Peacock Looks to Grab Its Share of Large Thanksgiving Day Audience

This year’s Turkey Day just might give another bird a boost. NBCUniversal-owned streaming service Peacock is hoping to get a big viewership bump on Thanksgiving Day this year when it simulcasts NBC’s tentpole programming events, looking to grab its share of eyeballs on what is consistently one of TV’s biggest viewing days each year. Peacock’s…

Catch Up on Season 1 of Adweek’s Metaverse Marketing Podcast

Back in September, we released the first episode of our brand new podcast series, Metaverse Marketing. Part audio documentary, part interview podcast, Metaverse Marketing explores the role of marketing in Web 3.0 and helps listeners make sense of the metaverse beyond the hype. The podcast is hosted by Cathy Hackl, leading metaverse strategist and CEO…

Apple Sues Israeli Spyware Maker NSO Group

Apple accused NSO Group, the Israeli surveillance company, of “flagrant” violations of its software, as well as federal and state laws.

Ingresso.com oferece ingressos de cinema a R$ 11 na semana da Black Friday

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O Ingresso.com este ano vai entrar no clima da Black Friday, bem a tempo do reaquecimento dos cinemas na reabertura durante a pandemia. A plataforma nesta terça-feira (23) iniciou uma grande promoção que vai permitir ao público comprar ingressos a partir de R$ 11, além da oferta de pacotes mais baratos para a família no …

Leia Ingresso.com oferece ingressos de cinema a R$ 11 na semana da Black Friday na íntegra no B9.

With an Eye on Speed, Group Nine Media Is the Latest Publisher Flaunting On-Site Shopping

In its effort to make holiday shopping as effortless as possible, Group Nine Media announced two new initiatives Tuesday morning. The digital media company, which publishes titles including Thrillist, The Dodo, NowThis, Seeker and PopSugar, is now letting people buy affiliate products without hopping to a merchant’s website, thanks to a partnership with the one-click…

Spotify lança hub com todas as músicas de séries e filmes da Netflix

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O Spotify lançou um novo hub com listas de reprodução oficiais e trilhas sonoras dos programas e filmes mais populares da Netflix. Presentão de Natal antecipado! Na publicação oficial do aplicativo, o anúncio indica que “a partir de hoje, as duas empresas de streaming estão se reunindo para lançar um hub Netflix totalmente novo no Spotify, onde …

Leia Spotify lança hub com todas as músicas de séries e filmes da Netflix na íntegra no B9.

Universal divulga os primeiros cinco minutos de “Jurassic World: Domínio”

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A Universal Pictures divulgou nesta terça-feira (23) uma primeira “prévia” que na verdade são os primeiros cinco minutos de “Jurassic World: Domínio”, filme que em tese fecha a trilogia que dá sequência aos eventos de “Jurassic Park”. Ainda que ninguém do elenco apareça – seja do filme de 1993, seja das continuações dos anos 10 …

Leia Universal divulga os primeiros cinco minutos de “Jurassic World: Domínio” na íntegra no B9.

Johnnie Walker: Less Talking, Keep Walking

Hollywood superstar Milla Jovovich is the new local walker for Johnnie Walker, the world’s number one Scotch Whisky, in a campaign by global digital agency Dept.

In this campaign, Milla Jovovich and Johnnie Walker seek to inspire people to “Keep Walking”, socialise with confidence, and spread positivity and courage. “Milla is the perfect ambassador,” says Jessica Otero Ely, Account Director, Dept. “She embodies the core inspiration for the creative direction of the campaign; the tenacious, resilient, and action-orientated spirit of Eastern Europe.”

The campaign encourages viewers with its core motto: “Less Talking, Keep Walking”, reflecting both Johnnie Walker’s own action-orientated mindset and the progressive nature of Eastern Europe. “The campaign idea stems from a very powerful insight that ties in brand, region, Milla and our audience together perfectly,” explains João Inácio, Associate Creative Director, Dept. “Actions talk louder than words and Milla, just like Johnnie, is the perfect example of someone who lets the walking do the talking.

Video of Milla Jovovich – “Less Talking, Keep Walking” – Johnnie Walker

The Danish Environmental Protection Agency: Chemicals shouldn't be in fashion

The Danish Environmental Protection Agency has teamed up with MBA and the two Danish illustrators Anna Degnbol and Klara Graah to launch a special kind of t-shirt collection that doubles as frames of a stop-motion film that highlights the issues with clothing production and chemicals in fashion. The 190 white t-shirts have been collected from second-hand shops with each one being screen printed with a unique illustration, using eco-friendly ink. Meaning an animated story is revealed when the back of the t-shirts are seen in the right sequence.

