Hasta La Creative!

Früt is the hottest new lingerie boutique in town. There’s only one catch—all the underwear it sells is from Fruit of the Loom.

In “Welcome to Früt,” a campaign by agency Ketchum, the packaged clothing marketer treats shoppers to a new twist on the old bait-and-switch: Opening a chic pop-up store that supposedly sells expensive designer pieces (which are actually just the same old panties you can buy in a bag).

A pair of case study videos claims consumers were lured in by airy fabrics and vibrant patterns, only to discover a dirty secret—they were falling in love with lowbrow underwear.

read more

No primeiro episódio do Clube do Filme, Ivan Mizanzuk, Marcos Beccari e Rafael Ancara discutem sobre Donnie Darko, filme de Richard Kelly, lançado em 2001. Você entendeu esse filme? Como é o conceito de viagem no tempo? Donnie Darko é um herói? Um messias? Por que você está usando essa roupa estúpida de humano? Editado […]

> LEIA MAIS: AntiCast 244 – Donnie Darko

Post originalmente publicado no B9
Twitter | Facebook | Contato | Anuncie

The complete list of winners across the competition’s 16 categories is:

#headline {

color: #333;

Continue reading at AdAge.com

(TrendHunter.com) As companies and brands move toward more flexible work ethos, unique office designs are meant to capture and facilitate that process. With collaborative spaces, beautiful art and lounge areas,…

Fox News has been rocked by its chairman’s planned departure. But Mr. Ailes leaves the network in strong shape, with high ratings and huge profits.

Eles fizeram mais uma vez. O pessoal do canal brasileiro Darth Blender, figurinha carimbada por aqui, inspirados pela febre do Pokémon Go, criaram o mashup que você pode assistir acima, chamado “Pokémon Go – Hollywood“. No vídeo vemos como alguns personagens de filmes bastante conhecidos entrariam na febre do Pokémon Go, incluindo o Batman, o […]

> LEIA MAIS: Mashup “Pokémon Go Hollywood” mostra como personagens de filmes pegariam pokémon

Post originalmente publicado no B9
Twitter | Facebook | Contato | Anuncie

At the annual convention, media companies are promoting their movies and television shows with virtual reality.

Ratings for night two of the 2016 Republican National Convention took a bit of nosedive, as the number of people in the crucial news demo dropped 20% versus Monday’s deliveries.

According to Nielsen live-plus-same-day data, Tuesday night’s convention coverage averaged 5.68 million adults 25 to 54 across ABC, CBS, NBC, Fox News Channel, CNN and MSNBC, down from the 7.14 million demographically relevant viewers who tuned in for the opening night’s activities. Overall deliveries were down 14% to 19.4 million viewers.

On a cumulative basis, the 10-11 p.m. EDT deliveries added up to a 4.8 demo rating across the six networks, down from the opening night’s 6.0.

Continue reading at AdAge.com

Nesta semana resolvemos nos mudar para o literal para ler “Barba Ensopada de Sangue” de Daniel Galera. > OUÇA ========   Download | iTunes | Feed ======== COMPRE O LIVRO Saraiva Cultura Amazon ======== COMENTADO NO EPISÓDIO Agência Prótons ======== FALE CONOSCO . Email: caixadehistorias@b9.com.br . Facebook: www.facebook.com/caixadehistoriaspodcast . Twitter e Periscope: twitter.com/caixa_historias . Instagram: […]

> LEIA MAIS: Caixa de Histórias 53 – Barba Ensopada de Sangue

Post originalmente publicado no B9
Twitter | Facebook | Contato | Anuncie

Decades after this composer’s death, it is easier to recognize his indispensability and his place in the development of 20th-century music.