Voice Signature Service from Vodafone

Vodafone’s Signature Voice service is the most secure service around, as these visual metaphors suggest.

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Top 100 Hair Trends of 2014 – From Styling Cocktail Bars to Prickly Toothpick Headdresses (TOPLIST)

(TrendHunter.com) Stylishly eccentric could be the motto for these top 2014 hair trends. Although the looks are utterly gorgeous in most cases, there are some that stick out for other reasons. Yet they are all…

Top 100 Travel Trends of 2014 – From Mile High Accommodations to Naked Handstander Portraits (TOPLIST)

(TrendHunter.com) While service and hospitality have always been top priority for this particular industry, the top 2014 travel trends show that airlines, photographers, designers and more are looking to create…

‘Late Late Show With James Corden’ Adds Staff for March Debut

The new CBS show will have Reggie Watts as its band leader, and is hiring producers from other late-night shows.



Ascap’s Chief Executive to Retire as Digital Fights Loom

In 17 years as its leader, John LoFrumento has helped the licensing organization grow. But the shift to streaming digital music is posing new challenges.



Vonage and JWT Part Ways

vonage logo

Our friends at Adweek just received an internal memo confirming that JWT will no longer be AOR for Vonage.

JWT won the account from TBWAChiatDay in January 2013 after “a very competitive review, in which all of the agencies showed an impressive effort and high-quality work,” but the company may not have an AOR at all moving forward. Here’s the gist of the note from JWT business director Ruston Spurlock:

“Following the recent departure of Vonage’s CEO, Marc Lefar, the company was asked to dramatically cut costs. As a result, in 2015, Vonage will be shifting to an agency that is more suited for their tactical needs.”

This marks a sharp contrast from the company’s 2013 statement that “Advertising is one of the most public-facing manifestations of Vonage’s business strategy” and hints at declining revenue.

Since Vonage has yet to speak of an agency review, sources tell Adweek that it may well work with various shops on a per-project basis. Its latest TV spot, for example, was created by FCB Garfinkel…

(more…)

New Career Opportunities Daily: The best jobs in media.

BBDO NY Utilizes Time-Lapse for Lowe’s

BBDO New York is launching two new platform-based campaigns for Lowe’s utilizing time-lapse video on Vine and Instagram. In the Vine campaign, “Tap Thru How-To” viewers can watch a time-lapse, step-by-step video of a home improvement project, such as in the above “Fire Pit.”

This allows viewers to watch the entire project to get an idea of what they’re doing then click to pause step-by-step to follow along for what BBDO New York is calling “a new kind of home improvement how-to video.” It’s a clever idea, even if in practice it’s sometimes tricky to pause at the right moment. Aside from “Fire Pit” there are also instructional videos for a backsplash and pipe shelf. There’s also “Hypermade,” which takes a similar approach using Instagram’s Hyperlapse feature. So far there are two such Hyperlapse videos: “Lattice” and “Under Bed Drawers.”

Both campaigns were timed to coincide with the holiday season, with a third “Hypermade” video, entitled “Pipe Bench Square” going live tomorrow at 9 AM. Stick around after the jump for a preview of that video, along with “Backsplash,” after the jump. (more…)

New Career Opportunities Daily: The best jobs in media.

Plan B Introduces ‘The Ad Agency Elf on the Shelf’

The folks over at Chicago agency Plan B crafted their own sarcastic take on the The Elf on the Shelf, “The Ad Agency Elf on the Shelf,” for the agency’s holiday card/

As might be expected, the ad agency elf is a little more ornery than his non-agency brethren, while also showing a taste for alcohol. Rather than spying on children to find out who’s naughty and nice, he instead keeps tabs on agency taboos. He calls out one employee for texting during a meeting, an intern for looking at a picture of a kitten on Facebook — “What client job are you going to bill that to, huh?” he asks — and a group creative director who “can make a big TV commercial but can’t make a pot of coffee.” As often as not, The Ad Agency Elf on the Shelf comes across as creepy (which I guess shouldn’t come as a surprise), and on more than one occasion pushes things well past uncomfortable into cringe territory. Don’t say we didn’t warn you.

New Career Opportunities Daily: The best jobs in media.

Mamilos 5 – Desafios da democracia, o Inominável, Seca, Pitty x Anitta

capa_mamilos_5

Esse episódio do Mamilos é uma vitória dos ouvintes que se mobilizaram no Twitter e nos ajudaram a conseguir uma professora de História para discutir os desafios da democracia conosco. Vocês vão conhecer a Tati que já chegou com pinta de quem veio pra ficar e nos guiou em um passeio por Grécia, Roma, França, Rússia e Espanha pra entender um pouco do porquê em momentos de crise pedimos pela intervenção de um salvador.

Temos também a presença ilustre da sempre polêmica Mama, no programa mais longo do Mamilos, que tem assunto pra mais de metro. Em comemoração ao dia Internacional dos Direitos Humanos vamos falar sobre mais uma agressão daquele que não deve ser nomeado. Tem também debate sobre a suposta treta entre a rockeira e a funkeira e a nossa indignação com a crise hídrica em São Paulo.

