Cravendale launches ‘always on’ digital loyalty scheme

Cravendale, the milk brand, is rolling out an “always-on” loyalty scheme called LOVE Cravendale, in a bid to reward its customers.

Ten reasons to read the July edition of Marketing

The July edition of Marketing is out now – here are just 10 reasons why you should be sure to get hold of a copy.

Volkswagen Genuine Parts: Contact Lens, Ball, Frisbee

“Just because it fits, doesn’t mean it’ll work.
Choose Volkswagen Genuine Parts.”

Advertising Agency: Ogilvy & Mather, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Directors: Jamie Mietz, Prabashan Gopalakrishnan Pather, Sanjiv Mistry
Copywriter: Sanjiv Mistry
Art Directors: Jamie Mietz, Prabashan Gopalakrishnan Pather
Account Supervisor: Ryan Laubscher
Account Manager: Greg Tebbutt
Retouchers: Byron Craemer, Juan Stockenstroom, Gavin Haywood

29 Examples of Chic Children’s Clothing – From Toddler Couture to Stylish Kiddie Lookbooks (TOPLIST)

(TrendHunter.com) Finding your own personal fashion style is often something that develops over time and after countless changes in outfits, and these chic children’s clothing styles are teaching toddlers how…

32 Surreal Marketing Techniques – From Surreal Fashion Art Campaigns to Paradise Deodorant Ads (TOPLIST)

(TrendHunter.com) Going above and beyond the average type of imagery and brand logo is often a creative advertising strategy, and these surreal marketing techniques are illustrating how utilizing imaginative and dream-…

Dr Oetker calls digital pitch for frozen pizzas

Dr Oetker, the food manufacturer, is looking for a digital agency to work across its frozen pizza brands, the biggest of which is Chicago Town.

Turkish Airlines kicks off global ad review

Turkish Airlines has put its global advertising account up for pitch.

Carlsberg hires LBi to increase digital profile

Carlsberg UK has appointed LBi to work on digital initiatives across its portfolio of brands.

Asda follows rivals by calling review of £100m ad account

Asda has become the fifth major supermarket in little over a year to call an advertising review.

Goodstuff lands Huawei media task

Huawei, the Chinese electronics company, has appointed Goodstuff Communications to its UK media account after a final pitch against Havas Media.

ZenithOptimedia lands £50m eOne

Entertainment One, the film distributor also known as eOne, has consolidated its estimated £50 million UK and Ireland media planning and buying business into ZenithOptimedia.

Bainbridge quits Elvis after US plans stall

David Bainbridge, the chief executive of Elvis, has quit the company to set up his own
educational content business.

Dare names Sean Thompson as chief creative officer

Dare has appointed Sean Thompson, the executive creative director at Arnold Worldwide in Amsterdam, to an equivalent position, replacing Flo Heiss.

Channel 4 and O&M London fly flag for Britain at Cannes

There were a few highlights among the generally slim pickings at Cannes this year to keep British spirits up.

Miliband to back ad industry diversity

Ed Miliband is to address the advertising industry tonight (Thursday) for the first time since he became the Labour leader in 2010.

Angsty Rebellious Photography – The Good Time Charlie Shoot Accessorizes with Cigarettes and Alcohol (GALLERY)

(TrendHunter.com) The ‘Good Time Charlie’ editorial makes rebellious adolescent behavior look so bad yet so good at the same time.

Bathed in black and white shots as well as muted dimly lit ones, the…

Boil Up 3D Simulation

Boil Up est un projet que Robert Hodgin a monté dans le cadre de l’exposition Moana, My Ocean à Auckland. L’artiste a recréé pour l’occasion une simulation 3D de l’effet « boil up », un agrégat de poissons devenant presque une structure vivante à part entière. Un travail incroyable et complexe à découvrir.

 width=

 width=

 width=

 width=

 width=

 width=

 width=

 width=

 width=

fish3
fish2
fish1
fish9
fish8
fish6
fish5
fish
fish4

Detailed Stranger Portraits – Faces by Benoit Paille Captures the Beauty of the Human Spirit (GALLERY)

(TrendHunter.com) There is an undeniable beauty to the human face that the faces by Benoit Paille captures. It doesn’t matter if they aren’t conventionally beautiful, although through the Montreal-based…

Dashboard Device Mounters – The Steelie Magnetic Phone Socket Holds Smartphones Tightly in Place (GALLERY)

(TrendHunter.com) Standalone GPS systems for cars are being nixed for more sophisticated technology like smartphones that are more versatile and the Steelie Magnetic Phone Socket looks to help make integrating them…

Sleek Leather-Filled Fashion – The Saint Laurent Resort 2014 Collection Channels Rockstar Style (GALLERY)

(TrendHunter.com) The Saint Laurent Resort 2014 collection is more rocker cool than it is easy breezy vacationing style.

Shot by the luxury label’s creative director Hedi Slimane, the lookbook stars brunette…