Kellogg’s is taking a leaf out of Coca-Cola’s book by creating a top secret new recipe for its Special K brand, as the cereal giant looks to fight back against the rise of supermarket own-brand cereals.
Cheil Worldwide has hired WPP’s Chris Chalk to run its European operations as president and chief strategy officer, as part of its ongoing efforts to boost its senior management team.
Tesco is hoping to put F&F on the radar of the fashion pack following its debut catwalk show at London Fashion Week venue Somerset House last night.
TV ads with augmented reality technology like Blippar can bring disjointed viewers in a family together, according to Jide Sobo, MEC’s head of mobile.
Leagas Delaney, the independent London-based agency, has hired the Irish creative duo David Fitzsimons and Peter Crothers as copywriters.
Advertising Agency: Agencia Africa, Brazil
Chief Creative Officer: Sergio Gordilho
Creative Directors: Sergio Gordilho, Aricio Fortes, Paulo Coelho
Copywriters: Aricio Fortes, Rodrigo Da Mata
Art Directors: Paulo Coelho, Rafael Gil, Iron Brito
Planning: Ana Cortat
Client Services: Marcio Santoro, Cecilia Duarte, Manuela Ramalho, Marina Damato
Media: Luiz Fernando Vieira, Evandro Soares
Digital Strategy: FHits, UQBAR
Advertising Agency: 18 Feet & Rising, London, United Kingdom
Creative Director: Stephen de Wolf
Creatives: Alex Delaney & Oli O’neil
Agency Producer: Emily Hodgson
Executive Agency Producer: Julia Methold
Production Company: Blink
Production Company Producer: Tiernan Hanby
Executive Production Company Producer: James Bretton
Editor: Mark Aarons
Post Production Company: The Electric Theatre Company
Post Production Company Producer: Helen Sutermeister
VFX Supervisor: Andrew Stewart
Colourist: Steffan Perry @ Framestore
Sound Engineer: Tony Rapaccioli @ Wave Studios
Catch it from 16.400 €. The Beetle.
Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Directors: Javier Melendez, Xavi De La Cruz
Art Directors: Lili Dominguez, Marta Monsarro
Copywriter: Jordi Gonzalez
Photographer: Salva Lopez
Business Director: Gorka Lozano
Account Director: Javier Villalba
Published: April 2013
YOUTH is a new conceptual bar, that plays with clients’ nostalgy about the time of their youth. Jeans, baseball caps, MTV trends and, of course, our favorite music of that time, that was available only on cassettes. And it were cassettes that became the fundamental part of visual identic of the bar and unusual outdoor campaign.
Advertising Agency: Red Pepper, Ekaterinburg, Russia
Creative Director: Danil Golovanov
Art Director: Irina Korotich
Copywriters: Nikita Kharisov, Ivan Sosnin
Illustrators: Natasha Kotovskaya, Ulia Yzkih
Photographer: Kate Bamby
Additional credits: Daria Lunegova, Elena Lazareva, Evgeny Keksin
Published: April 2013
Sudocrem, the nappy rash cream brand, has appointed independent advertising agency The Minimart to its £3m UK ad account as it looks to expand the brand.
If it was a tooth, we would make it white.
Advertising Agency: NRM, Vilnius, Lithuania
Creative Director / Art Director / Copywriter: Laimonas Jonusas
Published: April 2013
If it was a tooth, we would make a new one.
Advertising Agency: NRM, Vilnius, Lithuania
Creative Director / Art Director / Copywriter: Laimonas Jonusas
Published: April 2013
If it was a tooth, we would fix it.
Advertising Agency: NRM, Vilnius, Lithuania
Creative Director / Art Director / Copywriter: Laimonas Jonusas
Published: April 2013
Consumers receive an average of two nuisance calls per week, with Payment Protection Insurance (PPI) claims companies the biggest offenders, according to Ofcom.
Advertising Agency: Grey, Milan, Italy
Associate Creative Directors: Francesco Fallisi, Simona Angioni
Interactive Creative Director: Beppe Bizzarro
Art Directors: Alice Pozzi, Andrea Pioppi
Copywriters: Francesca Andriani, Serena Pulga
Tv Producer: Monica Cadringher
Head of Print Production: Emilano Bianchi
Account Supervisors: Chiara Soloni, Elisa Rizzuto
Case Movie Soundtrack: Matteo Buzzanca
Web Designer / Interactive Creative Director: Beppe Bizzarro
Web Developer: Purple Network
Production Company: The Family
Executive Producer: Stefano Quaglia
Line producer: Alessandra Bracaglia
Producer: Carlotta Magnani
Director: Anna Negri
Director of Photography: Alessandro Pavoni
Editor: Alessio Doglione
Scenographer: Emita Frigato
Makeup Artist: Dalia Colli
Hairstylist: Rodolfo Sifari
Special Effects: Leonardo Cruciano
Music Composer: Dominik Scherrer
Color Correction / CGI: Bloompix
Video Makers: Gianluca Catania, Chiara Grandi / Trees-home
Music Composer: Matteo Buzzanca
CGI: Franco Tassi, Giulio Leoni / Tax Free
Music Composer: Bottega del Suono
Radio specialists from Mindshare, RadioWorks and UM London were encouraged by the growth of digital listening and intrigued by the changes in the London market in yesterday’s Rajar figures.
Audi exclusive customized paints. Because the exact colour of your Audi is out there.
Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Executive Creative Director: Fernando Barbella
Creative Director: Jaume Badia
Art Directors: Silvia Cutillas, Alba Ciércoles
Copywriter: Andres Travi
Photographer: Marc Díez
Production: Josetxo Ezcurra, Joan Gamper
Account Director: María José Moreno
Published: April 2013
Audi exclusive customized paints. Because the exact colour of your Audi is out there.
Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Executive Creative Director: Fernando Barbella
Creative Director: Jaume Badia
Art Directors: Silvia Cutillas, Alba Ciércoles
Copywriter: Andres Travi
Photographer: Marc Díez
Production: Josetxo Ezcurra, Joan Gamper
Account Director: María José Moreno
Published: April 2013
Audi exclusive customized paints. Because the exact colour of your Audi is out there.
Advertising Agency: DDB, Spain
Chief Creative Officer: José María Roca de Vinyals
Executive Creative Director: Fernando Barbella
Creative Director: Jaume Badia
Art Directors: Silvia Cutillas, Alba Ciércoles
Copywriter: Andres Travi
Photographer: Marc Díez
Production: Josetxo Ezcurra, Joan Gamper
Account Director: María José Moreno
Published: April 2013
Getty Images is pursuing another viral success with ’85 Seconds’, a film that blends 105 video clips together to tell a love story, following in the footsteps of last year’s award winning ‘From Love to Bingo’ campaign.
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