Jun
15
Dunkin': Run
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Jun
15
Marriott Bonvoy: Superheroes
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The extraordinary efforts of India’s frontline warriors are an inspiration to communities around the world.
As one of several initiatives to help combat the pandemic in India, Marriott Bonvoy created a short animated film to pay tribute to India’s frontline warriors.
The film consists of a montage of animated scenes that draw inspiration from actual events and show that the word ‘superhero’ is not just an exaggerated term for frontline workers. In fact, it is truly what they are!
To show this, we highlighted these real-life superheroes by putting their work into a perspective that has a strong association with fictional superheroes. We showed their everyday acts, sacrifices, motivation and commitment through a mixture of pop culture’s most famous superhero depictions: comic book-style illustrations, motion comics and popular superhero movies.
In India, there’s a new language in almost every corner of the diverse nation. To highlight how people from numerous corners of the country are standing united for the cause, the dialogues in each new scene of the film are delivered in a new language.
Superheroes Are Real, and Marriott Bonvoy is applying its philosophy of “good travel” by ensuring this message travels far and wide.
Jun
15
Equitas Small Finance Bank: Circle of Life
Posted in: Uncategorized
An inspiring journey from being a pavement dweller to a proud independent parent
Mrs. Shanthi, now a contract worker for Indian Railways, shares her inspiring story of transformation- a journey towards earning her identity in the society. She is an epitome of resilience and hard work.
Jun
15
Jyvabroiler: A Matter Of Taste
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The simple truth about a matter of taste.
Jun
15
Earvin ‘Magic’ Johnson Joins Cameo’s Talent Roster and Its Board of Directors
Posted in: UncategorizedThe board of directors at personalized video platform Cameo is getting a touch of Magic. Basketball Hall of Famer, entrepreneur and philanthropist Earvin “Magic” Johnson joined both Cameo’s talent roster and its board Tuesday and, regarding the former, he is available for fan bookings for personalized video messages such as advice, birthday celebrations, Father’s Day…
Jun
15
Recess, a CBD Beverage, Created a ‘Guide to Re-entering Society’
Posted in: UncategorizedThere’s no instruction manual to follow for the country’s reopening after more than a year of Covid-19 lockdowns. But thanks to Recess, a sparkling CBD drink, there is a cheeky zine to help people navigate the post-pandemic landscape. “The Recess Guide to Re-Entering Society,” the brand’s first media venture, launches today with a mix of…
Jun
15
Omsom Is on a Mission to Reclaim Asian Flavors in Grocery Stores
Posted in: UncategorizedAfter studying sociology and economics at Harvard University and working as a management consultant at Bain & Company, Vanessa Pham felt frustrated that she wasn’t able to put her energy and skills towards building the world that she wanted to see. This is when Vanessa and her sister Kim decided to start Omsom, a proud…
Jun
15
CoinFlip enlists Neil Patrick Harris as celeb-driven crypto marketing levels up
Posted in: UncategorizedBitcoin ATM operator goes for celebrity in first TV commercial—experts expect to see more
Jun
15
Christiane Amanpour Tells Viewers She Has Cancer
Posted in: UncategorizedThe CNN anchor shared her diagnosis of ovarian cancer on her show on Monday. She said surgery had been successful and she was undergoing chemotherapy.
Jun
15
Sweet Tooth / Netflix: Real-life Hybrid Baby Surprise
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What if hybrids existed? Would we be ready to welcome them into our world? We took a human/owl hybrid out for a stroll in LA to see how people would react.
Jun
15
Ad leaders predict Cannes Lions' 2021 Grand Prix winners
Posted in: UncategorizedAs deliberation—and decoration—resume for the Cannes Lions International Festival of Creativity, ad leaders share their thoughts on which campaigns will win the Grand Prix.
Jun
15
Walmart has some data they'd like to sell you
Posted in: UncategorizedAs Walmart Data Ventures ramps up, sibling Sam’s Club shifts lucrative analytics tool from NielsenIQ to new partner. But will it all raise antitrust issues?
Jun
15
The PBS Chef Martin Yan Teaches Chinese Cooking to a New Audience
Posted in: UncategorizedThe man who used television to help many North Americans start cooking Chinese food at home is as cheery as ever, but aware of some harsher truths.
Jun
15
Unilever doubles down on fighting ad stereotypes
Posted in: UncategorizedMarketer of Dove and Axe will require all brands to have diversity and inclusion plan across marketing development process.
Jun
15
This year’s 30 breakthrough brands, from Afresh to Zwift
Posted in: UncategorizedInterbrand’s picks in the past included Peloton, Slack and Oatly.
Jun
15
Grammy Officials Oppose an Open Hearing on Reasons for Ousting C.E.O.
Posted in: UncategorizedThe lawyer for the former chief executive, Deborah Dugan, said the Recording Academy, which runs the Grammy Awards, had already agreed to an open session to discuss her grievances.
Jun
15
Stephen Colbert Returns to ‘Late Show’ Stage Before Vaccinated Fans
Posted in: UncategorizedIn a sign of life going back to normal, a capacity crowd at the Ed Sullivan Theater — face masks optional — roared for the highest-rated late night host.
Jun
15
What’s Orkin Up To?
Posted in: UncategorizedI am imagining the pitch that led to the following commercials… “It’s like Toy Story, but the toys are benign admirers of the human form, especially when the human form is in the shape of an Orkin pest eradication specialist.” Putting the anthropomorphic fantasia aside, where is the death to bugs denouement here? Where’s the […]
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