Twitter continued its run of “co-opetition” with its recently created TikTok account, and that account was taken over by none other than Dwayne ‘The Rock’ Johnson. The stunt was part of the promotion behind the release of Netflix feature film Red Notice, starring Johnson, and he read tweets from fans on TikTok. @twitter @therock taking…
When he helped start Southern Weekly, he charted a course for a freer era for the country’s press, which later became increasingly constrained by Beijing.
A 99 acaba de lançar o vídeo manifesto de sua campanha “Por Cidades Mais Femininas”, cujo objetivo é incentivar o debate sobre a necessidade de transformá-las em ambientes inclusivos, seguros e com estrutura, além de reafirmar a urgência de ocupar o espaço público sem opressão ou obstáculos. Essa é a segunda etapa do projeto “99 …
Leia Campanha da 99 mostra que cidades não foram pensadas para mulheres na íntegra no B9.
The switch to remote work at the beginning of the pandemic was a challenge for everyone, but for Wunderman Thompson Inside’s co-located Best Buy team, the challenge was amplified. As an agency team working within the brand, it couldn’t access basic tools like Best Buy’s Microsoft Teams environment because of the client’s security protocol. “We…
Meta revealed new partners for the Creative App Platform it initially revealed at its F8 Refresh developer event in June. Creative App Platform enables people to discover creative applications directly in Facebook Stories, create content with those apps and share it directly with friends and family on Facebook. Initial partners media editing app B612 and…
With a love of math and science at an early age, followed by a fascination with storytelling, Elizabeth Del Valle gravitated towards marketing at a young age and has since spent every day pursuing opportunities where she can continue to learn and make an impact in the space. As YouTube’s Global Head of Marketing, gaming…
Os canais Telecine e Megapix se preparam para celebrar o Dia da Consciência Negra com uma semana especial. De 15 a 21 de novembro, partindo do conceito de Black Joy, termo que surgiu nos EUA e traz a felicidade negra como forma de resistência, especialistas selecionaram filmes que exaltam o protagonismo negro e representam a ideia …
Leia Megapix e Telecine apresentam “Semana da Excelência Preta” para celebrar Dia da Consciência Negra na íntegra no B9.
With more speed, more fibre upgrades and more regional support, nbn has worked hard to establish itself as Australia’s ever-evolving, digital backbone – and the internet has never looked more exciting.
The new ‘Made For More’ campaign highlights these improvements by featuring a series of mind-bending scenarios drawn from everyday internet behaviours – streaming, gaming, telehealth, online business – and more.
Honda Motorcycle launched its ad campaign for the new CBR 1000RR-R Fireblade SP, the brand’s super sports model intended at riding on circuits and race tracks. The film, signed by Publicis, stars the brand’s pilot and four-time SuperBike Brazil champion Eric Granado.
With the creative concept “Beat Your Best”, the film features Eric Granado competing with a “pebble” and showing all the speed and power of the motorcycle, which was renewed with strong participation from HRC – Honda Racing Corporation and reaches 2022 version to continue the Fireblade legend.
As part of its Christmas campaign, which riffs on the Charles Dickens’ story A Christmas Carol, retailer Aldi U.K. will aim to provide 1.8 million meals to British families in need over the holiday and teams with footballer Marcus Rashford MBE in the process. Once again featuring its brand mascot Kevin the Carrot and introducing…
One year into my role as CMO after joining Exos in the middle of the pandemic, we’ve refreshed the brand to help more people than ever before accomplish their most audacious fitness goals. Here’s what I’ve learned: Greatness is a team sport To build the dream team for this challenge, I spoke with many agency…
Almost exactly two years ago, Disney took the wraps off streaming service Disney+ with an immense, nationwide marketing push celebrating the platform’s debut. Now, ahead of the streamer’s second anniversary, Disney+ is once again planning a global celebration–and this time, it’s hoping to make the birthday bash an annual event. The Nov 12 event, dubbed…
What if Blue Light from an Ad could help NYC trees grow?
These specialized digital billboards emit colored light to promote plant growth, chlorophyll absorption and photosynthesis. They will run during November at bus shelters and LinkNYC screens across Manhattan, Queens, and the Bronx. Locations were selected based on their proximity to green space and vegetation. Each digital advertisement will include the following tagline: “What if blue light from an ad could help NYC stay green?” The messaging is expected to be viewed over 22 million times. The digital activation is part of a larger six-week campaign to highlight HSBC’s key themes: sustainable infrastructure, future of cities, climate tech and commitment to sustainability.
People who work in marketing communications spend a significant amount of energy and time making presentations. A great presentation is often the difference between failure and success, whether it’s a new business presentation or an internal creative review. Making remarkable presentations—just like making remarkable work—is a learned skill and there are smart people and companies […]
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(TrendHunter.com) Automobile campers ensure that wherever you go, your housing needs are met, providing excellent opportunities for travel. Whether traveling for a quick weekend get away or adventuring into intense…
O “Tatá Wernext Show” está de volta para anunciar mais um lançamento do Next, banco digital do Bradesco, em 2021: o nextShop, marketplace, que permite ao cliente realizar compras de diversos varejistas dentro do aplicativo. No programa, Tatá conversa com o aplicativo do Next, que é o primeiro convidado e já abre o caminho para …
Leia Next apresenta marketplace em talkshow comandado por Tatá Werneck na íntegra no B9.
BETC launches its CSR report in an eco-friendly way. The Sustainability report turns into a DIY hotel for the preservation of wild bees
You are probably aware that bees are in danger. But did you know that wild bees are suffering even more than their domestic counterparts (those who live in hives and produce honey) ? And wild bees are essential to the preservation of biodiversity as they are responsible for 80% of pollination of plants, flowers and fruits. That’s why BETC is committed to the preservation of wild bees through its latest CSR report, showcasing its diverse initiatives. Discover Bee’n’Bee, a bed and breakfast” hotel for wild bees. By folding the pages of the CSR report it gets a new life and becomes a hotel for bees and helps them find a shelter.
His plays tended to parody American institutions. His food writing tended to be full of humor.
Edgehogs is an art studio based in Dubai specializing in building a wondrous world where the audience is reached not only via visuals but through technologically advanced mediums and methods involving motion graphics and hyper-realistic 3D animations and videos.
To honor the history of the brand being founded by four immigrant brothers and the current CEO being one of the brother’s sons, Marcus Thomas created a manifesto that encapsulates the feeling of pride that the brothers had in their recipe. The spot, which can be found here, gives the brand a new modern aesthetic while still keeping in touch with its retro roots.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
