Twitter battles attack by computer worm

LONDON – Twitter has been hit by a computer worm which compromised user accounts and forced the micro-blogging company to delete almost 10,000 tweets that could have continued to spread the worm.

Recruitment specialist RK Supply Chain goes for fresh look

LONDON – Global supply chain recruitment specialist RK Supply Chain (RKSC) has revamped its brand identity.

WPP folds Enfatico into Y&R Brands

Just 16 months after launching Enfatico to service the global Dell business, WPP has folded the start-up into Y&R Brands.

Digup Tv

Retour sur le projet français de Digup Tv : revue documentaire en vidéo sur la création numérique. Des reportages sur des personnages reconnus comme Etienne Mineur, Mate Steinforth ou Pierre Magnol. Le tout réalisé par Cellules, studio de création interactives et audiovisuelles.



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Extrait ci-dessus avec Florian Schmitt, directeur artistique de Hi-ReS.

Lead India

Client: The Times of India

Agency: Taproot India

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“Refreshing” aspects of Procto Glyvenol

Click Images To Enlarge

Advertising Agency: Y&R, Dubai, UAE
Executive Creative Director / Copywriter: Shahir Ahmed
Art Director: Dinesh Tharippa
Illustrator: Gitten Tom

Universal and Google launch new online music video service

LONDON – Universal Music Group is teaming with Google to launch a new ad-supported music and video online service, Vevo.

World adspend to drop 6.9%

LONDON – ZenithOptimedia is predicting that worldwide advertising spend will fall 6.9% in 2009, taking the total spend for the year to £305bn.

Capital hosts Summertime Ball

LONDON – Capital FM is holding an open-air Summertime Ball five years after it dropped its Party in the Park.

BMW awards £16 million consolidated media to Vizeum

LONDON – BMW has consolidated its £16 million UK media planning and buying account into Vizeum.

WPP folds Enfatico agency into Young & Rubicam Brands

LONDON – WPP has folded its agency Enfatico, set up to service Dell globally, into its Y&R Brands division.

PepsiCo company sues Coca-Cola over Powerade advertising

New York – Stokely-Van Camp, the PepsiCo-owned company that manufacturers Gatorade, is suing Coca-Cola in a trademark lawsuit over its Powerade ION4 sports drink advertising.

Amazon blames removal of gay-related books on ‘ham-fisted error’

LONDON – Amazon has said that an internal cataloguing error lead to thousands of books written by gay authors, as well as titles relating to sexual health and erotica, being removed from its sales rankings.

And in the real world….General Motors, Virgin Media, Airmiles and more

London – Today’s round up of the biggest business stories.

GMTV hands Poole sales and marketing director role

LONDON – GMTV has promoted Simon Poole to the role of sales and marketing director, and has also awarded him with a seat on the company’s board of directors.

Jazz FM agrees sale to management team led by Richard Wheatly

LONDON – The management buyout of Jazz FM, led by chief executive Richard Wheatly, has been confirmed.

Bajaj Irons

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Credits:
Client: Bajaj Home Appliances
Product: Bajaj Irons
Agency: Touchstone, Mumbai, India
Copywriter: Shoeb Shaikh
Art Director: Raju Gawde
Creative Director: Kailash Chaudhary & Aditya Upadhyaya

World media spend to suffer 6.9% drop but UK will fare worse

LONDON – Media spend in 2009 will contract by 6.9% globally and 8.7% in the UK, according to a gloomy forecast from ZenithOptimedia.

Crowdsourcing Billboards – American Apparel Wants You to Vote on Storefront Sign (VIDEO)

(TrendHunter.com) American Apparel loves fleshy young ads, and now American Apparel is turning to crowd sourcing to determine what the retailer will display on the front of its Harlem store.

Choose from the slideshow…

Tread Lightly

Money Matters

Money Matters

Billing is always a touchy subject, especially these days. And, understandably, our services fall below payroll, rent, and utilities on the priority list. The solution: collect a portion up front, and remind clients that they don’t want to stiff companies used to working with the media.

Paul Hirsch  has been practicing communications since 1983. He now owns his own marketing/pr firm in Northern California. Paul specializes in media relations, marketing collateral, website development and ad design. You can learn more about him on Facebook or by visiting www.nowville.com/paulhirsch.