What happens when a person runs out of data? It depends on the person, but a person who is highly dependent on their phone could possibly freak the hell out. That’s the scenario that Mobile Viking lays out. See how the mobile carrier points to the bad things that can happen when you run out […]
The post Don’t Let Your Mobile Plan Rule Your Life appeared first on Adpulp.
TV broadcasters and trade bodies from across the globe have partnered for the first time to give advertisers a single databank about the power of television advertising.
Donny Deutsch wrote some stuff about men and women in the workplace in his 2005 book that he will likely regret, and The Washington Free Beacon chose to call him out on it as someone who now works for MSNBC.
A post that ran on the conservative blog last Friday includes several quotes from the former Deutsch leader’s “Often Wrong, Never In Doubt,” and they are just not good.
For example, here’s Donny on the Deutsch offices during his tenure:
“I don’t think there’s been a day in my business career when there hasn’t been some woman at work that I fantasized about. People come by the office, look around and say, ‘Boy, the men and women at Deutsch are very physically attractive.’ Now obviously we hire supremely competent and talented people, but the idea of some woman that I’m excited to see or flirt with or even just think about stimulates me in business.”
On powerful men sleeping around:
“The question ‘How is this going to get me into the sack’ goes deep to the heart of all impulse to action. I truly believe that’s why men accumulate power. I also believe it’s the carnal guys who are better people and use their power to better ends.”
And again:
“We acted shocked when we find that throughout history, men in power have been womanizers: FDR, Eisenhower, JFK, Bill Clinton. I would argue that this goes hand in hand with the personality type. Why do we expect men who are conquerors to stop conquering when it comes to women? If in ancient times you were conquering new worlds, or in the modern era you are buying up companies, why would that impulse go away? It’s more surprising when things don’t work out that way.”
Deutsch also took a moment in the book to praise Donald Trump and talk about his “buddy” Harvey Weinstein.
All of these block quotes are both indefensible and completely unsurprising. And Free Beacon only cares about Donny because he now makes his living as a left-of-center talking head, as per this key line:
In 2005, Deutsch praised Bill Clinton and other Democratic presidents who were known philanderers. On Friday, the Morning Joe panel called Clinton a “predator” who sexually harassed Monica Lewinsky. Clinton has also been accused of rape and other sexual misconduct with women.
Why are people listening to Donny Deutsch’s opinions on politics, again?
VML welcomed three senior level hires across its Chicago and Atlanta offices.
Roy Torres joins VML Atlanta as group creative director and will help oversee creative work for VML’s Atlanta, Memphis and Bogota offices. He joins VML following around two years as a creative director with 22squared. Prior to that he spent a year as an associate creative director with Grey New York and eight months as a freelance creative director with Y&R New York. Torres previously served as an art director with Y&R New York and Droga5. Over the course of his career he has worked with clients including Bacardi, Converse, LG and MTV. He was also one of the first instructors for the New York branch of Miami Ad School.
VML Chicago hired Melissa Barany as executive producer, tasked with managing production for the Chicago office while reporting to Tyler Smith, head of production, North America. Barany joins the agency from EnergyBBDO, where she has served as executive producer for six years, overseeing integrated global production for multiple SC Johnson brands. Prior to that she held freelance production roles for agencies including DDB, JWT and Cramer-Krasselt.
Hilary Burns joins VML Chicago as group director, client engagement and will report to chief client officer Chuck Searle. Burns arrives at VML following three years at SapientRazorfish, where she served as director of client services and was responsible for the agency’s Wrigley, Kraft Heinz, Mondelez, Bayer Healthcare and Panera Bread accounts. Prior to that she spent nine years with Cramer-Krasselt, where she served as vice president, group account director and also worked on Panera Bread, as well as Heinz, Bristol Myers Squibb and the Ad Council.
-The bears are back in Havas London’s Christmas spot for Heathrow Airport (video above).
-A lawsuit alleges a Weber Shandwick senior copywriter helped wage an online harassment campaign against a podcast host.
-If after reading the details of that lawsuit, you feel like you need an “Internet Escape Pod,” W+K and KFC can help out with that…for $10,000.
