Warburtons calls review of £4m advertising account

LONDON – Warburtons has called a pitch for its £4 million advertising account, after splitting with its incumbent agency, Bartle Bogle Hegarty.

Ink Calendar

Ce calendrier très original dispose d’une bouteille d’encre violette avec une contenance suffisante pour le mois. La diffusion de l’encre se fait au fur et à mesure des jours, sur le papier. Une idée du designer Oscar Diaz. Plus de visuels dans la suite.



ink-calendar_2

ink2

Mail takes top spot in ABCes as it leapfrogs the Guardian

LONDON – The Mail Online boosted its traffic by 19% in June, attracting over 29m users and leapfrogging the Telegraph.co.uk and the Guardian.co.uk to become the most popular UK national newspaper site, according to the latest ABCe figures.

Mail takes top spot in ABCes as it leap frogs the Guardian

LONDON – The Mail Online boosted its traffic by 19% in June, attracting over 29m users and leapfrogging the Telegraph.co.uk and the Guardian.co.uk to become the most popular UK national newspaper site, according to the latest ABCe figures.

The lowdown on the Amazon-Zappos deal

LONDON – Amazon has bought online shoe retailer Zappos in a deal worth $850 million. Revolution commissioned Pod1’s head of e-commerce David Heffendehl to take a closer look.

Arqiva finalises purchase of Kangaroo technology

LONDON – Arqiva has confirmed it is buying the platform assets of Project Kangaroo, the now defunct VoD venture, as revealed by Media Week yesterday (22 July).

Publicis Groupe ‘cautiously optimistic’ despite 6.6% revenue drop

LONDON – Publicis Groupe, the global advertising and marketing group, has reported “cautious optimism” for the year ahead, despite organic revenue dropping 6.6% in the first half of 2009, propelled by double-digit declines in Europe.

DMGT reports slowdown in national newspaper ad revenue decline

LONDON – Daily Mail & General Trust’s national newspaper operations slowed their recent revenue decline in Q2, buoyed by a strong performance from retail display spend.

The last call: people dancing on a phone

100 people from across Europe competed in a 24-hour dance-off, listening to Samsung Beat DJ music phones to win €10,000 and take pop star September to dinner.

MySpace launches email service, users get vanity URLs

LONDON – MySpace is launching its own email service, MySpace Mail, giving users their own @myspace.com address.

Orange targets students with mobile ad offers

LONDON – Orange is set to offer students promotions including tickets and make-up in exchange for receiving ads on their mobiles.

Publicis profits fall 13 per cent for first half of 2009

LONDON – Publicis Groupe’s profits for the first half of 2009 have fallen by 13.6 per cent year on year, from €199 million to €172 million.

Yahoo buys photo-sharing app Xoopit for $20m

LONDON – Yahoo has acquired Xoopit, a service which allows people to share photos with social-networking sites, for a reported $20m.

Alexei Orlov leaves DraftFCB after ten months

LONDON – Alexei Orlov, the EMEA regional president of DraftFCB, has left the agency without a job to go to.

Photo copy? / La même idée, y’a pas photo!

widelenses2009a widelenses2009b
THE ORIGINAL?
Omax Cameras “Wide Angle Lenses” – 2009
Source : Cannes 2009 Longlist
Agency : Publicis Gurgaon (India)
THE ORIGINAL?
LeicaShop “Extra Wide Lens Cameras” – 2009
Source : Cannes 2009 Longlist
Agency : Demner Merlicek & Bergmann (Austria)
Même plus produit, même idée, même année… si l’objectif était de faire original c’est un peu raté. Quant à savoir qui a déclenché le 1er… c’est encore un peu flou!
4 people like this post.

Warburtons parts company with BBH and calls ad review

LONDON – Warburtons has split with its ad agency of 12 years, Bartle Bogle Hegarty, and put its advertising account up for pitch.

IN&M sells its 18% share in Cashcade

LONDON – Independent News & Media, owner of the Independent newspaper, has sold off its 18.07% stake in bingo operator Cashcade for €15.3m as it looks to cut debts.

EMI overhauls marketing team for digital push

LONDON – EMI Music has promoted Dan Duncombe to vice president digital marketing for EMI Music in the UK & Ireland as part of a restructure of its marketing teams.

National Lottery launches viral video competition

LONDON – The National Lottery is asking the public to create viral ads to explain what lottery funding means to them and has started the ball rolling with its own “How not to make a viral” video.

Daily Mail group hit by 19% fall in consumer revenues

LONDON – Daily Mail owner DMGT has suffered a 19% fall in revenues at its consumer media operations, according to its quarterly trading update, as advertising fell 33% overall and 6% online.