Canon: City surfers

Canon: City surfers

URL: https://comeandsee.canon-europe.com/en-gb/

Called City Surfers the campaign is hosted fully on smartphones and invites users to come and see the work through interactive elements. Shot on the Eisbach River in 180° video the campaign follows the stories of three urban river surfers as they embark on a night-time surfing session in the heart of Munich. Viewers can use their smartphone to browse scenes in 180° whilst simulating the experience of shooting a fast moving subject for themselves in a different scene before saving their shots directly to their device and sharing online, without losing any of that distinct Canon quality.

Fruity Lookalike / Ça c’est fort de fruit!

bubble_2003_corporacion_thompson_uruguay bubble_buzzy_2015
THE ORIGINAL? 
Bubbaloo chewing-Gum – 2003
Source : Coloribus
Agency : C.Thompson (Uruguay)
LESS ORIGINAL
Buzzy Chewing-Gum – 2015
Source : FIAP Awards BRONZE, Cristal Fesival Emerald
Agency : Inbrax Santiago (Chile)

Songwriters Sue Justice Department Over Licensing Rules

The Songwriters of North America group said in its suit that a Justice Department ruling last month was unconstitutional.

Keith Olbermann Offers '176 Reasons Donald Trump Shouldn't Be President' in His New GQ.com Show


If you happened to be wondering how Keith Olbermann was feeling about Donald Trump right about now, GQ has the answer in the form of “The Closer,” Olbermann’s new biweekly web series for its website. The first episode, titled “176 Reasons Donald Trump Shouldn’t Be President,” debuted this morning; its format will be familiar to anybody who ever saw one of his “Special Comment” segments on his old MSNBC “Countdown” show.

Olbermann notes at the start of the video that “The Closer” will typically run around six minutes long — but this one stretches to just over 17 minutes, because, well, he’s got a lot to say. Before he launches into his list of 176 reasons, he puts Donald Trump in historical context:

Our society has thrown up these people before: Joseph McCarthy. George Wallace. Father Coughlin. Jefferson Davis. Aaron Burr. The Know-Nothings. The Blacklisters. The America-Firsters. And we have always thrown them out. And now our generation has its own: the most dangerous individual ever nominated by a major party for the highest office in this country.

Continue reading at AdAge.com

Austin’s Preacher Ponies Up in New Venmo Campaign

Preacher, the Austin-based agency launched by Mother New York alums in 2014, launched a “Pony Up on Venmo” campaign for PayPal-owned peer-to-peer payment service Venmo with a series of national broadcast spots that debut this week. 

As you perhaps guessed, the spots play on the phrase, making use of actual ponies. That approach allowed Preacher to tie the selling points of a brand that not all viewers will be familiar with to the memorable (and ridiculous) image of full-grown adults on very tiny ponies.

In “Rally Cry,” for example, a group of friends argue over whose turn it is to pay the bill outside a bar when one friend steps up to give a speech about how “happy hour should end happy” and they can easily split the bill with Venmo app. In addition to “Rally Cry,” which will run in both 30 and 15-second versions on networks including Comedy Central and MTV, there are also a series of 15-second spots exploring how different friends from “Rally Cry” use Venmo to pay for things like fancy camping, smoothies and pizza.

“Pony Up” follows on the heels of CP+B L.A.’s “Unboxing Venmo + Expert Brad Hall Review” in July. In addition to broadcast, the campaign, which will run for two months, also includes OOH and social media activations.

“This is our opportunity to drive awareness and to showcase our personality,” Venmo marketing director Kasia Leyden told AdAge. “It came together in a really clear way as a rallying cry against those awkward moments of having to ask someone to pay you back.”

Hyundai Drivers Do the Most Asinine Things for Football in Brand's New NFL Ads

Hyundai drivers are weird, weird people who do weird, weird things because of football, according to Innocean USA’s amusing new ads for the NFL sponsor.

In “Choices,” a Pittsburgh Steelers fan has to clean up baby mess in his Hyundai Santa Fe. But what if he misses a crucial play while deciding whether or not to wipe up the vomit with his Terrible Towel? Thanks to his car’s 8-inch Touch Screen with Sirius XM recording feature, he won’t miss anything. As for the vomit, well, you can see for yourself.

read more

Expansive Tiny Homes – The Freedom Tiny House is Compact Yet Surprisingly Spacious (GALLERY)

(TrendHunter.com) The Freedom is an innovative new tiny home, designed by none other than Alabama Tiny Homes, that shows that it is absolutely possible for people dwelling in tiny units to still enjoy the kind of…

Old Spice's New NFL Campaign Suggests Von Miller May Actually Be the Most Interesting Man in the World


The new most interesting man in the world may actually be Von Miller, the Denver Broncos linebacker and new NFL Old Spice guy making his commercial debut today in new spots from Wieden & Kennedy.

Mr. Miller captures Jonathan Goldsmith-esque hyperbolic pitch in the new “Unforsweatable” ads as he literally builds his own road to the game, hand-crafted asphalt and all, in “The Road,” which debuts online today and on TV during the CBS broadcast of the game between the Indianapolis Colts and his Broncos.

