JWT London Gets Strange in First Work for Ribena

QUAL É A BOA? – Quarteto Fantástico; Geração Sexo, Drogas e Rock; Momentary Master; Jogos do Apocalipse

QEAB

Qualés as boas e as médias também

> LEIA MAIS: QUAL É A BOA? – Quarteto Fantástico; Geração Sexo, Drogas e Rock; Momentary Master; Jogos do Apocalipse

Brainstorm9Post originalmente publicado no B9
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Motorista-mirim responde chamados de passageiros em aplicativo de táxi

hailo-motorista-mirim

O aplicativo Hailo usado para chamar táxis na cidade de Dublin comemora esta semana seu terceiro ano em operação. Como forma de brincar com a data, eles colocaram um motorista-mirim no volante, deram-lhe um táxi e acesso ao aplicativo para que ele trabalhasse, enquanto as reações dos passageiros eram gravadas por câmeras escondidas. Obviamente o […]

> LEIA MAIS: Motorista-mirim responde chamados de passageiros em aplicativo de táxi

Brainstorm9Post originalmente publicado no B9
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The Internet Lampoons Time's Virtual Reality Cover


The internet couldn’t resist remixing Time’s magazine cover featuring Oculus Rift inventor Palmer Luckey in the midst of a virtual reality experience.

The Aug. 17 cover features Mr. Luckey levitating on what looks like a beach with the cover line, “The Surprising Joy of Virtual Reality and Why It’s About to Change the World.”

Reactions have been mixed, with some praising the image and others mocking it. On the mocking side, a headline from IT industry mag The Register read, “Moronic Time cover sets back virtual reality another 12 months” and one from Refinery29 read, “TIME’s Tone-Deaf Cover Reinforces All The Wrong Silicon Valley Stereotypes.”

Continue reading at AdAge.com

Drew Barrymore Pitches Walmart, Disney Brings 'Star Wars' to 'Infinity': It's Last Night's New Ads


Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Drew Barrymore helps women pick glasses at the Walmart Vision Center and Disney hypes the addition of “Star Wars” characters to its videogame “Infinity” not long before its new “Star Wars” movie reaches theaters.

Nike’s recent spot pitting Blake Griffin against Marvin the Martian, meanwhile, shot to first place in the digitally-engaging column, fetching more than five million views.

Continue reading at AdAge.com

Want Your Mustang to Roar? Use Your iPhone


So you’ve bought a new Ford Mustang and you want to hear a perfect deep-throated roar as you punch the gas and pull away from that Chevy Camaro. There’s an app for that.

Roush Performance’s Active Exhaust lets an Apple iPhone or iPad customize a Mustang’s sound and save the settings on those devices. It’s available for 2015 Mustangs with Roush’s Quad Tip exhaust system.

“Custom mode is great because it lets the individual do what they want to do with the exhaust note,” Don Manfredi, VP-marketing at Roush Performance, said in a telephone interview. “You can truly say that this is your tune.”

Continue reading at AdAge.com

Verizon's New Marketing Strategy: Simplified Choices, No More Subsidies


Verizon is rolling out a big shift in its phone plans and smartphone pricing, but it won’t necessarily make things cheaper for consumers.

The company beginning Aug. 13 will stop subsidizing new smartphone purchases, offering customers only two options: Either buy the phone outright or pay $20 per month for it. That means customers can no longer get a new discounted phone in exchange for signing a two-year contract.

The company is also rolling out data packages that “come in sizes just like other things we buy,” according to a press release: small through x-large.

Continue reading at AdAge.com

Tanqueray "Tonight We Tanqueray" (2015) :30 (UK)

Finger Music and US-band Leisure Cruise to re-recorded Iggy Azalea’s rap track ‘Fancy’ in a 1920’- themed campaign for Tanqueray. The campaign launched in Spain on August 1st. Basically the spot is a guy opening a fancy bar and mannequins turn into real people dressed like flappers and 1920’s dandies.

Empowering Sneaker Collaborations – This New Sneaker Line Celebrates Women Who Redefine Gender Roles (GALLERY)

(TrendHunter.com) Puma teamed up with Solange to produce a new line of sneakers that celebrates powerful and inspiring women who redefine gender roles. While the singer has teamed up with Puma before, her latest…

Ornate Oriental Fashions – Harper's Bazaar's 'Eksplorasi Tradisi' Series References Tradition (GALLERY)

(TrendHunter.com) Models Marcella, Katharina, and Dianna don Oriental fashions in ‘Eksplorasi Tradisi,’ an editorial that is lensed for the August 2015 issue of Harper’s Bazaar Indonesia. Photographer…

Tether Finds the Right Fit for Safariland

Small Agency Video: Technology, Your Emotions and Measuring Engagement


Continue reading at AdAge.com

Canon Pixma "Never again: Concert" (2015) :30 (USA)

Can’t count on electronic devices that aren’t able to scan properly. The problem with this logic is the chances of getting arrested for buying a scalped ticket is slim to none.

Canon Pixma "Never again: Touchdown" (2015) :30 (USA)

“And why is your dad handcuffed? He looks scared.” Pervy mom. Shoulda used a printer. I highly approve of this ad.

45 Millennial-Targeted Drinks – These Millennial Drinking Products Appeal to Adventurous Tastes (TOPLIST)

(TrendHunter.com) Millennial drinking habits reveal that the adults of Generation Y are group of thrill-seekers who have a taste for adventure that is being satisfied with intense flavors and unusual textures. Since…

Haunted Agency Closes After 42 Years

Mamilos 33 – É crise?; Táxi vs. Uber

Mamilos 33

Informação com inteligência, humor, respeito e empatia

> LEIA MAIS: Mamilos 33 – É crise?; Táxi vs. Uber

Brainstorm9Post originalmente publicado no B9
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Ad Agency or Porn title?

If you want some SFW diversion for your Friday check out Agency Or Porn a site that challenges you to guess whether or not the name in question is the name of an agency or a porno. They’re also nice enough to credit the porn stars by name. Some are harder than others.

Sorry.

Also this is a self-promo piece from the decidedly non pornographic sounding Canadian agency 88 Creative.

McCann Melbourne Saves the World from Hipsters, Facial Hair

FCB West Welcomes Five to Creative Team