Advertising Agency: Makani Creatives, Mumbai, India
Creative Director: Ashish Makani, Sameer Makani
Art Director: Prasad Rao, Rucha Chonkar
Illustrator: Nishikant Palande
Brand mascots are rebounding as marketers redeploy old characters in new ways, create fresh ones from scratch and use digital media to spin out rich storylines.
As the head of the Russian chapter of the International Advertising Association explained it, today's Russians are influenced by two great traditions: the czars of the 18th century and communism.
We caught up with Tony Pace, the chain's chief marketer, to discuss the experience.
From Marilyn Hagerty to Joseph Kony, internet notoriety can come in a flash, but there's no easy way for the sites behind these viral subjects to monetize them.
Ad Age reveals what led to last week's firings of two top consumer-marketing executives at Microsoft's Bing.
(TrendHunter.com) If you were to take the brains of a computer genius, mixed with the good looks and pure power of an all-star jock, you would get the West Coast Customs/ Microsoft ‘Microstang.’
Modeled…
(TrendHunter.com) With technology moving so fast, consumers are constantly seeking devices that allow them to do several things at once and these techy multitasking timepieces definitely provide the user with a…
“Recycled cotton collection
Crane Paper.”
Advertising Agency: Kobeso, Dubai, UAE
Executive Creative Director: Komal Bedi Sohal
Copywriter: K.S. Gopal
Art Director / Copywriter: Komal Bedi Sohal
(TrendHunter.com) As warm weather approaches and gas prices continue to soar, the increased number of people flocking to foot-peddled transportation has promoted a slew of terrific, two-wheeled accessories.
People…
Commencé par Future Systems et fini par Shiro Studio, le projet de musée “Enzo Ferrari” à Modène en Italie se dévoile en images. Avec un design surprenant et contenant une collection impressionnante de voitures de course, ce musée est à découvrir dans la suite.
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(TrendHunter.com) The Somarta Fall 2012 ready-to-wear collection makes its debut at Tokyo Fashion Week. The luxe lace-clad runway show makes a splash with bold detailing and a fiercely feminine aesthetic.
Fusing…
(TrendHunter.com) Making a splash at Tokyo Fashion Week, the Mikio Sakabe Fall 2012 men’s ready-to-wear collection shines a spotlight on edgy anime-inspired styles. Featuring a series of role-reversals, this…
La marque Puma a pu confier récemment au célèbre créateur Hussein Chalayan le design de ce sac intégrant directement une capuche. Très réussi, cet objet urbain est à découvrir dans la suite de l’article avec une série complète de visuels.
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Advertising Agency: AMV BBDO, United Kingdom
Creatives: Diane Leaver, Simon Rice
Creative Director: Paul Brazier
Agency Producers: Yvonne Chalkley, Robbie Kilgour
Agency Planners: Bridget Angear, Michael Lee, Anthony Battrick
Account Managers: Katie Stanley, Louise Davidson, Leona McNally
Media Agency: Zenith
Media Planners: Lucy Affleck, Tom Coulson
Production Company Psyop/Smuggler
Director: Psyop
Psyop Creative Directors: Kylie Matulick, Paul Kim
Executive Producer: Neysa Horsburgh
Producers: Hillary Thomas, Amanda Miller, Mary Knockles, Jenn Dewey
Associate Producers: Minh Ly, Anu Nagaraj
Visual Effects: Psyop
Designers: Paul Kim, Andrew Park, Georgia Tribuiani, Kenesha Sneed
Storyboard Artists: Vinny Delley, Josh Weisenfeld, Danelle Davenport
Editor: Brett Nicolletti
Matte Painter: Paul Kim
Flame: Thibault Debaveye, David Parker, Julie Lenoble
Lead Desktop Compositors: Julie Lenoble, Danny Koenig
Compostior: Cris Kong
Previz: Blake Guest, Dan Vislocky
Modelers and Texturing: Rie Ito, Ibtisam Ahmed
Rigger: Sean Kealey
3D Animators: Dan Vislocky, Minor, Gaytan, Chris Meek, Jacob Frey, Sashdy Arvelo, Yvain Gnabro, Todd Akita
3D: Katie Yoon, David Chontos, David Barsin, Barry Kreigshauer, Hao Cui, Roman Kaelin, Eric Rosenthal, Andres Berner
Roto: Stephen Holbrook
Particles: Kiel Gnebba, Wayne Hollingworth, and Brian Alvarez
Cloth Effects: Victor Garza
2D Animators : Song Kim, Dylan Spears, Melvina Wong, Kendra Ryan
(TrendHunter.com) Indulge your inner child with these jiggling Jell-O creations. Treat your sweet tooth and get your drink on with a gelatinous shooter or spruce up your decor with a light reminiscent of a retro Jell-…
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