Jeff Adkins Succeeds Tonise Paul as CEO of Energy BBDO

Energy BBDO’s new CEO is a familiar face at the agency. Effective Jan. 1, Jeff Adkins will succeed Tonise Paul as Energy BBDO’s chief executive, with Paul moving into a chairwoman role while focusing on client relationships as well as spending time on building culture and supporting talent. “Tonise and I have been partnering for…

LinkedIn Reveals Its Best of LinkedIn Pages 2019 Winners

Outsourced customer experience management provider Teleperformance performed well enough on LinkedIn to be named the top page of 2019. LinkedIn senior content marketing manager, sales and marketing solutions Alexandra Rynne shared the 10 winners of the professional network’s Best of LinkedIn Pages 2019 in a blog post. Rynne said over 12,000 pages were nominated, with…

Amazon Reinvents the Dash Button as a Smart Shelf for Businesses

Amazon’s first iteration of the Dash button, which consumers were meant to tap to instantly order a variety of household products, didn’t quite work out the way it wanted. Mainly, people didn’t buy into it. But that hasn’t stopped the everything company from giving it the old college try again. Amazon announced a new Dash-enabled…

Gillette Celebrates Puberty With an Ode to Scruffy Teenage Mustaches

In a charming new spot for Gillette, Proximity Spain takes on what is arguably the most awkward and confusing time of life: puberty. The 60-second spot begins with dejected young schoolboys, each with the scruffy beginnings of facial hair on their upper lips and enduring teasing from classmates, gaining confidence in their newly arrived fuzz…

99 vai lançar o serviço 99 Food no Brasil

A 99, startup brasileira de transporte, anunciou que vai oferecer também um serviço de delivery, semelhante às entregas de comida feitas por plataformas como iFood, Uber Eats e Rappi. O grupo Didi Chuxing, proprietário da 99, já opera um serviço assim na China e no México, o DidiFood, que em menos de um ano conquistou …

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Produtor de “Bohemian Rhapsody” vai realizar cinebiografia sobre Michael Jackson

É a hora e a vez das cinebiografias de grandes artistas do mundo da música. Desde que “Bohemian Rhapsody” surpreendeu na bilheteria e na própria temporada de premiações, projetos similares sobre ídolos de porte similar ao de Freddie Mercury vem se acumulando em Hollywood, de “Rocketman” ao futuro filme sobre David Bowie, passando pela biografia …

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Susan Wojcicki Shares Her Final 2019 Update for YouTube Creators

YouTube CEO Susan Wojcicki said in her final update for creators of the year that the number of creators with at least 1 million subscribers rose 65% in 2019 compared with 2018, and the number of creators earning five or six figures annually climbed over 40%. She also pointed to revenue features for creators, including…

Busy Philipps on the Benefits of Traveling Spontaneously as a Family

With a two-decade career on television and more than 2 million Instagram followers, actress Busy Philipps knows how to keep our attention. Known for her roles on the network dramas Dawson’s Creek and Freaks and Geeks, Philipps has parlayed her active social media presence into her own late-night talk show, Busy Tonight, which shot over…

“A Vida Invisível”, um melodrama tropical sobre a opressão do feminino

Embora sejam apenas inevitáveis as discussões sobre o Oscar aproximarem “A Vida Invisível” de “Bacurau” – dado que as duas produções possuem a mesma “origem” premiada no Festival de Cannes e surgiram como candidatas maiores ao cargo de representante brasileiro no prêmio da Academia -, a princípio o projeto que melhor serve neste esforço feito …

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Arcos Dorados anuncia parceria com UBQ para uso de materiais reciclados

A Arcos Dorados, maior franquia independente do McDonald’s no mundo, está expandindo sua ação ambiental através de uma parceria inédita com a UBQ, empresa israelense que desenvolveu um processo patenteado que converte o resíduo doméstico em um substituto plástico, por meio do qual há redução nas emissões de carbono. O objetivo da aliança é começar …

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Grove Collaborative, Kin Reach Product Placement Deal for Tori Tried and True

Grove Collaborative is a scheduled delivery service for natural and sustainable household and personal care products, and some of those products are finding their way into the hands of Tori Spelling following a marketing partnership with lifestyle entertainment company Kin. The partnership is focused on Spelling’s new digital show for Kin, Tori Tried and True,…

Lufthansa’s Alexander Schlaubitz Named CEO of DDB’s Lemon Group

Alexander Schlaubitz is leaving his role as vice president of marketing at Lufthansa to take over as CEO of DDB’s Lemon Group. Schlaubitz is set to begin the new role by May 1, 2020. “We are truly pleased to have Alexander joining our network. He is one of Europe’s most experienced marketers and has a…

LinkedIn’s Transparency Report for 1H 2019 Includes Its First Ever Community Report

LinkedIn stopped 19.5 million fake accounts during the process of registration in the first half of 2019, the professional network said in its biannual Transparency Report, released this week. Another 2 million were restricted proactively before being reported by members, while members’ reports were responsible for the removal of another 67,400. LinkedIn said 60.4 million…

Reddit: Here’s How to Add a Description to Your Profile

Did you know that Reddit allows you to add a short description about yourself to your profile? Our guide will show you how this is done. Note: These screenshots were captured in the Reddit application on iOS. Step 1: Tap your profile picture in the top-left corner of the screen. Step 2: Tap “My profile.”…

Local TV Ad Spend Might Be the Best Way to Reach Holiday Shoppers

The holiday season is almost here, and consumer spending is expected to be as big as ever. The National Retail Federation (NRF) forecasted holiday retail sales in 2019 to increase between 3.8% and 4.2% from 2018, and a report from PwC cited that 86% of consumers are primed to spend as much for this holiday…

Dear Chick-fil-A: The LGBTQ+ Community Is Not Behind Your Latest Publicity Stunt

It has long debated whether Chick-fil-A should be boycotted for its longstanding support of nonprofits with a history of discriminating against the LGBTQ+ community. Of course, the debate begs the question: Do we as consumers have the power to force companies to change their practices? Well, now we have proof that we do. Within a…

Twitter Users No Longer Need Phone Numbers to Use Two-Factor Authentication

Twitter users can now secure their accounts with two-factor authentication without being required to supply a mobile phone number. The social network said in late May that it was switching its security key-based two-factor authentication from the FIDO U2F standard it had been using for nearly one year to the FIDO2 WebAuthn protocol. Software engineer…

It’s Time to Start Talking—Not Blocking—Common Ad Standards

“Free riders!” “Hypocrites!” “Criminals!” These are all terms that I used to describe ad blocking companies in an interview five years ago. At the time, digital advertising totaled $40 billion, comparable in scale to print and radio media, and the threat posed by companies seeking to stop the delivery of ads seemed dire to the…

3 Behavioral and Cultural Shifts We Saw on YouTube in 2019

The latest trends come and go in the blink of an eye. By the time you’ve mastered how to floss, there’s a new dance move to learn. The minute you splurge on a tiny pair of sunglasses, you find out that big frames are back in fashion. But dig a little deeper into those and…

Mesmo com embargos, Microsoft e Huawei poderão utilizar tecnologia uma da outra

Em maio de 2019, o presidente americano Donald Trump decretou um embargo que impediu empresas americanas de utilizar tecnologia chinesa. O maior impacto disso foi o anúncio de que o Google, responsável por todo o sistema operacional Android, suspenderia seus serviços para a Huawei, gigante tecnológica chinesa. A Huawei, então, começou a trabalhar em seu …

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