Nascar driver Ryan Vargas maintains a strong presence on TikTok, with over 41,000 followers, and the up-and-coming racer now counts the video creation platform as his first major sponsor. Vargas, just 20, got his start in Nascar’s Drive for Diversity program, and he is now part of the team at Johnny Davis Motorsports. Ryan VargasTikTok/Nascar/Johnny…
Um grupo variado de empresas anunciou na manhã desta quinta (24) a formação de uma aliança para combater as políticas de mercado adotadas pela Apple e o Google no mercado de aplicativos. Intitulado Coalition for App Fairness (algo como Coalizão de Justiça dos Aplicativos), a organização tem como membros fundadores grandes companhias do meio como …
O post Spotify, Epic Games e outros aplicativos formam aliança contra políticas de mercado da Apple e Google apareceu primeiro em B9.
Mr. Mayer, who was a top dealmaker at Disney for years before his three months as TikTok’s chief executive, is in advanced talks with RedBird Capital, a private firm with holdings in sports, entertainment and financial services.
The general election in Myanmar is set for Sunday, Nov. 8, and Facebook provided details this week on extra steps it is taking to ensure the integrity of the election on its platform. Content identified as potential hate speech by the social network’s proactive detection technology will see its distribution significantly reduced, and it will…
Did you know you can add drawings to your Instagram Reels videos? Our guide will show you how this is done. Note: These screenshots were captured in the Instagram application on iOS. Step 1: Once you’ve recorded one or more clips, tap the right arrow (“>”) in the bottom-right corner of the screen. Step 2:…
A nova campanha da Natura para a linha Natura Tododia foi criada para inspirar as mulheres a viverem o verão sem julgamentos. Dando continuidade à campanha “O Verão Está Dentro de Você”, assinada pela agência Africa, a marca promove um projeto de verão diferente, o “Projeto Verão Dentro de Você”, uma série de cinco conteúdos exclusivos com mulheres …
O post Ivete Sangalo, Cleo Pires e Gaby Amarantos compartilham sobre jornada de autoconhecimento em série da Natura apareceu primeiro em B9.
In this live episode of Ad Age Remotely, Justin Thomas-Copeland discusses efforts around diversity and winning new business.
Over the last six months, tens of thousands of businesses in Israel have been affected by the coronavirus outbreak. So for the launch of the new Samsung Galaxy Note 20, we decided to help 20 small businesses owners and connect them with the leading digital creators in Israel. We handed each of our creators a the new and powerful Galaxy Note 20, and with the help of its advanced features, they shot, illustrated, photographed and edited a variety of advertising and digital tools the small business owners can use to advertise and publicize their businesses, services and goods. To date, millions of Israelis have been exposed to billboards, promotional videos and other commercial items we created this way which we hope will march our small businesses owners into a new era of prosperity and success.
My Kreepy Teacher is an emotional and evocative film about the unconventional relationship between a man and his pool cleaner; a Kreepy Krauly. A branded content piece that parodies Netflix’s My Octopus Teacher.
LinkedIn introduced its first major visual redesign in five years, for both desktop and mobile, along with the official rollout of LinkedIn Stories and other new features today. LinkedIn, which has seen a surge in use amid the spread of the Covid-19 pandemic that put more employees working from home, wanted to create a “warmer…
Key Insight: Retailers are making accommodations for a pandemic-era holiday season, including the earliest offers we’ve ever seen. Will Saturday, Oct. 10 be the Black Friday of 2020? If a trio of retail partners have their way, it will be. That’s because shopping rewards app Shopkick is teaming up with retail insights firm Coresight Research…
A Netflix acaba de lançar o primeiro trailer de sua próxima minissérie original, “O Gambito da Rainha”, que é inspirada no livro homônimo de do americano Walter Tevis que foi lançado em 1983. A série será protagonizada por Anya Taylor-Joy (de “A Bruxa”, “Vidro” e do aguardado “Os Novos Mutantes”), e mostra uma jovem prodígio …
O post Anya Taylor-Joy vive prodígio do xadrez em trailer de “O Gambito da Rainha”, da Netflix apareceu primeiro em B9.
O McDonald’s da Suíça lançou a campanha “Bye, bye balloons! Long live ballons!”, que substitui as bexigas de plástico dos restaurantes da rede no país por balões digitais em uma experiência de realidade aumentada. A intenção do projeto é reduzir o uso de plástico e os resíduos dos balões. De acordo com o comunicado da …
O post Na Suíça, McDonald’s adota experiência de realidade aumentada para eliminar bexigas dos restaurantes apareceu primeiro em B9.
Although this holiday season will likely be as unprecedented as the months preceding it, the market appears fruitful and full of opportunity for brands to execute new social media strategies.
Yelp Thursday introduced a redesigned ads dashboard that brings with it several new features and updates to the Yelp for Business experience. The business directory and crowdsourced review forum said the revamped ads dashboard is aimed at giving business owners the ability to better manage their campaigns through reviewing key reporting and tracking information. Director…
Since the onset of the Covid-19 crisis, social media audiences have increased significantly. And in this age of fake news and distrust, personal brands are becoming the go-to sources for information. In fact, according to the 2020 Edelman Trust Barometer, Americans rated “people like themselves” as the most credible sources. The ability of personal brands…
Key Insight: After exiting the newspaper business in 2015 and leaving radio in 2018, Scripps has refocused on TV. The E.W. Scripps Company is pushing further into the national TV networks business, announcing the purchase of ION Media for $2.65 billion today. The purchase is backed by Warren Buffett’s Berkshire Hathaway, which will make a…
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