Sheltervertising – McDonald’s Creative Outdoor Billboards

(TrendHunter.com) This is a great demonstration of how a good creative direction can utilize the advertising medium and transform a simple ad into something much more interesting.

This new 2008 outdoor ad from DDB Denmark…

USB Potpourri – Instant Aroma For Geeky Travellers (VIDEO)

(TrendHunter.com) Geeks everywhere will rejoice at the AromaUSB, which is surely the world’s first USB-powered potpourri accessory.

The device is a mobile clip that you can bring along with your laptop when you are traveling.…

Laptop Sleeping Bags – The Mini Sleeping Bag Air

(TrendHunter.com) The Mini Sleeping Bag air is a cute idea designed and built to fit Macbook Air.

Forget about the brown envelope hype and its imitations,start carrying the sleeping bag air mini to catch some stare from…

Mass Produced Fuel Cell Cars – Honda Announces Plans for the FCX Clarity (VIDEO)

(TrendHunter.com) Honda Motor Co. President, Takeo Fukui, announced the release of the FCX Clarity hydrogen fueled car from the new-model center in Tochigi Prefecture, located northeast of Tokyo. `If we can bring costs…

Links for 2008-06-17 [del.icio.us]

Gastronomical Gambling – Letting Your iPhone and Urban Spoon Decide Your Restaurant (VIDEO)

(TrendHunter.com) Can’t decide where to dine? Why not gamble on your iPhone? With the help of Urban Spoon, you can let your mobile pick your food for you.

When you eat out a lot, picking a restaurant can be kind of…

Recyclable Folding Cardboard Stool – Flat mate (GALLERY)

(TrendHunter.com) If you enjoy having guests over for indoor parties, the chances are you’re going to be short on seats. This inexpensive folding corrugated cardboard stool called “Flat Mate” will come in handy for…

Wanna Party? Leave McCain with Mom and Dad

blue-balled-tta.jpg

Hoping to recruit film buffs to the Democratic Party, Truth Through Action launched its first indy production, Blue Balled. Where it lacks political depth, it compensates in party-line zeal.

All About… Brands in animation

Are cartoons an exciting new advertising tool?

Live Issue… Ad men fail to keep pace as social media takes off

How seriously should marketers in Asia be taking social media?

Profile… The banker with designs on Asia’s media

Affable, easy-going and sharp as a tack, Grant McCarthy is no average media investment man.

Profile… Wee patiently plots profitable path for StarHub

The new marketing chief of Singapore’s number-two telco is not going to be rushed into change.

Brand Health Check… Can Fila’s high-end reputation work in China?

Fila will be hoping that entering China late is better than never.

Live Issue… Fairtrade must sell quality and luxury to Asian consumer

The tree-hugging approach worked wonders in the West, but consumers aren’t buying it here.

Live Issue… Marketers work in mysterious ways

Targeting consumers in places of worship may exceed the bounds of good taste.

Feature… New faces climb creative ranking

Media’s fifth annual ranking of Asia-Pacific’s best up and coming young creative talent sees a new crop of contenders claiming the top 10 spots, while Thailand loses its dominance to Singapore.

New faces climb creative ranking

Media’s fifth annual ranking of Asia-Pacific’s best up and coming young creative talent sees a new crop of contenders claiming the top 10 spots, while Thailand loses its dominance to Singapore.

How Twitter, FriendFeed Can Goose Online ‘Shelf Space’

Widgets are nifty. But do they really need a two-day conference? It's certainly a timely topic and tied to the idea that the web is increasingly becoming a series of small services and experiences that consumers stitch together at their own will. Given the personalities on the panel, it should have been no surprise the discussion soon turned to web services like Twitter, Plurk and FriendFeed.

ObamaKia

This, for a Dallas Kia dealer:

UPDATE: I guess they do a lot of impersonations:

McDonald’s: Umbrella

McDonald's: Umbrella

Shelter served at McDonald’s

This is a standard Danish adshell. The top of the adshell has not been modified. Nothing was added but the poster.

Advertising Agency: DDB Denmark
Creative Director: Patrik Danielsson
Art Director / Copywriter: Mikkel Møller
Photographer: Thomas Juul
Published: March 2008