Nov
04
Nescafe: Nescafe
Posted in: Uncategorized
Nov
04
There’s a Good Reason This Ad Is So Upbeat About Death
Posted in: UncategorizedTo date, no one has ever avoided death by not talking about it. In fact, all that really happens when you put off decisions about death is that your loved ones end up stuck with making choices for you in absentia, which is an added stress they really don’t need stacked on top of the…
Nov
04
Contemporary Dancers Show a Younger Side of Banana Republic
Posted in: UncategorizedIn Banana Republic’s holiday campaign, not a single word is spoken. Instead, the clothing brand attempts to relay the magic of the season through a series of whimsical dance vignettes. The spot is the centerpiece of the Gap Inc.-owned brand’s holiday push and will run on Hulu, YouTube, Vevo and other video platforms, as well…
Nov
04
Warner Bros. confirma que terceiro “Animais Fantásticos e Onde Habitam” vai se passar no Rio de Janeiro
Posted in: Uncategorized
Em comunicado oficial lançado na página do Wizarding World (a divisão do estúdio dedicada à franquia “Harry Potter”), a Warner Bros. confirmou que o terceiro capítulo da franquia “Animais Fantásticos e Onde Habitam” vai se passar no Rio de Janeiro da década de 30. Embora o projeto não tenha garantido que haverão filmagens no país, …
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Nov
04
Junto do Twitter e The New York Times, Adobe anuncia projeto de combate a deepfakes
Posted in: Uncategorized
A Adobe anunciou em evento realizado em Los Angeles nesta segunda-feira (4) uma nova iniciativa criada em parceria com o Twitter e o The New York Times que visa desenvolver na indústria um novo padrão sobre a distribuição de conteúdo digital na rede – em outras palavras, combater coisas como os deepfakes. Intitulada Content Authenticity …
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Nov
04
It’s Back: 8chan Returns Online
Posted in: UncategorizedThe anonymous message board went back online over the weekend as 8kun, three months after being booted off the internet.
Nov
04
Stuntman: Account Executive (PR)
Posted in: UncategorizedCompetitive :
Stuntman:
Agency is currently on search for a full-time Account Executive within its lifestyle and f&b hospitality practices.
Tribeca
Nov
04
Marc DeBevoise Promoted to CEO of CBS Interactive
Posted in: UncategorizedAhead of its upcoming merger with Viacom, CBS Corp. is appointing a new CEO of CBS Interactive. Marc DeBevoise, currently president and COO of CBS Interactive, has been promoted to the division’s chief executive officer. He’ll be stepping in for longtime CEO Jim Lanzone, who is leaving at the end of the year to become…
Nov
04
Who Came Out on Top in the Disney Media Review?
Posted in: UncategorizedDisney’s global media review, one of the most closely watched pitches of the year which was first announced in May and conducted by MediaLink, concluded in October with Disney sending the majority of its account to Omnicom and Publicis Groupe. While it was clear that the majority of media buying and planning responsibilities would now…
Nov
04
Walgreens Names Patrick McLean Its New CMO and Senior Vice President
Posted in: UncategorizedWalgreens has named Patrick McLean its new chief marketing officer and senior vice president. Before joining the Illinois-based retail giant, McLean served as executive vice president, CMO and head of corporate and public affairs at TD Bank; vice president of digital brand strategy and digital CMO at Capital One Financial Corporation; and head of interactive…
Nov
04
Aplicativo do Photoshop para celular agora permite que inteligência artificial edite fotos da câmera
Posted in: Uncategorized
Em evento realizado hoje (4) em Los Angeles, a Adobe anunciou uma nova versão do Photoshop para celulares que conta com uma ferramenta gratuita de edição de fotos por inteligência artificial. Disponível para iOS e Android, o Photoshop Camera permite que a câmera do smartphone interaja diretamente com o Adobe Sensei – que é a …
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Nov
04
Especial de Seth Meyers na Netflix terá botão para pular piadas sobre política
Posted in: Uncategorized
Para a estreia de “Lobby Baby”, um programa especial da Netflix no estilo stand-up apresentado por Seth Meyers, a novidade é que o programa terá um botão que possibilita pular piadas sobre política. Apesar de gerar muito material para piadas do humorista, o presidente dos Estados Unidos, Donald Trump, pode não ser exatamente a prioridade …
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Nov
04
Amazon Expands In-Car Delivery to Compete With Brick-and-Mortar Retailers
Posted in: UncategorizedIt’s not quite as convenient as a guy who shimmies down chimneys and leaves packages under trees, but it’s close: Amazon will deliver orders directly to Prime members’ cars this holiday season. In-car delivery is now available in 50 U.S. cities through its Key by Amazon service, which also facilitates deliveries within customers’ homes and…
Nov
04
TikTok Enables Integration With Third-Party Apps and Developers
Posted in: UncategorizedTikTok released a new software-development kit Monday in order to enable third-party applications and developers to integrate with the video creation app’s platform for the first time ever. The Share to TikTok SDK is part of the company’s new TikTok for Developers program, and TikTok said in a blog post that integration gives users of…
Nov
04
When Opportunity Presents Itself Like a Baseball to the Chest, Hold Your Beers and Act Fast
Posted in: UncategorizedEvery once in a while, the advertising gods smile upon a brand. The stars and planets line up, and a million-dollar opportunity literally falls from the heavens. Last Sunday night, Yordan Alvarez hit a home run for the Houston Astros–and for Bud Light. For those who missed it, when the ball traveled over the outfield…
Nov
04
Para diferenciar empresa da rede social, Facebook lança seu logo corporativo
Posted in: Uncategorized
O Facebook lançou hoje, 04/11, o seu primeiro logo corporativo, que tem como principal finalidade diferenciar a empresa da rede social que já conhecemos bem. A empresa, como um todo, incluí todas as plataformas que Mark Zuckerberg detém, entre elas Instagram, WhatsApp e Messenger. Segundo o diretor de marketing do Facebook, Antonio Lucio, a ideia …
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