SodaStream capitalises on ad ban in new ‘censored’ campaign
Posted in: UncategorizedSodaStream is again hitting out at Clearcast’s final decision to ban its “SodaStream effect” television ad, with a print campaign brandishing the word “censored”.
SodaStream is again hitting out at Clearcast’s final decision to ban its “SodaStream effect” television ad, with a print campaign brandishing the word “censored”.
Saiu o primeiro teaser trailer de “Star Trek: Into Darkness”, sequência do filme de 2009 também dirigido por J.J. Abrams. Essa versão é exclusiva para web, já que no dia 14, antes das sessões de “O Hobbit: Uma Jornada Inesperada”, deve estrear um novo trailer.
O filme traz de volta os Chris Pine, Zachary Quinto, Zoe Saldana, Karl Urban, Simon Pegg, Anton Yelchin e John Cho, com as adições de Benedict Cumberbatch, Peter Weller e e Alice Eve.
Veja a sinopse oficial:
“Quando a tripulação da Enterprise é chamada de volta para casa, eles descobrem que uma incontrolável força de terror dentro de sua própria organização detonou a frota e tudo que ela representa, deixando nosso mundo em um estado de crise. Com problemas pessoais a resolver, o Capitão Kirk lidera a caça para capturar uma arma de destruição em massa em uma zona de guerra. Enquanto nossos heróis são empurrados para um jogo de xadrez de vida e morte, o amor será desafiado, amizades serão destruídas e sacrifícios devem ser feitos para a única família que restou a Kirk: a sua tripulação.”
Star Trek: Além da Escuridão” estreia em 26 de julho de 2013. Enquanto não chega, relembre a nossa entrevista com o diretor J.J. Abrams.
Post originalmente publicado no Brainstorm #9
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Le studio design Duffy situé à Londres, connu pour le projet Swing Table, a présenté « Up Coffee Table ». Proposant une illusion de lévitation, cet objet design donne l’impression qu’un morceau de verre est suspendu par de petits ballons. Fait à la main et limité à 20 exemplaires, ce produit est vendu pour £5,800.00.
Infiniti’s global F1 director Andreas Sigl, a former marketer at Intel, Audi and Nissan, told Marketing about the decision to become title sponsor of championship-winning Formula 1 team Red Bull Racing.
Instagram, the photo sharing site that was recently acquired by Facebook, has disabled a feature that improved the way its photos are displayed in Twitter users’ streams.
Focus sur Josh Cole, un artiste qui a connu des problèmes de délinquance durant sa jeunesse avant de devenir photographe. Il a d’ailleurs gardé un très fort intérêt pour le milieu des gangs mais aussi celui de la musique en se baladant dans divers endroits du monde comme Manille, Los Angeles ou Johannesburg.
A documentary about the war on drugs produced by Sir Richard Branson’s son is premiering free on YouTube for a limited month-long “online window'” in a trial breaking the norms of film marketing.
Ads from Honda, Peugeot and Durex were the three most viewed by YouTube UK users so far this year, in a top 10 that features two films by VCCP.
Pour illustrer le morceau Tiny Tortures, Flying Lotus a demandé à David Lewandowski de réaliser cette vidéo mettant en scène l’acteur mondialement connu Elijah Wood. Visuellement impressionnante, cette création illustre le réveil étrange d’un homme ayant perdu son bras droit. Plus dans la suite.
Vodafone has appointed Rainey Kelly Campbell Roalfe/Y&R to handle its digital advertising account, estimated to be worth £10 million, after a pitch.
Grey London, which last week appointed Bill Scott as its managing director, has further strengthened its senior team with the appointment of Natalie Graeme as its managing partner.
Bartle Bogle Hegarty has promoted David Kolbusz to the role of deputy executive creative director.
LBi has poached Ed Ling, the MEC managing director of global solutions, to become its UK media director and chief media officer.
Audi UK has kicked off a pitch to find a digital agency of record to handle its website and digital strategy.
The Labour Party is to consider a further clampdown on junk food and alcohol advertising during the policy review that will shape its manifesto for the 2015 general election.
Dyson, the brand best known for its vacuum cleaners, is reviewing its estimated £130 million global media planning and buying account.