Hasta La Creative!

As the agency merges with Publicis, New York, we take a look back at the Aflac ducks and other assorted creative goodness it brought us over the years.

Veteran creative Jeff Kling has been named chief creative officer at Publicis Groupe's Fallon, filling the post vacated by Darren Spiller in March.

Com roteiro de Mauro Beting e locução do palmeirense Joelmir Beting, a Adidas comemora o título do Palmeiras na Copa do Brasil 2012.

Rivalidade futebolística à parte, eu não acho o vídeo tão criativo quanto algumas campanhas da Nike para o Corinthians, e até mesmo que um trabalho anterior da Adidas para o próprio Palmeiras, mas tem mérito de conseguir capturar a emoção de ontem ao utilizar muitas imagens do jogo e da torcida.

Agora, coitada da Reebok né? Ainda que eles queiram fazer alguma coisa, tá difícil.

Post originalmente publicado no Brainstorm #9
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“Keep sleep away.”

Advertising Agency: Talent, São Paulo
Chief Creative Officer: João Livi
Creative Director: Alexandre Nego Lee, Rodrigo Bombana
Art Director: Fabiano Pinel
Copywriters: Ricardo Dolla
Agency Producer: Mário Coelho
Account Manager: Ricardo Nociti
Photographer: Pict Estúdios
Retoucher: Pict Estúdios, Boreal

The agency-client relationship has always been one of varied success. Some are rife with strife. Others schooled with cool. But it’s no secret friction between agencies and clients has most always been the norm.

(TrendHunter.com) The Kurt Sallaert ‘Bodybuilders World’ set of portraits is a stunning-but-scary rendition of an imaginary society.

The Belgian photographer employs the aid of digital editing to…

China's leading ad festival, China International Advertising Festival, is accepting entries from ad agencies outside China for the first time. International agencies can enter the Great Wall Awards this year without paying an entry fee.

Sherry Matthews Advocacy Marketing, the Texas-based agency that brought us Happy Hour Fail – a fantastic PSA in which a drunk driving arrest plays out over social media, is out with Faces of Drunk Driving.

Small agencies sell themselves short by specializing. They should go full service to deliver real value and grow.

We often receive platitude-filled press releases which prattle on endlessly about the finer points of a particular piece of work’s genesis or creativity. But this one from Velocity Films which recently shot an Ogilvy Cape Town-created ad for VW really lays it on thick.