-LBB examines “The Rise of the Chief Strategy Officer.”
-Former Grey London CEO Lucy Jameson explains “what starting again taught me about creativity.”
-The Drum shares “Independent Insights” from Terri & Sandy co-founder Sandy Greenberg.
Jana is positioned as ‘Water as pure as love’ and it based all its communication around love. This year’s Jana edition is strongly connected with the most famous love story in Croatia – the one about two storks Malena and Klepetan. Klepetan flies to Africa every year and the huge problem is that more than 2,000,000 migratory birds are killed over Lebanon every year. Jana started a strong PR campaign by addressing the President of Lebanon with the aim to change the law and stop bird-killing so this love story can continue for many years to come.
The One Club for Creativity has opened the call for entries for the prestigious 2018 One Show awards, and today kicks off the humorous “Be Famous Famous” campaign developed by J. Walter Thompson New York.
The One Show entries can be submitted at http://www.oneshow.org, with third-quarter deadline November 30, 2017 and final deadline January 31, 2018. Juries will be announced shortly.
The integrated “Be Famous Famous” campaign from JWT, which includes print, video and interactive, makes a comical statement about how winning a coveted One Show Pencil is the only way to be not just industry famous, but “famous famous”.
Illustration by Tam Nguyen/Ad Age
Advertisers who’ve kicked the tires on Fox’s six-second commercial executions are investing a good deal of money for just a few ticks of media exposure, but thus far the micro-spots appear to have had a disproportionate impact on audience engagement and recall.
T-Mobile, which last month used the six-second format to promote its hurricane relief efforts during Fox’s coverage of the 2017 World Series, said results suggest that the short-form spots boosted viewer engagement metrics such as brand recall, likability and message recall.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than seven million smart TVs. The ads here ran on national TV for the first time over the weekend.
A few highlights: To honor retiring NASCAR racer Dale Earnhardt Jr., both Budweiser and Chevy offer poignant tributeswith the former declaring “Junior, this Bud’s for you” and the latter closing with “Thanks for taking us along, Jr.” A Toyota spot focuses on all the people who have supported speed skater Sugar Todd on her way to the Winter Olympics. And Target promotes its Black Friday Doorbuster sales with a little help from Barbie.
The Justice Department has sued to block AT&T’s $85.4 billion takeover of Time Warner, delivering a major blow to the carrier’s bid to create a media and telecommunications empire.
“This merger would greatly harm American consumers. It would mean higher monthly television bills and fewer of the new, emerging innovative options that consumers are beginning to enjoy,” said Makan Delrahim, the head of the department’s antitrust division.
The lawsuit takes the storm of controversy surrounding the deal to a new levela courtroomwhere the Justice Department will make its case for why the combination harms competition and ask a judge to block the tie-up. It marks the first time in several decades that the Justice Department has sued to block a merger between two companies that aren’t direct competitors, also known as a vertical deal.
A former Fox News employee said the network blocked her from going to Moscow to investigate President Donald Trump’s links with Russia, one of several claims of news bias at 21st Century Fox Inc. made by former and current workers opposing its takeover of Sky Plc.
“You can’t do in-depth reporting if you’re not there,” said Jessica Golloher, a former Fox Radio correspondent who is suing the division for gender discrimination, at a gathering with U.K. lawmakers and citizens in Parliament on Monday. “Fox didn’t let me go to Moscow to dig into Trump’s Russian connections, even when I offered to pay my own way.”
“Fox is just buying what the White House is selling,” she said.
How many people of color do you work with? How many people of color are on your company’s executive team? Meanwhile, African Americans are showing up and spending $1.3 trillion dollars this year. This, despite the fact that only a fraction ($2.24 billion) of the $75 billion invested in television, magazine, internet, and radio advertising […]
The post Diversity Isn’t A Board Game; Drop Your Excuses At the Door appeared first on Adpulp.
Publicitários negros estão enfrentando seu lugar de minoria nas agências e expõem como o erro vai além do preconceito no momento da criação
> LEIA MAIS: Iniciativas desafiam a repensar o racismo na publicidade
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
