Condé Nast to Seek Pay Cuts and Government Assistance

The glossy magazine publisher says it is experiencing “significant financial pressure” and imposing cost-saving measures across the globe.

Majority of Asian American Ad Pros Polled Encounter Pandemic Bias

As the coronavirus spreads through communities, hate continues to be a troubling trend–and the results of a poll in partnership with Fishbowl reveal disheartening data. Over 70% of Asian Americans working in advertising and marketing say they have encountered anti-Asian bias since the pandemic began. The survey included verified members of two of the workplace…

National Geographic Debuts Instagram AR Experience for April Earth Day Issue

National Geographic is accompanying its April 2020 Earth Day issue with its first-ever augmented reality-enabled cover, which unlocks an AR experience on Instagram. The publisher teamed up with Facebook’s Spark AR platform on the initiative, which Nat Geo pointed out uses the front-facing camera, while most AR experiences use the selfie camera. “We have been…

A Better Idea: A Series of Homemade Frito Pie Recipes by Non-Celebrity Chefs

For way too many individuals and some brands, COVID-19 has turned into The Self-Righteous Olympics. For instance, Frito-Lay’s internal creative team let go of this commercial fart. The spot starts by saying, “Things are hard right now. The world doesn’t need brands to tell us how to think or feel.” If this were true, Frito-Lay […]

The post A Better Idea: A Series of Homemade Frito Pie Recipes by Non-Celebrity Chefs appeared first on Adpulp.

Yellow: Stay Home

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Yellow

Our designs speak about the importance of physical distancing in helping to prevent the spread of COVID-19. Rather than just telling people how it’s done, we wanted to display the intensity and seriousness of the situation with the help of this creative series that puts forth everyday instances. We’ve been told to stay in for ourselves and for our families but yet such appeals fail to get the recognition it needs. These creatives simply state that the virus is EVERYWHERE and to save yourself as well as others, the best destination for you is home.

Advertising Agency:Yellow, Mumbai, India
Creative Director:Shrey Doshi
Writer:Maansi Parikh
Graphic Designer:Milind Gawas

Jeep: The Great Indoors

Print
Jeep

It’s time to explore the great indoors.

Advertising Agency:Cummins&Partners, Melbourne, Australia

IKEA: More than just furniture

IKEA Print Ad - More than just furniture
IKEA Print Ad - More than just furniture
IKEA Print Ad - More than just furniture

Recruitment campaign for IKEA.

Uwe Beer: 0% Monkey Business

Uwe Beer Print Ad - 0% Monkey Business
Uwe Beer Print Ad - 0% Monkey Business
Uwe Beer Print Ad - 0% Monkey Business

Uwe Beer is Germany’s first non-alcoholic craft beer. And with 0% alcohol, you’re 100% less likely to do something stupid.

WHO: COVID-19

WHO Outdoor Ad - COVID-19

Creative Gang: Don’t Risk Their Lives

Creative Gang Print Ad - Don’t Risk Their Lives
Creative Gang Print Ad - Don’t Risk Their Lives

If only our parents could stop us from going out and risking their lives! This series of prints encourage younger generations to stay home and prevent carrying viruses to the elderly. Its visual reference to WWF helps to strengthen the idea that self-isolation could stop the potential extinction of our seniors.

Part of Collection

Yellow: Stay Home

Yellow Print Ad - Stay Home
Yellow Print Ad - Stay Home
Yellow Print Ad - Stay Home
Yellow Print Ad - Stay Home
Yellow Print Ad - Stay Home

Our designs speak about the importance of physical distancing in helping to prevent the spread of COVID-19. Rather than just telling people how it’s done, we wanted to display the intensity and seriousness of the situation with the help of this creative series that puts forth everyday instances. We’ve been told to stay in for ourselves and for our families but yet such appeals fail to get the recognition it needs. These creatives simply state that the virus is EVERYWHERE and to save yourself as well as others, the best destination for you is home.

Volkswagen: Selfie Responsibly

Volkswagen Print Ad - Selfie Responsibly
Volkswagen Print Ad - Selfie Responsibly
Volkswagen Print Ad - Selfie Responsibly

Volkswagen shows the devastating impact that a quick, mid-drive selfie can have on a person’s life.

Stay Home postcards / Bons baisers de chez vous

THE ORIGINAL?
Cialis “Staycations” – 2017
Click on the image to enlarge
Source : Luerzer’s Archive (04/2017)
Agency : DDB Toronto (Canada)
LESS ORIGINAL
Stay at Home / Covid-19 awareness – 2020
Click on the image to enlarge
Source : Adeevee
Agency : Dadada Prod Paris (France)

Adweek’s Media All Stars; The Best Social Distancing PSA Yet: Monday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Adweek’s Media All-Stars: 18 Execs Masterfully Mingling Data and Instinct…

Little Spoon: Handmade without the Hassle

Little Spoon Print Ad - Handmade without the Hassle
Little Spoon Print Ad - Handmade without the Hassle
Little Spoon Print Ad - Handmade without the Hassle

There’s a way to ensure babies get nutritious baby food without wasting the time, energy, and sheer mental strain to make it.

Aleene's Tacky Glue: Keep It Tacky

Aleene's Tacky Glue Integrated Ad - Keep It Tacky
Aleene's Tacky Glue Integrated Ad - Keep It Tacky
Aleene's Tacky Glue Integrated Ad - Keep It Tacky
Aleene's Tacky Glue Integrated Ad - Keep It Tacky

Nothing is tackier than Aleene’s Tacky Glue. And that’s ok.

United Nations: WE

The world is still a WE, not matter how far apart people are.

Part of Collection

United Nations: WE

The world is still a WE, not matter how far apart people are.

Part of Collection

Vans: The Proser Challenge

Vans’ reputation has drifted from authentic skater shoes to a lifestyle brand. The Vans Pro line aims to change that perception.

Vans: The Proser Challenge

Vans’ reputation has drifted from authentic skater shoes to a lifestyle brand. The Vans Pro line aims to change that perception.