Help them turn the page.
Advertising Agency: Leo Burnett Colombia
Creative Directors: Otavio Schiavon, Carlos Murad
Art Director: Andrés Marantá
Copywriter: Alexis Ospina
Photographer: Fernando Forero
Published: March 2008
32 active elements for more energy.
Advertising Agency: DDB Bucharest, Romania
Art Director: Bogdan Patriche
Copywriter: Catalin Manciuc
Illustrator: Alex Czipszer
Published: March 2008
NEW YORK – NBC has unveiled a spin-off from ‘The Office’ as the highlight of its new programming line-up.
BEIJING – China Mobile is taking its pre-Olympics marketing online in a youth-focused campaign promoting its M-Zone brand.
LONDON – Adam & Eve has created its first work for The Daily Telegraph, a mocked-up family portrait of Margaret Thatcher surrounded by three children with the heads of John Major, Tony Blair and Gordon Brown.
LONDON – Accurist, the British watchmaker renowned for its controversial ad campaigns, has kicked off a search for a global advertising agency.
LONDON – Advertisers could be entitled to claim compensation if the shortfall in levels of passenger traffic at Heathrow’s beleaguered Terminal 5 continues.
LONDON – Leo Burnett London has hired James Sinclair as the creative director on its McDonald’s account.
LONDON – Michael Rebelo, the incoming managing director of Saatchi & Saatchi London, is “unapologetic” about the scandal of a fictional creative that has rocked the agency he currently runs in Singapore.
LONDON – Michael Wall, a founding partner of Fallon London, has joined BBDO Portugal as its chief executive.
LONDON – The Government has told the advertising industry to bring online ads fully under the remit of its voluntary code or face the threat of legislation.
LONDON – TBWA\Worldwide’s grip on the global Chivas Regal account has come under pressure from Euro RSCG.
LONDON – The Home Office is seeking an agency to promote neighbourhood policing and safety in the community.
Senior PR people at British Airways and BAA are insisting their crisis response to problems at Terminal 5 was a success.
Two government-funded PR offensives focusing on climate change are set to take off later this year.
The much-publicised shake-up of the Downing Street media operation entered phase two this week as a new digital communications guru was secretly ushered into Number 10.
Queens Park Rangers Football Club has signed up celÂebrity specialists Henry’s House in an attempt to inject a dose of glamour into the resurgent west London club.
A top employment lawyer is warning PR agencies that they could face unlimited damages if they fail to protect employees from sexual harassment, under new laws coming into force this week.
Last week’s state visit of French president Nicolas Sarkozy and his new wife Carla has failed to alter the British public’s traditionally frosty view of the French, a PRWeek survey has found.
Social networking sites are a good way to pick up new customers of various target markets these days. With so many people hooked up to these sites such as Facebook, it should not be surprising why companies such as Careerbuilder.com have struck a deal to run job recruiting campaigns for various clients.
The concept is similar towards any fad or advertising media we hear of today. “Hot†companies and trendsetters are bound to be taken in and Facebook, which has obviously outdone rivals MySpace and Friendster in the social networking binge is the ace of all aces today.
Specialized recruiting ads will promote CareerBuilder and employers’ sections within Facebook, with the aim of attracting potential hires who may be hard to reach via traditional methods like newspaper help-wanted ads.
(Source) Canada.com
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