‘Best Job in the World’ campaign spawns BBC documentary

LONDON – BBC One has ordered a documentary on the ‘The Best Job in the World’ competition that proved a runaway success for Tourism Queensland and Australian integrated agency CumminsNitro.

MP rout gives Telegraph 20,000 uplift

LONDON – The Daily Telegraph benefited from its high-profile revelations about MPs expenses in May, with the title outperforming its quality rivals and adding nearly 20,000 copies a day.

London Evening Standard circulation down 30% year on year

LONDON – The London Evening Standard’s average circulation fell by 29.78% year on year and 19.9% month on month, to 210,901 in May, despite its much publicised relaunch, according to the latest ABC figures.

Sunday Telegraph circulation boosted by expenses scandal

LONDON – The Sunday Telegraph has seen its circulation lift by almost 30,000 copies since it began covering the MPs’ expenses scandal, while rival newspapers have faltered, according to today’s ABC figures for May.

Bacardi’s chief marketing officer Stella David steps down

LONDON – Stella David, the chief marketing officer of Bacardi, is stepping down from her role after 15 years.

Former MySpace marketer develops social media course for UK schools

LONDON – Andrew Davis, who worked on the launch of MySpace in the UK, is developing a social media course for secondary schools.

Schwarzenegger hits YouTube to cheerlead USA World Cup bid

LONDON – California governor Arnold Schwarzenegger is using YouTube to campaign for the return of the Fifa World Cup to the US in 2018 or 2022.

ESPN ScoreCenter launches globally on Apple App Store

LONDON – ESPN has unveiled a free app delivering real-time scores, live game info, game summaries and statistics to iPhone and iPod touch users in 21 countries around the world.

Fashion brands back Luc Besson environmental film on YouTube

LONDON – Gucci, Stella McCartney, La Redoute, Puma have funded a new full-length environmental film from movie producer Luc Besson and photographer Yann Arthus-Bertrand, which will be made available on video-sharing site YouTube today.

The Local Radio Company sells Bournemouth’s Fire station

LONDON – The Local Radio Company has sold Bournemouth-based radio station Fire, in the first major move since William Rogers’ UKRD beat TLRC chairman Anthony Gumbiner in its bid to buy the radio company.

Big Brother launch down 600,000 viewers on last year

LONDON – ‘Big Brother 10’ launched last night with 4.8m viewers, giving Channel 4 the biggest audience in the 9pm-10.35pm slot, according to unofficial overnight figures.

MJ Media among new members of Institute of Practitioners in Advertising

LONDON – MJ Media, the independent media planning and buying agency, was among six agencies to become members of the Institute of Practitioners in Advertising yesterday.

Brain drain continues at Google as AdWords chief departs

SAN FRANCISCO – Google has lost another executive, the latest in a growing line, as the man behind its AdWords business, Grady Burnett, heads to Facebook.

Witte Molen: Grey, Black, Brown

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Advertising Agency: DDB&Co., Istanbul, Turkey
Creative Director: Karpat Polat
Copywriter: Karpat Polat
Art Director: Leandro Camara
Illustrator: Selim Sahin
Typographer: Mehmet Has?lc?o?ullar?
Advertiser’s Supervisor: Göktu? Be?er
Account Supervisor: Ela Gökkan

DotDigital hires OgilvyOne’s Skip Fidura

LONDON – Skip Fidura, former email partner at OgilvyOne, has become digital director at consultancy dotDigital.

Ministry of Health: Clogged straw

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“High blood cholesterol will do the same to your arteries. Watch what you eat.”

Advertising Agency: Fischer Portugal, Lisbon, Portugal
Creative Director: Diogo Mello
Art Director: Fabiano Bomfim
Copywriter: Sandro Porto
Photographer: Claus Stellfeld
Producer: Sonia Saldanha
Released: March 2009

Desmond and Rees depart in Avanti restructure

LONDON – Former ITV chief executive Mick Desmond and former Mindshare chief executive Simon Rees have left their respective roles as non-executive chairman and chief executive at digital outdoor outfit Avanti Screenmedia.

Vodafone Maps on Vodafone Live!


Consumers get creative control on digital posters through new iPhone platform

LONDON – Consumers will be given the chance to control and change the advertising display on digital LCD screens via their iPhones.

Drench – Pheasant