Taca-lhe pau nesse Mamilos!

Download | iTunes | Feed

02m00 Fala que eu te escuto
09m20 Trending Topics
47m45 Treta da Semana: Desafios da democracia
1h54m00 Farol Alto

CRÉDITOS:
Edição: Caio Corraini
Arte de capa: Felipe Camilo
Logo Mamilos: Rodrigo Bressane

LINKS:

Treta:
Relatório Final da Comissão da Verdade
Números são histórias – texto da Eliane Brum sobre o relatório da Comissão da Verdade
Podcast sobre a produção cultural durante a ditadura
Temacast sobre Regime Militar
Que bom te ver viva
Paragraph 175

Farol Alto:
Turbantes
Lista Mulheres Inspiradoras
Quando os Meninos Crescem
Triângulo Rosa
A Mighty Girl

 

Brainstorm9Post originalmente publicado no Brainstorm #9
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Friele Café Noir: Taste the dark side, 2

Advertising Agency: Neolab, Bergen, Norway
Art Director / Copywriter: Kenneth Rasmus Greve
Illustrator: Mads Berg

Grey Istanbul: Instacandy

Advertising Agency: Grey, Istanbul, Turkey

O2: Telephone greeting card

Campaign microsite: http://www.o2.de/xmascard

The world’s first greetings card that can telephone has been developed by the agency Interone and is such a unique feature on the telecommunications market that it has been filed as a patent. Thanks to an integrated SIM card, the Xmas card from O2 works like a mobile phone. As soon as the card is opened, it calls a previously stored number and establishes a connection.

Advertising Agency: Interone, Germany
Chief Creative Officer: Michael Ohanian
Production: Bakery Film, Impossible Films
Director: Axel Weirowski
Cameraman: Felix Martens

Red Cross: Flags, 1

A war can break a nation. Your help can fix it.

Advertising School: Miami Ad School / ESPM, Brazil
Creative Directors: Marcelo Rizério, Paulo André Bione
Art Director: Bruno Faria da Rocha
Copywriter: Victor Malagutti

Red Cross: Flags, 2

A war can break a nation. Your help can fix it.

Advertising School: Miami Ad School / ESPM, Brazil
Creative Directors: Marcelo Rizério, Paulo André Bione
Art Director: Bruno Faria da Rocha
Copywriter: Victor Malagutti

Red Cross: Flags, 3

A war can break a nation. Your help can fix it.

Advertising School: Miami Ad School / ESPM, Brazil
Creative Directors: Marcelo Rizério, Paulo André Bione
Art Director: Bruno Faria da Rocha
Copywriter: Victor Malagutti

Emirates NBD bank: Bollywood on Wheels

Advertising Agency: Mediavest, Dubai, UAE
Creative Directors: Pauline Rady, Oliver Mathews
Art Director: Oliver Mathews
Copywriter: Mohit Lodha
Published: December 2014

Skype: Turning the tide

Advertising Agency: Pereira & O’Dell, USA
Chief Creative Officer: PJ Pereira
Executive Creative Director: Jamie Robinson
Creative Director: Jonathan Woytek
Associate Creative Director: Michael Gurman
Senior Art Director: Ben Sweitzer
Senior Copywriters: Gabriel Miller, Simon Friedlander
Art Director: Myray Reames
Copywriter: Demian Kendall
Director of Production: Jeff Ferro
Executive Producer: Bill Spangler
Senior Broadcast Producer: Joanna Topetzes
Senior Integrated Producer: Jason Mar
Co-Director of Client Services: Ivy Truong
Senior Account Executive: William de Ryk
Strategy Director: Molly Cabe
Strategy Director – Media and Distribution: Jasmine Summerset
Media Strategists: Noel Aragon, Katie McKinley
Production Company: Station Film
Directors: Gregory Mitnick, Nat Livingston Johnson
Executive Producer: Caroline Gibney / Peking
Line Producer: Sarah McMurray
Editorial and Post: Umlaut Films
Editor: Jonathan Flookes
Assistant Editor: Peter Geiger
Executive Producer: Gina Locurcio
Producer: Kelly Gibbs
Music: Future Perfect
Composers: Victor Magro, John Connolly
Sound Mix: One Union Recording Studios
Sound Mixer: Eben Carr

Airbnb: Paris

Arrive as a local.

Advertising School: Miami Ad School Europe, Hamburg, Germany
Creative Director /Tutor: Sebastian Jerez
Art Director: Saurabh Kakade
Copywriter: Eniola Falase
Published: November 2014

Airbnb: Rome

Arrive as a local.

Advertising School: Miami Ad School Europe, Hamburg, Germany
Creative Director /Tutor: Sebastian Jerez
Art Director: Saurabh Kakade
Copywriter: Eniola Falase
Published: November 2014

Airbnb: Sydney

Arrive as a local.

Advertising School: Miami Ad School Europe, Hamburg, Germany
Creative Director /Tutor: Sebastian Jerez
Art Director: Saurabh Kakade
Copywriter: Eniola Falase
Published: November 2014