Advertising Agency: Niño, Buenos Aires, Argentina
Creative Director: Nico Sommer
Art Director: Laura Valle
Copywriters: Nico Sommer, Eka Olortegui
Account Manager: Rocío Varela
Producer Company: Oruga Cine
Director: Martin Levi
Benjamin C. Bradlee, the editor who transformed the Washington Post into a leading U.S. newspaper with the pursuit of the Watergate break-in story, which culminated in the resignation of President Richard Nixon in 1974, has died. He was 93.
He died Tuesday at his home in Washington, the Post reported. He was receiving hospice care at home and had Alzheimer’s disease, his wife, longtime Washington Post writer and contributor Sally Quinn, said in a September 2014 C-Span interview.
After stepping down as executive editor in 1991, Mr. Bradlee continued to go to work almost daily as the Post’s vice-president-at-large. His exuberance, blunt speech and passion for news kept him in the public eye into his 80s.
Mr. Bradlee, a quintessential newspaper editor, supervised The Washington Post’s exposure of the Watergate scandal that led to the resignation of President Richard M. Nixon.
The Council of Public Relations Firms plans to adopt an informal name, the P.R. Council, and promote the benefits of public relations to senior executives of client companies.
Most aspects of Target’s upcoming holiday campaign were buttoned up months ago. But a New York shopping trip last month, which included top execs, as well as newly-minted CEO Brian Cornell, added one more element to the retailer’s plan.
Target is partnering with Story, an editorially-driven retailer which reinvents itself every four to eight weeks with new merchandise and a fresh store design. While the execs were all familiar with the concept, located in Chelsea just six blocks from its new Manhattan outpost, a holiday collaboration hadn’t been on the radar. But pushing for a collaboration this year, instead of a year from now, proved a challenge that the executive team, eager to push boundaries in the midst of a brand revitalization, couldn’t resist.
“We respect her innovation and the approach she’s taking,” Mr. Cornell said of Story founder Rachel Shectman, during a briefing at Target’s Manhattan studio. “We thought this was a great step forward — to move quickly, be agile and get involved with someone who is very innovative.”
Rob Lowe gets to wear makeup and act strange again as he plays “Painfully awkward” Rob Lowe, the guy who got cable instead of DIRECTV and is thus 100% loser while waiting for the cable girl, or worse cable guy, for ages behind his legit awful curtains.
Neste programa aprenda como curar queimadura de água-viva, cante Smelly Cat e nunca, jamais, peça um tempo para sua namorada!
Carlos Merigo, Luiz Yassuda, Cris Dias, Guga Mafra e Alexandre Maron discutem o formato, episódios e decisões criativas que transformaram “Friends” em uma das sitcoms de maior sucesso da televisão.
Faça o download ou dê o play abaixo:
> 02m15 Comentando os Comentários?
> 12m50 Pauta principal
> 1h15m00 Qual É a Boa?
> Arte da capa: Zeca Bral
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Mostre para as suas idéias quem é que manda.
Em 4 horas de workshop você vai detonar mitos ultrapassados, conhecer novos caminhos criativos e usar o design thinking para gerar litros de idéias – porque nada acontece por acaso para quem cria com método.
O workshop será realizado no próximo dia 8 de novembro, das 15:00 às 19:00, em São Paulo.
>> INSCREVA-SE
Nosso curso de Design voltou! E ainda mais: chegou o Módulo 2, de Estética.
Apresentado para mais de 600 alunos, o curso de Design visita a história dessa ciência e abre discussão para uma real compreensão sobre cores, uso de tipografia, construções baseadas no sistema áureo, suas modulações, metodologias de trabalho e muito mais.
Já o módulo 2, curso de Estética, vai fundo no estudo filosófico e prático, analisando peças criativas (do design, publicidade e até mesmo cinema), para compreendermos essa fundamental lógica dos símbolos que nos cercam.
>> INSCREVA-SE!
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Post originalmente publicado no Brainstorm #9
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Today we encountered an interesting extended ad for IBM from Ogilvy New York. Here it is:
The well-designed spot may be most interesting for its context: it appeared on Gawker property Gizmodo last week as part of a “sponsored content” partnership (note the IBM URL). Production is credited to Gawker’s own in-house studio.
The industry does talk a lot about “storytelling,” and this work has a far clearer, more specific narrative than most. We’re also partial to the phrase “bespoke bone-making operation.”
Now, who did what?
