URL: http://heybanda.com/notarobot
Advertising Agency: Banda, Kiev, Ukraine
Creative Director: Pavel Klubnikin
Senior Art Director: Egor Petrov
Senior Copywriter: Yaroslav Serdiuk
Cleaning Lady: Iryna
L’hôtel situé à Marseille Au Vieux Panier propose une chambre appelé “Panic Room” avec 2 univers totalement différents et opposés. Imaginé par l’artiste Tilt, la moitié de la pièce est remplie de graffitis et donne un vrai contraste avec la partie sobre et blanche opposée.
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Marketing as an industry is at a crossroads, and needs to adapt to better serve a changing world defined by diminishing natural resources and an ever-expanding global population, warns Keith Weed, chief marketing officer of Unilever.
BUD
Que o Brasil está no lugar certo e na hora certa, ninguém mais duvida. O rapper Will.i.am já realizou seu sonho da casa própria e parece que está sempre por aqui. Snoop Dogg também já é figura mais que conhecida. Aproveitando um pouco de toda essa vibe boa, algumas marcas estão surfando a onda de maneiras parecidas. O mais recente lançamento de Will.i.am é a música “Great Times”, que veio acompanhada de um videoclipe gravado no Brasil, e que explora o tema da cerveja Bud. Pra quem não é publicitário, passaria praticamente despercebido a presença da marca. Ela está ali no refrão e nas passagens do video sem incomodar. Para os fãs, um video e música nova pra curtir.
Há pouco tempo atrás, a Jawbone fez algo parecido ao convidar Snoop Dogg e Marcelo D2 para também criarem uma música e video, agradecendo o Brasil. O resultado é um conteúdo com apelo internacional e sabor brasileiro.
JAMBOX
Post originalmente publicado no Brainstorm #9
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To promote its fanpage ‘People Protectors’ on Facebook, AXA offers people the possibility of « sending their LIKE to Benin (Africa) » and thus, show their support to a project that aims at building wells of drinking water and change the LIFE of people. A way to express how concrete is your support to this project when you LIKE it.
How it works ?
You become fan of the page
You send your like in one click
You watch it transfom itself in water
You see how people use it in a village in Benin
According to what time you send your like, you see 3 different people using the water, to make you feel you are connected in live with Benin.
URL : http://www.facebook.com/axapeopleprotectors
Advertising Agency : Marcel, Paris, France
Creative Directors: Florent Imbert, Emmanuel Lalleve
Copywriter: Xavier Le Boullenger
Art Director: Julien Simons
Creatives Assistants: Sophie Steinmetz, Christine Porteboeuf
Initiative has announced a series of promotions as part of the ongoing strategic development within the agency.
Initiative has announced a series of promotions as part of the ongoing strategic development within the agency.
(TrendHunter.com) Des Taylor shows a softer side of superheroes in these retro comic book renderings. Depicting Peter Parker and his hot and steamy romance with Mary Jane Watson, Superman and his chivalrous courtship of…
Last year we bought you news of Cambridge University students Ross Harper and Ed Moyse selling advertising space on their faces.
Nivea, the Beiersdorf-owned skin care brand, has launched a £1m TV ad to promote its For Men Sensitive range.
Chicago Town, the frozen pizza brand owned by Dr Oetker, is today (5 March) launching a campaign declaring itself the “ultimate pizza hit”, in a new ad that emulates trailers for blockbuster action films.
Heineken-owned beer brand Kronenbourg 1664 is reviewing its UK ad account out of Bartle Bogle Hegarty (BBH).
Unilever, Morrisons and Mercedes are among those brands trialling the use of Near Field Communications (NFC) and Quick Response (QR) technology on digital outdoor sites, as they move to tap into the increased use of smartphones and garner improved customer data.
AdConnection, the media agency, has laid down the gauntlet to the UK’s media owners by inviting them to take part in its inaugural Innovations Challenge to win free promotion.
Aegis has agreed to acquire Chinese digital agency Bejing eLink Advertising for an undisclosed sum to expand its digital network Isobar in the region.
Une série de photographies pensée par l’artiste Peter Lippmann qui a parcouru depuis plusieurs années des campagnes perdues pour trouver des voitures anciennes envahies par la flore. Les clichés obtenus impressionnent par leur poésie et leur beauté. Plus dans la suite.
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“Eno. Food no coming back.”
Advertising Agency: Ogilvy & Mather, Gurgaon, India
Art Director: Saji Johnny Kundukulam
Copywriter: Saji Johnny Kundukulam
“Every instant that passes is a day lost. Take advantage of the extension. You’ve got until 8th March to submit your campaigns”.
Related campaign:
http://www.ibelieveinadv.com/2012/02/sheet-white/
http://www.ibelieveinadv.com/2012/02/mesh-texture/
http://www.ibelieveinadv.com/2012/02/time-puzzle/
http://www.ibelieveinadv.com/2012/02/35990/
http://www.ibelieveinadv.com/2012/02/cfe-illusion/
Advertising Agency: Web_loc
Creative Directors: Ray Douglas, James Yordin
Art Director: Francis Pick
Copywriter: Adam Shoeller
Director: Jordan Treesing
Apple has downloaded more than 25 billion apps from its App Store, four years after its launch.
Deputy prime minister Nick Clegg has today launched the Home Office’s first marketing campaign to educate the public about what constitutes rape, sexual assault and consent.
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