Hasta La Creative!

(TrendHunter.com) Two prominent lifestyle attributes being embraced by the western culture are the rise in computer and gadget ubiquity, and the increased consciousness of health, as reflected by the embrace of practices like yoga. The fact that the latest Mac ad embraces both of these attributes goes to show Apple i…

It’s time you were raffled for something good.

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Creative Director: Roberto Vilhena
Art Director: David Tabalipa
Copywriter: Danilo Maia
Photographer: Rudy Hühold
Published: March 2008

This super corny ad for the new Sony Ericsson Walkman phone tries to connect with potential customers on an emotional level, depicting the way in which one phone can be a common connection for very different people… especially when presented like a musical!

The video spot, created by Saatchi & Sa…

Advertising Agency: DDB Canada, Vancouver, Canada
Chief Creative Officer: Alan Russell
Creative Director: Dean Lee
Art Director: Angela Sung
Copywriter: Neil Shapiro
Account manager: Aliya Kara
Planner: Kimberly Clifford
Film Company: Joyrider London
Directors: Wade Shotter, Andras Ketzer
Line Producers: Spencer Friend, Sarah Butterworth
Post Production Co.: Joyrider
Editors: Quin Williams, Marshall Street
Post Facility: Joyrider
Colourist: Andras Ketzer and Russell Boyd
Animator/SFX: Joyrider
Casting: Joyrider
Aired: April 2008

Advertising Agency: DraftFCB, South Africa
Creative Directors: Rob Mclennan, Grant Jacobsen
Art Directors: Grant Jacobsen, Marcus Moshapalo
Copywriters: James Dodd, Grant Jacobsen, Grant Sithole
Illustrator: AmICollective
Published: March 2008

(TrendHunter.com) Forget little white gloves — it’s little black gloves that are all the rage today, leather ones in particular. They’re not badass or biker-inspired, they’re not meant for driving; these are simply to make a posh statement.

“As with any fashion-forward trend, Posh Spice completely owns the look, w…

(TrendHunter.com) What better way to get into the spring spirit than by dressing in shades of your favourite flowers? Paris Hilton, Beyonce and Tori Spelling all selected sunny shades of yellow for their gowns.

Paris paired her asymmetrical pale yellow with black-toed white pumps and Beyonce opted for a floor lengt…

(TrendHunter.com) Fine wine is often an art kept to connoisseurs and other “cultured,” snobby people. But for the rest of us, how do we select a wine without letting our ignorance take the better of us? People who are not too well informed of the right year or region now have the ability to sample a selection of fine…

(TrendHunter.com) A lot of people are reflecting on contributions they can make to create a greener planet with Earth Day next week. One of the simplest things people can do is to select organic when purchasing consumer goods, and that doesn’t just pertain to food, although that’s mostly what this feature highlights.…

(TrendHunter.com) LocoMatrix is a UK based game company that has developed a location based game to force our kids into the open.

The games are available for GPS enabled mobile phones. One of the games, called Fruit Farmer, requires the players to run around in a real environment such as a park or beach collecting …