Six marketing lessons from the #fbrape campaign

Facebook has relented to pressure over content promoting violence against women. Nicola Kemp asks what marketers can learn from the backlash.

Creepy Cartoonish Taxidermy Collections – Vincze Miklós Has Created Unsettlingly Expressive Ani (GALLERY)

(TrendHunter.com) This new taxidermy collection by Vincze Miklós is titled ‘The World’s Most Awkward Taxidermy.’ After looking at the collection, it’s clear that these stuffed animals aren&#…

Mermaid-Inspired Lingerie – The Hopeless Lingerie SS 2013 Collection is Full of Aquatic Details (GALLERY)

(TrendHunter.com) Inspired by the ocean and all of its different life forms, the pieces in the Hopeless Lingerie SS 2013 collection are an elegant take on what is usually provocative and over-revealing. …

PHD promotes Djurdjevic to MD

PHD has elevated Verica Djurdjevic, the managing partner on the Sainsbury’s and Macmillan Cancer Support businesses, to managing director, while Frances Ralston-Good, who currently holds that post, will move to the new role of chief innovation officer.

RNLI seeks creative agency ahead of summer campaign

The Royal National Lifeboat Institution is searching for a creative agency for a one-off campaign to raise awareness of coastal safety this summer.

Hegarty to chair Big Awards judging

Sir John Hegarty, one of the most respected figures in global advertising, is to chair the judging at Campaign’s 2013 Big Awards.

BMB captures £7m East Coast account

East Coast, the state-operated London-to-Scotland train company, has awarded its £7m advertising account to Beattie McGuinness Bungay.

London tourism body seeks shop for digital

London & Partners, the official promotional body for London, is looking for an agency to create a digital campaign to boost visitors.

Weight Watchers UK reviews digital account

Weight Watchers UK is reviewing its digital media account after splitting from the incumbent, Razorfish.

MEC claims that hiring of ECD is ‘not about creating ads’

MEC has become the latest media agency to invest in senior creative resource with the appointment of Maurice Van De Ven as its first executive creative director.

Hugo Boss calls global media pitch

Hugo Boss, the designer label, is reviewing its global media planning and buying account to ensure its current agency, Havas Media, is providing the best quality and service.

Agencies line up for Toshiba task

Toshiba, the Japanese consumer electronics company, is looking for an agency to work on a new UK project.

Nigel Sharrocks steps down at Aegis Media

Nigel Sharrocks, the chief executive of Aegis Media Global Brands, is leaving at the end of the summer.

Arena hires G2 Joshua’s Hui as head of strategy

Arena has hired Bobby Hui, the executive planning director at G2 Joshua, as its first chief strategy officer, completing the senior line-up at the media agency.

3D Scanning Architecture

Découverte du travail technologique et du studio Scott Page Design qui a récemment montré des images représentant des architectures 3D à l’aide d’un outil de scanning-laser. Visuellement très intéressant, une série d’images est à découvrir sur son portfolio en ligne et dans la suite de l’article.

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Sensual Siren Photoshoots – Vogue Latin America ‘La Ultima Sirena’ Stars Samantha Gradoville (GALLERY)

(TrendHunter.com) Inspired by mythical sea creatures, the Vogue Latin America ‘La Ultima Sirena’ editorial is sensually mystical. Embracing her version of a mermaid, model Samantha Gradoville languishes…

Whitewashed Iconic Building Abodes – The Flatiron Loft is a Slice of Serenity in a Chaotic City (GALLERY)

(TrendHunter.com) Located in the iconic building that has come to be known around the world, the Flatiron Loft is a perfect blending of modern living with a rather laid-back feeling. Split across two floors, the…

Whimsically Surreal Photography – 14-Year-Old Photographer Fiddle Oak Creates Dreamy Scenes (GALLERY)

(TrendHunter.com) The work of Fiddle Oak will be enough to astound people, but add the fact that he is only fourteen years in age and his audience will collectively drop their jaws. Nevertheless, the magical scenes…

Spoleto Restaurant: Beautiful women don’t pay

Spoleto is a fast food chain restaurant that works on the concept “Create good moments here”. So we helped women to increase their self-esteem, making their own good moments in the International Womens’Day. In Brazil, there’s a very popular saying that says: “Beautiful women don’t pay, but also don’t get it.” Spoleto surprised everyone by breaking this rule. We asked every women “Are you beautiful?”. Every single one that said “Yes, I am beautiful” didn’t have to pay for the meal.

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Executive Creative Director: Roberto Vilhena
Creative Directors: Gustavo Tirre, Alessandra Sadock
Creative Supervisor: Betoca jencarelli
Copywriter: Bruno Pimentel
Art Directors: João Santos, Eduardo Ferraz
Art Assistant: Caroline Gomes
Account Directors: Guilherme Giuliani, Viviane Sade
Executive Account: Bianca Barata
RTVC: Ana Ourique
Production: Capim Filmes

Faux Picture Frame Adornments – These Gallery Frame Decals Look Hand-Sketched and Shabby-Chic

(TrendHunter.com) Framing photos—or even having physical photographs in general—might seem like a thing of the past, but with these Gallery Frame Decals it’s easy to add a creative touch without the…