Then in “Be Harder,” also online today and joining the TV rotation mid-season, he looks to answer the question of how, if Old Spice Sweat Defense keeps him from sweating, will he still know if he’s working hard enough? The answer is to do such things as tying his shoelaces together, sticking his arm into a hornet nest, doing the limbo and going through airport security, all while still on the playing field.

Continue reading at AdAge.com

Tourism Montreal: Montréal quest MMXVI

Video of #MTLmoments / Perspectives / Montréal quest MMXVI

Tourism Montreal: Concerto

Video of #MTLmoments / Perspectives / Concerto pour la main gauche

Tourism Montreal: Saint – Louis Square

Video of #MTLmoments / Perspectives / Saint-Louis Square

Tourism Montreal: [ 67 / 76 ]

Video of #MTLmoments / Perspectives / [ 67 / 76 ]

House-Autry Mills: Together

Video of Together

SuperBrugsen: How to get good eating habits

 

00:00

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Heineken: The Speech


Film, PR, Online
Heineken

Publicis Italy has unveiled The Speech, the new Heineken® campaign for UEFA Champions League. The film, directed by award-winning Guy Ritchie, sees Mourinho deliver a passionate and motivational speech addressed to fans across the globe. He challenges them to prepare for match night, no matter where they are in the world and no matter what time zone they are in. And, most of all, no excuses. Because when it’s Champions time, you need to prepare to watch it with your friends. And, of course, with a cold Heineken.

Advertising Agency:Publicis, Milan, Italy
Global Chief Creative Officer Publicis WW:Bruno Bertelli
Executive Creative Director Publicis Italy:Cristiana Boccassini
Executive Creative Directors Publicis Milan:Luca Cinquepalmi, Marco Venturelli
Copywriter:Giovanna Favoroso
Art Director:Alice Teruzzi
Head Of Tv:Silvia Cattaneo
Worldwide Account Director:David Pagnoni
Account Manager:Fabiola Miccone
Production Company:Independent, Reset
Director:Guy Ritchie
Executive Producers:Dave Morrison, Jani Guest
Producer:Adam Saward
Production Manager:Lara Baldwin
DoP:John Lynch
Edit Company:Stitch Editing
Editor:Leo King
Post Production:Mpc London
Visual EFX Supervisor:Rod Norman
Cg Supervisor:Carsten Keller
Sound Design:Raja Sehgal
Audio Post Production:Grand Central Recording Studio London
Soundtrack “Mind Heist:Zack Hemsey

McDonald’s: Toucan

Print
McDonald’s

Advertising Agency:Leo Burnett, London, United Kingdom
Creative Director:Matt Lee, Pete Heyes
Art Director:Steve Robertson
Copywriter:Blake Waters
Account Director:Sam Houlston
Agency Producer:Emily Green, Sarah Iannou
Photographer:Jason Hindley

Tourism Montreal: #MTLmoments


Online
Tourism Montreal

Advertising Agency:Lg2, Montréal, Canada
Creative Directors:Katherine Melançon, Catherine Savard, Joëlle Choquette
Creative:Jean – François Clermont
Strategic Plannings:Alexis Robin, François Royer-Mireault
Content Chief:Joëlle Choquette
Account Services:Audrey Lefebvre, Stéphanie Pellicer
Agency Producer:Isabelle Fonta, Johanne Pelland

'This Girl Can' Team Joins BBH; Craig Ward Heads Up Design at Deutsch, N.Y.


BBH London has hired Ray Chan and Simon Cenamor, the creative team behind the “This Girl Can” campaign for Sport England.

At last year’s Cannes Lions International Festival of Creativity, FCB Inferno’s “This Girl Can” won a Glass Lion, two golds in the Lions Health awards for Best Integrated Campaign and Best Film, and the Lions Health Grand Prix for Good.

Chan and Cenamor started their careers at Leith London. Following stints at several other London agencies, they joined FCB Inferno, where they spent the last four years and created work for clients including NSPCC, BMW, and Sky.

Continue reading at AdAge.com

Adblock Plus Starts an Ad Tech Platform to Sell Ads Itself


Adblock Plus, which made its name by blocking ads across the web, is geting into the business of selling ads.

The company previously let “acceptable” ads pass through its blocking software and appear as intended. Now it will sell “acceptable ads” itself.

The company announced the news on its blog Tuesday:

Continue reading at AdAge.com

Old Spice's New NFL Campaign Suggests Von Miller May Actually Be the Most Interesting Man in the World


The new most interesting man in the world may actually be Von Miller, the Denver Broncos linebacker and new NFL Old Spice guy making his commercial debut today in new spots from Wieden & Kennedy.

Mr. Miller captures Jonathan Goldsmith-esque hyperbolic pitch in the new “Unforsweatable” ads as he literally builds his own road to the game, hand-crafted asphalt and all, in “The Road,” which debuts online today and on TV during the CBS broadcast of the game between the Indianapolis Colts and his Broncos.

Then in “Be Harder,” also online today and joining the TV rotation mid-season, he looks to answer the question of how, if Old Spice Sweat Defense keeps him from sweating, will he still know if he’s working hard enough? The answer is to do such things as tying his shoelaces together, sticking his arm into a hornet nest, doing the limbo and going through airport security, all while still on the playing field.

Continue reading at AdAge.com