MasterCard: Long playing

MasterCard: Long playing

Giving the Liverpool boys a good beat: priceless.
There are some things money can’t buy. For everything else there’s MasterCard.

MasterCard, sponsor of the UEFA Champions League, celebrates the winner, AC Milan, who’s won against Liverpool FC.

Advertising Agency: McCann Erickson, Rome, Italy
Creative Director: Marco Carnevale
Art Director: Cristiana Guidi
Copywriter: Alessandro M. Sciortino
Photographer: Maria Enqvist
Published: May 2007

Image of the day

Was taken last week at the Salk Institute for Biological Studies at La Jolla, California which Kati London and I visited courtesy of Lev Manovich and Jeremy Douglass. The institute was built by architect Louis Kahn as two symmetric concrete buildings with a thin stream of water flowing in the middle of a courtyard that separates the two. Too bad my images don’t do justice to this amazing building.

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I find it hard to believe that no one has ever shot a movie there. Elio Petri would have done something amazing with this set.

Anyway, any solemn thought and sense of beauty we might have been filled with vanished half an hour after when we met with Mary Flanagan‘s Giant Joystick which is on view until March 17 in the art gallery in the Calit2 building at UCSD.

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Extremely fun and physically exhausting.

Private equity groups prepare $7.5bn Virgin Media bid

LONDON – A four-strong private equity consortium is working on a bid worth between $6bn and $7.5bn for cable and mobile group Virgin Media, according to a weekend report.

BBH: The Axe effect

BBH: The Axe effect

Great works.

Advertising Agency: Bartle Bogle & Hegarty Asia Pacific, Singapore
Executive Creative Director / Copywriter: Steve Elrick
Art Director: Hoon Pin Kek
Photographer: Geoff Ang
Production Managers: Asmanic Yang, Owen Lee
Retoucher: Procolor
Account Management: Lesley Anne John
Agency Producers: Michelle Tay, Xenia Tan, Jasmine Quek
Published: February 2008

BBH: Vorsprung durch technik

BBH: Vorsprung durch technik

Great works.

Advertising Agency: Bartle Bogle & Hegarty Asia Pacific, Singapore
Executive Creative Director / Copywriter: Steve Elrick
Art Director: Hoon Pin Kek
Photographer: Geoff Ang
Production Managers: Asmanic Yang, Owen Lee
Retoucher: Procolor
Account Management: Lesley Anne John
Agency Producers: Michelle Tay, Xenia Tan, Jasmine Quek
Published: February 2008

BBH: Keep walking

BBH: Keep walking

Great works.

Advertising Agency: Bartle Bogle & Hegarty Asia Pacific, Singapore
Executive Creative Director / Copywriter: Steve Elrick
Art Director: Hoon Pin Kek
Photographer: Geoff Ang
Production Managers: Asmanic Yang, Owen Lee
Retoucher: Procolor
Account Management: Lesley Anne John
Agency Producers: Michelle Tay, Xenia Tan, Jasmine Quek
Published: February 2008

City Republic: How much radio consolidation will Global drive?

Stephen Foster wonders why radio is the investment medium of the moment and, ahead of Wednesday’s budget announcement in the UK, looks at the news from the US market.

Nokia to co-fund music programme on Channel 4

LONDON – Nokia is co-funding a music-based programme on Channel 4, called ‘The Nokia Green Room’.

MySpace paves way for music download launch

LONDON – News Corporation-owned social networking site MySpace is understood to be close to signing agreements with Sony BMG, Warner Music and EMI about offering its users an online music download service, which could launch later this year.

Tiger Airways shifts media to Omnicom

SINGAPORE – Tiger Airways has awarded its regional media business to Omnicom subsidiary Mediawise, displacing incumbent Starcom.

Kraft picks Aegis to handle $110m media business

SHANGHAI – Kraft has selected Aegis Media to handle its media buying and planning, following a pitch that displaces incumbent MindShare.

NWA picks Edelman as Asia-Pacific AOR

ASIA-PACIFIC – Northwest Airlines (NWA) has appointed Edelman as its first regional PR agency of record for Asia Pacific after a three-way pitch believed to have included Fleishman Hillard and Burson Marsteller.

MindShare to handle Volvo planning in Japan

TOKYO – Volvo has transferred its strategic planning business from Dentsu Y&R to MindShare Japan without a pitch.

Tea forté: Oven manual

Tea forté: Oven manual

“A literary debate over a cup of Tea forté”
Bill: So Bob, been reading anything interesting lately?
Bob: Of course. I just finished The Dynamics of Heat & Gas.
Bill: You mean the manual for your new oven?
Tea forté. Very La tea da

Advertising Agency Team Y&R, Dubai, UAE
Creative Director: Shahir Ahmed
Art Director: Delaures Zaylaa
Copywriter: Mai Serhan
Illustrator: Baiju Natarajan

Tea forté: Piano

Tea forté: Piano

“A tiff over music and a cup of Tea forté”
Mum: Constance, why don’t you give your aunts a piano recital…
Constance: But we don’t have a piano Mother.
Mum: Go to you room Constance. Immediately!
Tea forté. Very La tea da

Advertising Agency Team Y&R, Dubai, UAE
Creative Director: Shahir Ahmed
Art Director: Delaures Zaylaa
Copywriter: Mai Serhan
Illustrator: Baiju Natarajan

Tea forté: French

Tea forté: French

“A conversation in French over a cup of Tea forté”
Rose: Is it true you speak French, Max?
Maxmillian: Fluently.
Rose: How charming! Tell me something in French…
Maxmillian: Fillet
Tea forté. Very La tea da

Advertising Agency Team Y&R, Dubai, UAE
Creative Director: Shahir Ahmed
Art Director: Delaures Zaylaa
Copywriter: Mai Serhan
Illustrator: Baiju Natarajan

Tea forté: Family

Tea forté: Family

“Striking up a friendship over a cup of Tea forté”
Gregory: You’re Gertrude Goldsmith? Of the renowned Fortescue-Goldsmith family?
Gertrude: Yes.
Gregory: I heard they went bankrupt.
Gertrude: Then no.
Tea forté. Very La tea da

Advertising Agency Team Y&R, Dubai, UAE
Creative Director: Shahir Ahmed
Art Director: Delaures Zaylaa
Copywriter: Mai Serhan
Illustrator: Baiju Natarajan

Links for 2008-03-09 [del.icio.us]

The Best Job for You Isn’t the One That Picks You


In a Jan. 14 TalentWorks column, author Brian Brooker wrote about how companies can nurture and retain their employees. It's an insightful article. However, it leaves half the story untold: It doesn't address how job seekers can find that perfect company for themselves.

Consumers Ignore Ads That Aren’t Telling Their Stories


Nearly all of us are getting better at tuning out the cacophony of rational claims. Smart advertisers recognize that. And that's why the most liked, most memorable ads usually are stories about the audience.