Justice Dept. Will Toughen Rules for Seizing Lawmakers’ Data, Garland Says

Attorney General Merrick B. Garland met with news media executives amid fallout over prosecutors’ seizures of records from phone and tech companies for leak inquiries.

Unilever Sets Next Phase of ‘Unstereotype’ Strategy to Improve Representation in Industry

Unilever has underlined its commitment to its unstereotype advertising strategy and has issued a challenge to itself to influence the next generation away from prejudice through the introduction of new policies. The business committed to “unstereotype” its advertising in 2016 in an effort to improve wider representation across its brand advertising as outlined by the…

Richard Baron, Who Published Baldwin and Mailer, Dies at 98

As the risk-taking publisher of the Dial Press, he also released the satirical hoax “Report From Iron Mountain,” a “leaked” government report on the dangers of peace.

Stagwell makes new offer for MDC in bid to get the deal done

Stagwell makes new merger offer for MDC in bid to get the deal done. Key shareholder Indaba says terms are ‘inadequate,’ plans to vote against merger.

What Businesses Need to Piece Together the Jigsaw of Returning to the Workplace

If leaving the office was hard to do, returning will be fraught with more difficulty. Just like a champagne cork once removed expands and does not fit, it will be hard to put work back in the office. Both the decision on what a return to the office means and how that decision is made…

How Supergoop! Is Convincing Us to Wear Sunscreen Without Rubbing It in Our Faces

Before founding a challenger brand, Holly Thaggard spent her days in a third grade classroom. After her friend was diagnosed with skin cancer, she began to notice a gap in the health and safety curriculum at school–no one was talking to kids about sunscreen. “The industry was sleepy and there was no innovation,” said Thaggard….

Angel City FC announces Jane Walker partnership

The soon-to-launch L.A.-based women’s soccer team tapped the Johnnie Walker counterpart as its exclusive spirits partner.

PepsiCo investirá R$ 16,5 milhões em comunidades brasileiras até 2022

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Pela Fundação PepsiCo, a PepsiCo investirá R$ 16,5 milhões em comunidades brasileiras em 2021 e 2022. A iniciativa beneficiará 2 milhões de pessoas em projetos focados em prosperidade econômica, segurança alimentar e acesso à água. A estratégia foca principalmente em mulheres, pessoas negras e profissionais de cooperativas de reciclagem, além de firmar parceria com 20 …

Leia PepsiCo investirá R$ 16,5 milhões em comunidades brasileiras até 2022 na íntegra no B9.

Juliette Freire lança coleção de roupas e acessórios em parceria com a C&A

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C&A e Juliette Freire se uniram para o lançamento de uma coleção inspirada na ex-BBB que conquistou uma legião de fãs no Brasil este ano. A parceria, de certa forma, já nasceu dentro do BBB21, com a C&A como patrocinadora e fornecendo os looks oficiais do programa. Juliette usou 25 looks diferentes da marca dentro do casa …

Leia Juliette Freire lança coleção de roupas e acessórios em parceria com a C&A na íntegra no B9.

Artsy’s Record-Breaking Sale Paves the Way for its Post-Pandemic Growth Plans

Visitors have been flocking to the Whitney Museum’s major retrospective of Julie Mehretu since March. The Ethiopian-born American artist’s large scale works that mix abstraction with social commentary have also captured an even greater online interest. Case in point: last Friday, art purchasing platform Artsy sold Mehretu’s massive Dissident Score painting for $6.5 million, the…

Disney sees more than 40% of upfront ad commitments go to streaming

Disney, NBCUniversal and The CW wrap upfront ad haggle. 

Ad Age wins 2021 Neal, Best in Business awards

The magazine brings home the Neal award for Best Website, as well as the top prize in the Breaking News small division category at the Best in Business awards.

Em Chicago, vacinados ganharão ingressos para o Lollapalooza

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A prefeitura de Chicago teve uma ideia no mínimo peculiar para incentivar seus cidadãos a tomarem vacinas contra a Covid-19. Segundo a Variety, 1.200 ingressos para a próxima edição do Lollapalooza serão distribuídos para aqueles que se vacinarem nos postos de saúde que participam da campanha. A distribuição ocorrerá no dia 26 de junho, no …

Leia Em Chicago, vacinados ganharão ingressos para o Lollapalooza na íntegra no B9.

3 Tips for How Brands Should Address Social Issues

Gone are the days when brands could safely stand on the sidelines of social issues. Today, more than two-thirds of U.S. shoppers say it’s important for companies to be clear about their values, according to research from Kantar. “We live in a society where we are being pushed for brands and companies to have a…

Disney Finishes Upfront Negotiations, Landing Double-Digit CPM Increases

The upfront marketplace continues to move quickly, with Disney becoming the third media company to complete this year’s negotiations, the company said. In what the company called its strongest upfront in history, Disney’s ad sales team secured double-digit CPM (cost per thousand viewers reached) increases across broadcast day parts, cable and its major sports franchises,…

Watch the newest commercials on TV from Toyota, H&M, Abbott and more

H&M hypes its summer 2021 sustainable swimwear collection.

 

YouTube bane anúncios políticos, de bebidas alcóolicas e apostas da página inicial

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O Google está revisando sua políticas de propagandas no YouTube, a principal rede social de vídeos do mundo. Segundo a empresa, os anúncios mais visíveis da página inicial terão uma nova diretriz, que impedirá a divulgação de conteúdo político, bebidas alcóolicas, apostas e drogas. Com isso, períodos eleitorais não poderão mais ser aproveitados para promoção …

Leia YouTube bane anúncios políticos, de bebidas alcóolicas e apostas da página inicial na íntegra no B9.

Apple Watch terá sensor de glicose e medidor de temperatura corporal

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A Apple tem investido bastante em funcionalidades relacionadas à saúde e, dessa vez, a novidade é relativa ao smartwatch da empresa, o Apple Watch. Segundo a Bloomberg, em uma próxima geração do relógio inteligente, o usuário terá acesso a um sensor de glicose e a um medidor de temperatura corporal. Há anos a Apple vem …

Leia Apple Watch terá sensor de glicose e medidor de temperatura corporal na íntegra no B9.

Current Affairs Facebook Pages Toe the Ideological Line in Posts on the Biden Administration

A study of 25 popular Facebook pages focused on current affairs, conducted by think tank Pew Research Center, found then when it came to early assessments of the administration of President Joe Biden, posts from those pages were consistent with their self-identified ideological orientations. Pew used data from Facebook-owned public insights tool CrowdTangle to narrow…

Cat Remembers Finding Forever Home in French Animated Spot for Animal Shelter

Summer is a time for play and relaxation, but it also has a dark side if you’re a member of the animal kingdom. Pet abandonment peaks during the season, with more than 15,000 animals rescued by animal charity SPA each summer in France. SPA is highlighting this problem through its first animated film, created by…