Uber hires JetBlue exec for marketing role

Elizabeth Windram joins ride-hailing brand as global head of mobility marketing.

 

Twitter API v2 Adds Endpoints to Support Twitter Spaces

Developers using Twitter API v2 (application-programming interface) will be able to look up live or scheduled Twitter Spaces social audio sessions. The goal is to benefit developers by enabling them to build solutions and tools that help people on and off Twitter find interesting and relevant Spaces, while helping hosts by making their Spaces more…

Meet Nicolas Maldonado: Rising Star & .Movtogether Mentee

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.Movtogether was founded by members of the entertainment and advertising community in 2020 who wanted to harness their experience to provide exposure

How Beats by Dre Doubled Down on Sha’Carri Richardson

Sha’Carri Richardson, with long, newly dyed orange hair flowing behind her like flames, dusted the competition at the Olympic trials in mid-June in Oregon. The 21-year-old sprinter finished the 100-meter race in 10.86 seconds, qualifying for her first Olympics and earning the “fastest woman in America” title. It was at that televised moment that track…

Facebook reveals most widely viewed content in News Feed

Social network’s analysis could offer brands a rosier picture of the type of posts that populate the site.

Lululemon Invests in Bio-Based Nylon Maker Genomatica

Consumers are making it increasingly clear that when it comes to apparel brands, the qualities of being fashionable and environmentally conscious are equally essential–it’s no longer an either/or choice. As a recent Adweek-Morning Consult poll found, 65% of consumers say sustainability is important when deciding what to wear. Lululemon hopes to demonstrate its commitment to…

Not Super, Just Human: How ‘#WeThe15’ Hopes to Change the Conversation Around Disability

Approximately 1.2 billion people, or 15% of the global population, are disabled-making up the world’s largest minority group. But despite this staggering figure, disabled people are still routinely stigmatized, discriminated against and largely invisible across society and culture. Facing this glaring inequality, the International Paralympic Committee has joined forces with multiple global organizations for a…

Facebook Debuts New Quarterly Widely Viewed Content Report

Facebook Wednesday released its first ever Widely Viewed Content Report, a quarterly addition to its Transparency Center that will provide an overview of the most widely viewed content in News Feed, starting off with domains, links, pages and posts. It will be released quarterly in conjunction with Facebook’s Community Standards Enforcement Report, starting off with…

Global brands back Paralympics push to 'normalize' disability

The International Paralympic Committee created new logo, color and brand partnerships to show that 15% of people have disabilities.

Facebook Removed 20M+ Pieces of Content in Q2 for Covid-19 Misinformation

More than 20 million pieces of content were removed from Facebook and Instagram worldwide during the second quarter of 2021 for violating its policies on Covid-19 misinformation, the social network said in its Community Standards Enforcement Report for the period, which was released Wednesday. Over 3,000 accounts, groups and pages were removed for repeatedly violating…

This Adult Toy Brand Turned Its Social Media Ban Into a Campaign Against Sexist Policies

Though the sexual wellness industry is predicted to reach a market volume of $52 billion by 2028, restrictive social media policies and related censorship continue to serve as serious roadblocks for individuals and communities legally providing these services. For wellness brand Womanizer, the issue hit close to home when Instagram shut down its account at…

Puma padroniza design de terceiras camisas de clubes europeus

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A Puma gerou certo frisson na internet nesta quarta-feira (18) ao revelar um design padrão para os terceiros uniformes de uma quantidade considerável dos clubes europeus com os quais nutre parceria. Anunciado em evento virtual realizado no YouTube, o visual alinha os nomes dos clubes em uma faixa posicionada no peito dos jogadores, logo acima …

Leia Puma padroniza design de terceiras camisas de clubes europeus na íntegra no B9.

Nike e Serena Williams lançam primeira coleção criada por designers emergentes

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Em 2019, Nike e Serena Williams se uniram para lançar uma parceria inédita com foco no desenvolvimento de alguns designers emergentes de origens pouco representadas na indústria da moda. Sob a liderança da tenista, o Serena Williams Design Crew selecionou 10 designers, num processo que contou com a ajuda do Harlem’s Fashion Row e de …

Leia Nike e Serena Williams lançam primeira coleção criada por designers emergentes na íntegra no B9.

How Häagen-Dazs Turned a $6 Pint of Ice Cream Into a Luxury Item

Of all the changes wrought by the pandemic economy, few categories have been as reshuffled as luxury. Sales of traditional luxury items took a major hit last year, with jewelry, designer apparel and upmarket travel destinations losing 22%, plummeting back to 2015 levels, according to research from Bain & Co. Yet while millions of Americans…

Why Match’s ‘Adults date better’ campaign is personal for the founder of the agency that created it

Mojo Supermarket’s Mo Said describes what it was like putting together a dating app campaign after going through a breakup.

 

Ken Kurson, Who Was Pardoned by Trump, Faces Charges in New York

Ken Kurson, the former editor of The New York Observer, has been charged with two felonies. Prosecutors said he installed spyware on his former wife’s computer in order to surveil her.

Glen Ford, Black Journalist Who Lashed the Mainstream, Dies at 71

Fiercely progressive and independent, he was a persistent critic of the liberal establishment, especially Black leaders like Barack Obama.

É treta: desenvolvedores de “Among Us” estão nada contentes com “Fortnite” copiando seu jogo

Among-Us

A Epic Games nesta quarta-feira (18) anunciou Impostors, um novo modo de jogo do “Fortnite” no qual os jogadores se dividem em duas equipes e devem procurar por impostores que sabotam a nave e matam seus companheiros. Se você lembrou de “Among Us”, não é por acaso: o novo modo de jogo é diretamente inspirado …

Leia É treta: desenvolvedores de “Among Us” estão nada contentes com “Fortnite” copiando seu jogo na íntegra no B9.

Brands Should Prepare Their Hiring Strategies for the Future of Recruitment

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Kubient’s Paul Roberts advocates for more creative thinking when it comes to attracting new talent. Below, in his own words, he suggests it’s time to rethink what a strong candidate…

Netflix and Adobe Announce Winners of Inclusive ‘The Great Untold’ Short Film Competition

Diversity in American filmmaking has been an ongoing conversation for decades and as multiple studies have shown, we still have a long way to go before the industry reflects true equity. Holding open the door for new filmmakers may turn out to be a major factor when it comes to molding a more inclusive medium….