If you’ve ever been to an ad conference and seen some dude walking around in a question mark suit or have been assaulted by one of his websites online, you’ve had the pleasure of seeing Matthew Lesko.
NEW YORK (AdAge.com) — AOL will cut 2,500 employees, or about a third of its work force, as it looks to slim down costs on the eve of its spinoff from Time Warner. Initially, the cuts won't be targeted and will come from volunteer buyouts across the company, including sales, communications, maps, technology and the ad network.
LONDON – Ford Ennals, ex-chief of TV digital switchover body Digital UK, is reported to be lined up to take the chief executive role of the new Digital Radio UK.
Na semana passada, a Verizon atacou a AT&T com esse filme e personagens animados. Aparelhos bacanas mas pouca cobertura 3G.
Agora, a AT&T responde. Traz o ator Luke Wilson para citar diversas características e escolher a vencedora. Forma comum, mas que mostra uma comparação ainda mais explícita na atual guerra das operadoras nos Estados Unidos.
Aqui no Brasil, isso não duraria dois dias no ar. O CONAR não gosta, mesmo que o Luke Wilson escolha a concorrente quando pergunta: “Qual é a melhor operadora que começa com a letra V?”
Post originalmente publicado no Brainstorm #9
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LONDON – Wired publisher Jamie Jouning has been promoted to the newly created role of publisher of Condé Nast Digital Britain.
LONDON – Eric Fuller, managing director of IPC brands including NME and Loaded, is to leave the magazine publisher after nine years as part of a restructure of its operations.
LONDON – Condé Nast has appointed Jamie Jouning, launch publisher of Wired magazine, as publisher of its Digital Britain division.
LONDON – The Sony Fantasy Festival competition, a promotion with Last.fm, has launched with more than 13,000 people having signed up to take part by the end of the first day yesterday.
LONDON – Digital agency Blue Barracuda has retained the search business for property portal Zoopla.co.uk following a three-way pitch.
LONDON – STV, owner of the Scottish ITV license, has created an interactive site featuring local information from across Scotland as part of its aim to increase its digital offering.
LONDON – Steve Forde, UK managing director of Cossette agency Rocket XL, has returned to Channel 4 to head up digital marketing for the broadcaster.
LONDON – IPC Ignite managing director Eric Fuller will leave the company at the end of December, after nine years with the publisher, as part of a restructure affecting an undisclosed number of roles due to the consolidation of the company’s divisions.
LONDON – Eric Fuller, managing director of IPC’s Nuts, Loaded and NME brands division Ignite, is leaving the business as part of a restructure of IPC Media.
LONDON – The Weather Channel Companies has appointed Ross Webster as its managing director of advertising sales for the UK.
LONDON – Publisher Trinity Mirror, news agency the Press Association and TV production company Ten Alps have formed a consortium to bid for the regional TV news pilot scheme planned for England.
LONDON – LG Electronics UK has hired digital agency Kodu to develop and launch a multi-media campaign for its partnership with Twentieth Century Fox and its upcoming film AVATAR.
A l’occasion de son nouvel album IRM produit par Beck et qui sortira le 7 décembre, voici le nouveau clip de Charlotte Gainsbourg sur la chanson “Heaven Can Wait”. Une vidéo dirigée par le très talentueux Keith Schofield qui avait signé le clip de Lenny Kravitz (Justice Remix).
LONDON – Starbucks is focusing on social media during the festive season in the US, launching initiatives on Flickr, Facebook, and US-based music streaming service Pandora.
After the really good viral video for Gum and Helium, here is an excellent video that play with helium! The orchestra is singing after breathing some helium! Really interesting sound. Play with Gas Advertiser: Alfa Romeo Mito GPL Turbo
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