Apr
19
Coca-Cola kicks off World Cup celebration campaign
Posted in: UncategorizedLONDON – Coca-Cola is launching a multi-million pound global campaign to promote its sponsorship of the 2010 Fifa World Cup in South Africa.
Apr
19
Nigella Lawson launches cooking app from AKQA
Posted in: UncategorizedLONDON – AKQA is offering cooking tips with the launch of the Nigella Quick Collection App.
Apr
19
Npower unveils Football League logo
Posted in: UncategorizedLONDON – Npower has unveiled the new logo of the Football League, ahead of the start of its £21m three-year sponsorship deal this summer.
Apr
19
Npower launches new Football League logo
Posted in: UncategorizedLONDON – Npower has unveiled the new logo of the Football League, ahead of the start of its £21m three-year sponsorship deal this summer.
Apr
19
Swiftcover.com to sponsor Absolute Radio Live
Posted in: UncategorizedLONDON – Insurance brand Swiftcover.com has signed a year long deal to sponsor Absolute Radio’s live music proposition, Absolute Radio Live.
Apr
19
Nissan replaces BMW as O2 auto partner
Posted in: UncategorizedLONDON – Nissan is replacing BMW as The O2’s official automotive partner and will launch a “brand centre” at the East London venue to mark its three-year sponsorship deal.
Apr
19
Scrumpy Jack launches rural-themed campaign
Posted in: UncategorizedLONDON – Heineken-owned cider brand Scrumpy Jack is launching its biggest marketing campaign for several years, targeting consumers seeking the relaxation of the countryside.
Apr
19
Chatroulette Mcdonald’s vs. Burger King fight
Posted in: UncategorizedA viral video campaign on Chatroulette, (founder Andrey Ternovskiy) realised by Mybrandz that is confronting the popularity of McDonald’s and Burger King.
Advertiser: Mybrandz
Apr
19
Lay’s: Wind-up truck
Posted in: Uncategorized
Advertising Agency: Juniper Park, Toronto, Canada
Executive Creative Directors: Terry Drummond, Alan Madill, Barry Quinn
Creative Directors: Hylton Mann, Andy Linardatos
Art Director: Hylton Mann
Copywriter: Andy Linardatos
Designer: Max Hosseinian
Apr
19
Nanami Cowdroy
Posted in: UncategorizedDes illustrations par l’artiste Nanami Cowdroy, entièrement en noir et blanc. Elle s’inspire de ses racines japonaises et européennes, afin de créer son univers propre à la frontière entre les deux cultures dont elle est issue. Le tout avec un traitement graphique détaillé de qualité.
Previously on Fubiz
Apr
19
Salone del Mobile: flowers, foie gras and cruelty around the Ventura Lambrate area
Posted in: Uncategorized
Ventura Lambrate was the new hip area during the Salone del Mobile. The landscape starts with swanky renovated buildings, there’s flower wallpaper on exterior walls, silver tree in a courtyard and fresh apple pie with hot butter. At the other side of the area, it’s quite the Wild Wild West continue
Apr
19
Rotaract Club
Posted in: UncategorizedOver 1 million children are secretly employed in industries across India. To end this exploitation, log on to www. rcmsp.org and vote for the use of ‘No Child Labour’ labels on products.
Advertising Agency: Publicis, Mumbai, India
Executive Creative Directors: Ashish Khajanchi, Prasanna Sankhe
Creative Directors: Akash Das, Vivek Rao
Art Directors: Ashish Phatak, Siddhesh Khatavkar, Snehal Bhuvad
Copywriter: Denise D’Silva
Illustrator: Sahebrao
Photographer: Avadhut Hembade
Apr
19
FTC Privacy Review Could Mean Trouble for Online Marketing
Posted in: Uncategorized
If the Federal Trade Commission seizes on visceral aspect of targeting, online marketing could be in trouble.
Apr
19
As Economy Picks Up, Big-Name Agency Talent Takes to the Exits
Posted in: UncategorizedNEW YORK (AdAge.com) — Brand-name talent decamping from big agencies to set up their own shops might be yet another sign of the economy climbing back from the bottom. At the very least, it's an indication that a number of A-listers are finding the confidence to leave the holding-company model and all its trappings behind.
Apr
19
Edible Arrangements Relishes Rosy Outlook
Posted in: Uncategorized
NEW YORK (AdAge.com) — Leveraging a combination of a national campaign, a unified franchisee strategy and a revised message that caters to consumers' recessionary concerns, Edible Arrangements International is seeing traction in the area that matters most: sales. Helming ad efforts is VP-Marketing Stephen Thomas, who discussed why consumer feedback is so vital and why price-cutting hasn't been necessary.
Apr
19
Lessons to Take Away From Marketing’s Leading Innovators
Posted in: Uncategorized
NEW YORK (AdAge.com) — Missed Ad Age's Digital Conference last week? Here are eight lessons you may not have gleaned from following the tweets.
Apr
19
Chat, Stats, Secrets About Twitter
Posted in: Uncategorized
Apr
19
BofA Tries to Remind People of Rosier Era
Posted in: Uncategorized
NEW YORK (AdAge.com) — Like all financial institutions, Bank of America is still licking its wounds from the Great Recession. But a new entertainment-marketing partnership with the History Channel finds the bank turning to a rosy depiction of its past in hopes that consumers can overlook its more recent history.
Apr
19
CNN Marries Content and Commercials to Retain Viewers
Posted in: Uncategorized
NEW YORK (AdAge.com) — TV viewers by now are accustomed to seeing product placement in their favorite shows. But how will they react upon seeing "program placement" in their commercials?
Apr
19
WSJ Plans to Pull No Punches in Turf War With New York Times
Posted in: UncategorizedNEW YORK (AdAge.com) — The Wall Street Journal's New York edition is going to deliver more than a few impacts right from the start. But the Journal's New York edition also represents a multimillion-dollar risk, one where the odds of converting New York Times readers and advertisers may be longer than anticipated.
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