Campaign Viral Chart: Channel 4 and adidas ‘take the stage’
Posted in: UncategorizedChannel 4’s Paralympics spot and David Beckham’s surprise appearance in an adidas photo booth have both debuted in this week’s viral chart.
Channel 4’s Paralympics spot and David Beckham’s surprise appearance in an adidas photo booth have both debuted in this week’s viral chart.
Facebook’s ad revenue growth is showing signs of slowing as mobile usage surges, with its first results as a public company revealing the network made $992m (£632m) from brands paying to reach users.
Specsavers has taken out a press ad based on the Olympic mix-up that took place on Wednesday, when the wrong country’s flag was displayed before a football match, following on from the optician’s recent activity that referenced Euro 2012.
Pedigree Dentastix is a chewing product for dogs that cleans the dogs teeth while he is biting and chewing it. It is dental care tor dogs. We placed dog leashes outside butchers and supermarkets, tied to the hooks that are meant tort his purpose. Only — our leashes were only halt leashes. The dog was missing — it had used its strong teeth to cut the leash. The target audience were all dog owners. They pay special attention to these hooks outside supermarkets, especially when they see a leash. On the leash one could read. Dental care with bite. Daily Pedigree Dentastix.”
Advertising Agency: TBWA, Zürich, Switzerland
Executive Creative Director: Magnus Sambo
Creative Director: Frederick Rossmann
Editor: Simon Smit
Art Director: Ondrej Maczko
Graphics: Johannes Doering
Account Manager: Lanny Cresta
“For a humane living children need clothes as well food.”
Advertising Agency: Draftfcb, Vienna, Austria
Chief Creative Officer: Bernd Fliesser
Executive Creative Director: Patrik Partl
Creative Director: Florian Schwab
Copywriter: Armin Winkler
Art Director: Daniel Senitschnig
Photographer: Georg Schnellnberger
Illustrator: Julia Müller-Maenher
Account Manager: Sonia Semaan, Michael Mesaric
Ce Solar Aircraft appelé HB-SIA de Solar Impulse a permis de promouvoir le potentiel de l’énergie solaire en parcourant près de 6.000 km pour son 1er voyage intercontinental aller-retour entre l’Europe et l’Afrique. Un design simple et minimaliste pour cet avion solaire expérimentale pensé par André Borschberg.
“Bed & Breakfast – Double room starting from 61,00″
Advertising Agency: Publicis, Frankfurt, Germany
Executive Creative Director: Volker Schrader
Creative Directors: Diana Sukopp, Mathias Henkel
Art Directors: Anne Henkel, Christian Kuzman
Copywriter: Felix Seiffert
Photographer: Marc Wuchner
Art Buyer: Katja Bonnert
Retouch: Werner Schlaghecken
Craft: Anne Henkel
Advertising Agency: Escala, Porto Alegre, Brazil
Creative Directors: Régis Montagna, Hugo Novaes
Art Director: Jacques Fernandes
Copywriter: Juliano Faerman
Photographer: Celso Chittolina
Retouching: Miagui
Account Managers: Andrea Klemm, Lia Pinheiro
Art Buyer: Pedro Freitas
Media Team: Renata Schenkel, Márcio Marchiori
Notitarde is a local newspaper that takes pride in it’s certified daily publishing which tops the 82.000 newspapers each day, everyday.
Advertising Agency: Leo Burnett, Caracas, Venezuela
Creative Directors: Ali Armas, Virgilio Flores
Art Directors: René Bustamante, Mariana Ortega
Copywriters: Manuel Fleitas, Andrea Gil
Illustrators: Eduardo Gomes, Ali Armas
Photographer: Rodolfo Benitez
This TV advert for Amstel Lager tells the story of boxer, Thapelo ‘Tick Tock’ Mokoena, and the community that supports him as he learns to take his time and rediscover the joy of boxing, setting him on the path to a glorious comeback.
Advertising Agency: OwenKessel, USA
Executive Creative Director: Donovan Bryan
Creative Director / Copywriter: Mike Cook
Art Director: Martin Sing
Production Company: Velocity Films
Director: Greg Gray
Editor: Ricky Boyd / Deliverance
Ronald, McDonald’s long-standing mascot who health campaigners want banned for fuelling children’s obesity, is set to make a resurgence in a central role in the fast food chain’s marketing activity.