassing Viral Videos Speak Out About Internet Privacy

Posted in: Uncategorized

It’s bad enough if someone catches you–on film or video–in a compromising position, but it’s even worse if you become an unwilling star on social media because of it. The crazier the moment, the better the chances it’ll go viral, much to your eternal chagrin. Just ask these three cats, whose shenanigans have been splashed…

No Comments | Tags:
Nov 10

Apitera: The Alphabet of Bees

Posted in: Uncategorized
Apitera Integrated Ad - The Alphabet of Bees

Bees have issues to talk about. Now they have an alphabet to explain them to people.

We wanted to create the unabridged alphabet of bees and demonstrate how bees would do it if they wanted to forewarn people based on the bee dance language that consists of 4 sentences.

No Comments
Nov 10

Enterprise Estonia / Work in Estonia: Just Log In

Posted in: Uncategorized

Work in Estonia – Remote office.
A place where you can find connection with yourself. That’s the real work-life balance.

Video of Work in Estonia – Remote Office

No Comments
Nov 10

Church’s Chicken: Put Bacon back on the map

Posted in: Uncategorized

About 100 years ago Bacon, Texas lost its location on the map when the local post office closed. Now it’s up to Church’s Chicken and fans of bacon everywhere, to make Bacon, Texas official again. As part of the campaign activation, Church’s hit the road to spread the word of their mission, first stopping at the original location of Bacon, Texas and then onto San Antonio, where the iconic fast-food chain was founded, to hand out their new Texas Cut Bacon Chicken Sandwich and launch an official petition to put Bacon back on the map in the state of Texas.

Video of Church’s Chicken Sandwich Is Helping Bring Back Bacon, TX

No Comments
Nov 10

Newark Happening: Welcome To Newark

Posted in: Uncategorized

The City of Newark taps Mayor Ras Baraka and local artist to share the rhythm and vibe of Newark.

Video of Welcome to Newark 30-Second Spot

No Comments
Nov 10

Young Consumers Are Paying Close Attention to Your Company’s DEI Efforts

Posted in: Uncategorized

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Hernan Tagliani, CEO of The Group Advertising, discusses the push from younger consumers for brands to embrace diversity and inclusion at their core. Below, in his own words, he lays…

No Comments
Nov 10

Wendy’s Won’t Let Cold and Soggy Fries Through the Window

Posted in: Uncategorized

Food advertising is best when it serves up a healthy dish of appetite appeal. What does this mean? It means the ad ought to make a hungry person want to drop what they’re doing and eat. This ad for Wendy’s new Hot & Crispy Fries is a good example of the appetite appeal approach at […]

The post Wendy’s Won’t Let Cold and Soggy Fries Through the Window appeared first on Adpulp.

No Comments | Tags:
Nov 10

You.com: “rival” do Google apresenta resultados de pesquisas de acordo com aplicativos

Posted in: Uncategorized

you-buscador

Uma nova plataforma de pesquisa na web quer oferecer aos usuários uma experiência diferente da qual estamos acostumados. Ainda que o Google seja o principal buscador da internet, ele não é o único, e todos os existentes funcionam com o mesmo padrão. Neste contexto, o You.com propõe um mecanismo de pesquisa com resultados na horizontal …

Leia You.com: “rival” do Google apresenta resultados de pesquisas de acordo com aplicativos na íntegra no B9.

No Comments
Nov 10

Whitley Neill Gin: Inspired by the world… Distilled in london

Posted in: Uncategorized

The campaign acts as a celebration of the brilliantly British heritage of Whitley Neill, the only London gin brand that is distilled in the city of London, and of founder and 8th generation distiller Johnny Neill’s pursuit of flavour inspiration from around the world from which he has created the unique and innovative flavoured gins which are synonymous with Whitley Neill Gin.

No Comments
Nov 10

Zestmoney: Women Like You

Posted in: Uncategorized

“Women Like You” was a campaign close to our hearts because it was inspired by and made for the women who power the world of FinTech. As an innovative industry leader in the business of finance, ZestMoney wanted to celebrate how women in the team drove the business to market success, and the result was this beautiful photography documentary AV.

Video of Avail 0% EMI for Women with ZestMoney

No Comments
Nov 10

Jaine Silva Psychologist: The legends have evolved, so did the fears.

Posted in: Uncategorized
Jaine Silva Psychologist Print Ad - The legends have evolved, so did the fears.
Jaine Silva Psychologist Print Ad - The legends have evolved, so did the fears.
Jaine Silva Psychologist Print Ad - The legends have evolved, so did the fears.

When we were kids, we had a mind that made possible for us to believe in folklore legends. And it caused us fear, in a lot of situations. Then, when we grow old, they gain other names and are caused by reality events.These legends can be seen in a parallel with our own individual fears.

No Comments
Nov 10

NOAH animal protection / German Animal Welfare Office: Most Violent Time Of The Year

Posted in: Uncategorized

Video of The Most Violent Time Of The Year

No Comments
Nov 10

McDonald’s Famous Orders Deal Hits a High Note With the Mariah Menu

Posted in: Uncategorized

Mariah Carey planted her jewel-encrusted flag in the holidays in 1994 when she released her classic carol, “All I Want For Christmas Is You.” Now, with some help from McDonald’s and its Famous Orders series, the undisputed Queen of Christmas comes bearing gifts–more specifically, 12 days of deals. Today, the legacy fast food chain announced…

No Comments | Tags:
Nov 10

Workplace From Meta Deepens Integration With Microsoft Teams

Posted in: Uncategorized

Enterprise platform Workplace From Meta entered a new partnership with Microsoft Teams that will deepen the integration between the two platforms, enabling information to be shared across them more seamlessly. Users will have access to content from Workplace within Teams, without needing to toggle between the two applications, making it easier for them to stay…

No Comments
Nov 10

Twitter: How to Sign Up for Twitter Blue

Posted in: Uncategorized

Twitter debuted Twitter Blue in the U.S. The optional subscription plan provides access to exclusive features, such as ad-free articles and the ability to change the appearance of the application’s icon. A Twitter Blue subscription is priced at $2.99 per month. Our guide will show you how to sign up for Twitter Blue from within…

No Comments
Nov 10

Drive-Thrus, AI … and Empathy

Posted in: Uncategorized

In 2019, McDonald’s acquired the startup Apprente, which specializes in voice ordering, and created McD Tech Lab. This meant ordering via bot vs. human, reducing staffing needs and during the pandemic, used by some fast-food chains to reduce employee-to-customer interaction. There is a significant shift to digital, with 20% of orders in McD’s 6 top…

No Comments | Tags:
Nov 10

Casa Magazines Has Seen It All

Posted in: Uncategorized

The West Village has changed a lot since the ’90s, but this palace of printed matter has remained a pillar of the neighborhood.

No Comments