New Career Opportunities Daily: The best jobs in media.
Warns you, when your mind drifts off somewhere else. The Volkswagen Driver Alert System.
Advertising Agency: Grabarz & Partner, Hamburg, Germany
Executive Creative Director: Ralf Heuel
Creative Director: André Price
Copywriter: Christian Kroll
Art Director: Ralf Gertzen
Account Supervisor: Benedikt Lemsky, Martina Thalhammer
Art Buying: Garnet Lange
Producers: Katrin Redeker
Final Artwork: Holger Rohmig
Warns you, when your mind drifts off somewhere else. The Volkswagen Driver Alert System.
Advertising Agency: Grabarz & Partner, Hamburg, Germany
Executive Creative Director: Ralf Heuel
Creative Director: André Price
Copywriter: Christian Kroll
Art Director: Ralf Gertzen
Account Supervisor: Benedikt Lemsky, Martina Thalhammer
Art Buying: Garnet Lange
Producers: Katrin Redeker
Final Artwork: Holger Rohmig
Warns you, when your mind drifts off somewhere else. The Volkswagen Driver Alert System.
Advertising Agency: Grabarz & Partner, Hamburg, Germany
Executive Creative Director: Ralf Heuel
Creative Director: André Price
Copywriter: Christian Kroll
Art Director: Ralf Gertzen
Account Supervisor: Benedikt Lemsky, Martina Thalhammer
Art Buying: Garnet Lange
Producers: Katrin Redeker
Final Artwork: Holger Rohmig
The bean counters truly are in charge of OgilvyAmp, the new WPP unit dedicated to data-driven decision-making. Todd Cullen, who joined Ogilvy & Mather last year in the new post of global chief data officer, will lead OgilvyAmp. He said the goal is “using data to inspire creative work or creative thinking.” According to The […]
The post Data Informs Strategy And Creative (Don’t Fight It) appeared first on AdPulp.
Mr. Weisenthal, who has built a devoted following at Business Insider, where he writes up to 15 articles a day, will lead a markets and finance site at Bloomberg.
Weir and Lipinski, whose entertaining figure skating analysis was a highlight of NBC’s Sochi Olympics broadcasts, will be named the network’s lead team for the sport.
“After,” a wildly popular web novel based on Harry Styles of the boy band One Direction, is being published as a book.
Voici une série de Gif animés réalisés par le graphic designer allemand Rafael Varona. Il met en scène à travers des gifs humoristiques et poétiques des animaux, des machines infernales, des personnages et des paysages avec un style graphique très captivant. Une série éclectique et colorée à découvrir dans la suite.
Advertising Agency: Wieden + Kennedy, USA
Creative Directors: Brandon Henderson, Caleb Jensen
Copywriter: Alex Ledford
Art Director: NJ Placentra
Designer: Lorin Brown
Executive Producer: Temma Shoaf
Producer: Brad Powell
Account Team: Brandon Pracht, casey Bernard, Brian Racis, Jonathan Chu
Executive Creative Directors: David Kolbusz, Susan Hoffman
Head of Content Production: Nick Setounski
Business Affairs: Sara Jagielski, Quentin Perry
Strategy: Thomas Haslow
GFX/Design/Edit Company: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Associate Creative Directors: Gareth O’Brien, Jon Gorman, Daniel Oeffinger
Producers: Anabella Zubillaga, Kevin Hall
Designers: Nicolo Bianchino, Kyle Strope, Yker Moreno, Daniel Oeffinger, Gareth O’Brien
Editor: Tim Smith
Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Creative Director: Gustav Egerstedt
Copywriters: Daniel Jakobsson, Petter Dixelius
Art directors: Felix Nilsson, Erik Hiort af Ornäs
Planner: Elin Johansson
Published: May 2014
Advertising Agency: BBH Asia Pacific, Singapore
Executive Creative Director: Scott McClelland
Art Director: Marcus Yuen
Senior Copywriter: Angie Featherstone
Project Director: Lesley Chelvan
Account Manager: Manavi Sharma, Jade Cheng
Head of Planning: James Sowden
Social Strategist: Josie Khng
Director: Jordan Quellman
Agency Producers: Daphne Ng, Wendi Chong
Production Company Producers: Bhavna Shivayogimath, Malay Prakash
Production Company: Black Sheep Live
Advertising School: Miami Ad School Europe
Art Director: Bruno Guimarães
Copywriter: Malu Lara
Published: January 2013
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