Treasury Wine Estates / 19 Crimes: Good advice from bad guys, 2

Advertising Agency: Giants & Gentlemen, Toronto, Ontario, Canada
Creative Director: Alanna Nathanson
Art Director: Dan Bache
Copywriter: Geoff Morgan
Photographer: Robert Popkin
Published: October 2013

Treasury Wine Estates / 19 Crimes: Good advice from bad guys, 1

Advertising Agency: Giants & Gentlemen, Toronto, Ontario, Canada
Creative Director: Alanna Nathanson
Art Director: Dan Bache
Copywriter: Geoff Morgan
Photographer: Robert Popkin
Published: October 2013

Top 100 Watches Trends of 2013 – 2013 Watch Trends Have Given Us Insight on Our Interests (TOPLIST)

(TrendHunter.com) The best 2013 watch trends have seen a lot of development and integration into our daily lives. A few years ago, watches weren’t really used as a statement piece; they performed a vital…

MasterCard PayPass: Sticky

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Directors: Sean Davison, Mike Halminen
Art Director: Troy McGuinness
Copywriter: Cam Boyd
Agency Producer: Nikki Drakul
Recording Studio: Mister Bronx
Director: David Wolfe
Accounts: Ryan Timms, Emily MacLaurin-King
Aired: November 2013

MasterCard PayPass: Baby Bump

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Directors: Sean Davison, Mike Halminen
Art Director: Troy McGuinness
Copywriter: Cam Boyd
Agency Producer: Nikki Drakul
Recording Studio: Mister Bronx
Director: David Wolfe
Accounts: Ryan Timms, Emily MacLaurin-King
Aired: November 2013

MasterCard PayPass: Annoying Friend

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Directors: Sean Davison, Mike Halminen
Art Director: Troy McGuinness
Copywriter: Cam Boyd
Agency Producer: Nikki Drakul
Recording Studio: Mister Bronx
Director: David Wolfe
Accounts: Ryan Timms, Emily MacLaurin-King
Aired: November 2013

Coca-Cola: The poster that turned into wrapping paper

With Christmas only a few days away, Coca-Cola and Duval Guillaume Modem have created a special outdoor billboard together with Clear Channel. As the brand that stands for “Open Happiness”, Coca-Cola believes there’s no better time to open happiness than with Christmas. But to open happiness… you need to wrap it first. That’s why we created a billboard made entirely of wrapping paper, allowing people passing by to tear off a piece of paper to wrap their presents. The iconic line “open happiness” is printed on this specially crafted wrapping paper, because nothing says it more like a present waiting to be opened. The billboards were installed in the shopping malls of Belgium’s largest cities right before Christmas.

Advertising Agency: Duval Guillaume Modem, Belgium
Creative Directors: Geoffrey Hantson, Katrien Bottez
Art Director: Lennert Vedts
Copywriter: Jeremie Goldwasser
Account Director: Nathalie Rahbani
Designer: Bart Janvier
Account team: Anne-Sophie Maenhout
Account manager: Jet Vervenne

Tchibo: Beat your sleep

Beat your sleep

Advertising Agency: DraftFCB, Kiev, Ukraine
Creative Director: Andrey Levin
Art Director: Evgeniy Vetrov
Copywriter: Vladimir Zhuravkin
3D visualizer: Mikhail Mikhalyov
Published: September 2013

The Foundation for Queen Silvia Children’s Hospital: Make the Children’s Hospital more childish

Advertising Agency: Milk, Gothenburg, Sweden
Account Executive: Philippa Ergel
Senior Art Director: Gunnar Skarland
Art Director: Axel Tagg
Copywriter: Torkel Norling
Production Company: TMP
Additional credits: Anders Holmstrom, Andreas Bergendahl, Anders Malm
Published: October 2013

Berlitz: Foreign Sounds, 3

Learn to understand foreign sounds.

Advertising Agency: Miami Ad School, Hamburg, Germany
Creative Director: Salvatore Russomanno
Art Directors: Kostia Liakhov, Johanna Schumacher
Copywriter: Rohan Vitus Fernandes
Mentor: Niklas Frings-Rupp

Berlitz: Foreign Sounds, 2

Learn to understand foreign sounds.

Advertising Agency: Miami Ad School, Hamburg, Germany
Creative Director: Salvatore Russomanno
Art Directors: Kostia Liakhov, Johanna Schumacher
Copywriter: Rohan Vitus Fernandes
Mentor: Niklas Frings-Rupp

Berlitz: Foreign Sounds, 1

Learn to understand foreign sounds.

Advertising Agency: Miami Ad School, Hamburg, Germany
Creative Director: Salvatore Russomanno
Art Directors: Kostia Liakhov, Johanna Schumacher
Copywriter: Rohan Vitus Fernandes
Mentor: Niklas Frings-Rupp

Minding The Elephant: It’s time we talk about it

Filmed in San Francisco, California, the Minding The Elephant video was created to help destigmatize and promote awareness of mental health issues. Mental health conditions affect nearly everyone, whether through personal experience or the trials of loved ones, yet they remain stressful topics to disclose and discuss.

Advertising School: Miami Ad School, San Francisco
Art Director: Adam Zash
Copywriter: Justin Reagan
Published: December 2013

Land Rover: Salmon fishing

Advertising Agency: Ben-Natan Golan, Hertzelia, Israel
Creative Director: Tzur Golan
Account manager: Carmit Redlich
Published: December 2013

AXA Singapore: Fan

Innocence can be dangerous.

Advertising Agency: Publicis, Singapore
Regional Creative Director: Ajay Thrivikraman
Creative Group Head: Tattoo Yar
Art Directors / Copywriters: Tony Ting / Tattoo yar
Photographer: Achim Lippoth
Published: 2013

AXA Singapore: Magic

Innocence can be dangerous.

Advertising Agency: Publicis, Singapore
Regional Creative Director: Ajay Thrivikraman
Creative Group Head: Tattoo Yar
Art Directors / Copywriters: Tony Ting / Tattoo yar
Photographer: Achim Lippoth
Published: 2013

AXA Singapore: Rooftop

Innocence can be dangerous.

Advertising Agency: Publicis, Singapore
Regional Creative Director: Ajay Thrivikraman
Creative Group Head: Tattoo Yar
Art Directors / Copywriters: Tony Ting / Tattoo yar
Photographer: Achim Lippoth
Published: 2013

Advertising: Hey, Is That a BMW Racing Down the Bobsled Course?

BMW of North America has built six two-person bobsleds for the United States men’s and women’s Olympic teams and wants to see them win.

    



Bissell Electra: The cheating dog

For Dog Hair. And Bitches’.

Advertising Agency: JWT, Israel
Creative Director: Hadas Liwer
Art Director: Hadar Bellely
Copywriter: Asaf Halfon
Illustrator: Alex Melik
VP Strategy: Shmulik Kitainik
Account Supervisor: Nicole Miller
Account Manager: Natali Shem-Tov
Producer Manager: Sharon Ben-David
Published: December 2013

Mentos Kiss: Salami

Don’t let your breath announce your arrival.

Advertising Agency: McCann Erickson, Tel Aviv, Israel
Creative Director: Tal Raviv
Art Director: Kfir Peretz
Copywriter: Idan Kravitz
Illustrator: Hezi Josef