Clubhouse: How to Turn Off Chat Replays

Clubhouse now automatically saves replays of conversations, which users can share outside of the Clubhouse application after a conversation has taken place. While the Replays feature is turned on for each new room by default, users can turn it off if they don’t want their next conversation to be saved. If users never want to…

De “O Menino Maluquinho” a série sobre boate Kiss, Netflix confirma 40 produções nacionais para 2022

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A Netflix nesta terça-feira (23) realizou o Mais Brasil Na Tela, evento da companhia sobre o audiovisual nacional, e aproveitou a oportunidade para divulgar seus planos de produção para o país em 2022. O calendário para o próximo ano é recheado: o serviço de streaming garantiu o lançamento de quarenta projetos brasileiros, entre filmes, séries …

Leia De “O Menino Maluquinho” a série sobre boate Kiss, Netflix confirma 40 produções nacionais para 2022 na íntegra no B9.

AfroPunk: festival internacional de cultura negra acontece no Brasil pela primeira vez

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No próximo sábado (27), a cidade de Salvador (BA) recebe o AfroPunk, um dos maiores festivais de cultura negra do mundo. Com plateia reduzida e transmissão global pelo YouTube e site do evento, o destaque fica para as performances de Mano Brown, Margareth Menezes, Tássia Reis, Luedji Luna, Urias e muito mais. O festival foi …

Leia AfroPunk: festival internacional de cultura negra acontece no Brasil pela primeira vez na íntegra no B9.

The Rig – Saudi Arabia: The Rig – The True Scale of Adventure

Broomstick Creative provided an end to end solution for the Public Investment Fund, Saudi Arabia for the launch film of ‘The Rig’ – The world’s first tourism destination inspired by offshore oil platforms

Video of THE RIG.

How to Turn Your Media Experience Into a Celeb Brand-Building Powerhouse

After almost 20 years as an employee at media companies like Cond? Nast and Time Inc. (and later on lifestyle brand Goop), Kimberly Kreuzberger knew it was time to move into the next phase in her career. She had constructed a strong foundation of building brand value and generating major revenue for other brands and,…

Twitter Rolls Out Aliases for Its Birdwatch Pilot

“A little birdie told me.” If you are that little birdie and you did the telling via Twitter’s Birdwatch pilot of a community-driven approach to combating misinformation on the social network, you can now keep your name out of it–your Twitter handle, that is. Twitter said in a tweet that users who are part of…

NFL Stadiums Are Looking More Like Branded Theme Parks

Super Bowl 56 won’t be played in a stadium, but in a 300-acre Los Angeles neighborhood that includes 2,500 homes, 25 acres of parks, a performance venue, shops, restaurants, movie theaters, offices and a man-made lake. Which just happens to include SoFi Stadium. Hollywood Park is just the latest example of how National Football League…

2021 American Music Awards Score on Social

Voting in all 32 categories for the 2021 American Music Awards took place on TikTok, but Sunday night’s event made a huge dent across other social platforms, as well. MRC Live & Alternative, which produced the 2021 AMAs along with Jesse Collins Entertainment, said the event was the most social telecast of the past three…

Deutsche Telekom: The Biggest Gift

In a campaign film developed by DDB Budapest and directed by Stina Lütz, Deutsche Telekom explores the relationship of a grandson and his grandfather who have not met for a long time, but kept close thanks to the little, clumsy online interactions between them during the year, until the moment when they will meet each other at Christmas.

Video of The Biggest Gift

Blanca Flor: Christmas is back and nothing else matters

Nobody appreciates what they have until they lose it. Christmas returns with everything “not so magical”, but this time, nothing can prevent us from enjoying it.

Video of Blanca Flor Christmas Commercial 2021

Visit Porto & North of Portugal: The Majestic Adventures of Ofelia de Souza

The Majestic Adventures of Ofelia de Souza focus on a strong and magnetic character – Ofelia de Souza. She stars in the video and owns the campaign as she breaks the “fourth wall” and captures the viewers’ attention with her striking looks and charismatic, direct speech. Our main goal when creating Ofelia was to involve people with an eye-catching figure while she was leading them through a unique travelling experience in Porto & North of Portugal.

Video of The Majestic Adventures of Ofelia de Souza (full version)